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New Toyota Tacoma, Ranger, Colorado/Canyon fight for midsize truck dominance

Sam Wedll has been driving his Toyota Tacoma pickup on the rugged roads of Northern California for seven trouble-free years, racking up almost 100,000 miles, so he’s interested in the redesigned version of the truck coming later this year. He paid $34,000 for his truck in 2016, loading it with plenty of options. HeÂ’s eyeing the new gas-electric hybrid Toyota Motor Corp. is going to offer, but Wedll, who does his own repairs, isnÂ’t interested in paying luxury prices. “The hybrid is pretty interesting to me because I like the idea of the fuel efficiency,” says Wedll, 47, a casino operations manager in Blue Lake, California. “IÂ’m just trying to save some costs wherever possible.” The Tacoma, known as the Taco to its legions of loyalists, is the leader of the pack in midsize pickups, one of the fastest-growing auto markets of the past decade. With outdoorsy weekend warriors and do-it-yourselfers looking for a truck that could fit in their garage, sales of midsize pickups more than doubled from 2010 to 2020. General Motors Co. and Ford Motor Co., which abandoned the market segment when sales slowed early this century, returned with new trucks to take on the Tacoma, which has dominated the medium truck market for almost two decades. Although it's easy to predict that the most lushly appointed versions of the new Taco could approach $50,000 (prices wonÂ’t be announced until later this year), Toyota insists it isnÂ’t backing away from budget buyers even as it rolls out fancier trucks. The current Tacoma starts at $28,030, and the company says affordability is critical to its success. In fact, Toyota will continue to offer the Taco with an old-school stick shift. The Tacoma controls 42% of the midsize truck market and outsells FordÂ’s offering 4 to 1. ThatÂ’s a role reversal from the full-size pickup market, where FordÂ’s F-Series has ruled the road for 46 years. Tacoma sales in the U.S. surpassed 237,000 last year, more than twice the number of GMÂ’s No. 2-ranked Chevrolet Colorado, according to consultant LMC Automotive. But as growth in the overall segment slows, the midsize market is developing into more of a turf war, with manufacturers vying for the sweetest highest-margin spots. “This segment is likely past its prime growth spurt,” says Jeff Schuster, president of the Americas for LMC Automotive.

Lincoln plans electrified versions of all models by 2022, say sources

DETROIT - Ford Motor Co's premium Lincoln brand plans to offer hybrid gasoline-electric versions of all its U.S. models by 2022, according to three sources familiar with the plans. Details could be announced as early as Oct. 3, when Ford Chief Executive Officer Jim Hackett plans to update investors on the automaker's strategy. Company officials are also considering whether to introduce one or more all-electric Lincoln models, one source said. The proposed electrification scheme could be critical to Lincoln's future in China, which will require automakers to make electric vehicles an increasing percentage of their total sales. The Lincoln hybrids are part of a broader Ford program to offer at least 18 new electric and hybrid models over the next five years, the sources said. Lincoln aims to follow a path blazed this year by several European premium brands, including Daimler AG, Zhejiang Geely Holding Group's Volvo Cars, BMW and Jaguar Land Rover, all of which have announced plans to offer more hybrid and all-electric vehicles. Global luxury brands are responding to competitive pressure from Elon Musk's Tesla Inc, and proposals by the Chinese government to mandate significantly higher levels of electric vehicle sales in the world's largest auto market. The plan to offer a portfolio of Lincoln hybrid models was crafted before Hackett took over in May, the sources said. Ford said in January 2016 it would spend $4.5 billion to electrify a portion of its U.S. fleet, including hybrid versions of the Mustang and the F-150, and at least 11 other models. The extent of its electrification effort, including details on specific new and redesigned models, has not previously been disclosed. A Ford spokesman said the company would not comment on future products. As the Lincoln brand rolls out redesigned versions of its existing models and introduces at least one new model, it is planning to introduce plug-in hybrid versions of those vehicles, beginning with the redesigned MKC crossover and the new Aviator crossover in 2019, the sources said. The redesigned Lincoln Navigator utility vehicle, which goes on sale this autumn, is expected to add a conventional hybrid version in 2019. Subsequent redesigned Lincoln models, including the MKZ sedan in 2020 and the Continental sedan and MKX crossover in 2022, are expected to include plug-in hybrid variants, the sources said.

Ford recalling 12,300 2015 F-150 pickups

Ford is recalling 12,300 of its new 2015 F-150 pickup trucks in North America. According to the automaker, an upper l-shaft may have been riveted improperly on these trucks, which can cause it to separate. If that happens, drivers may lose steering control without warning. Yikes. The affected trucks were built at Ford's Kansas City Assembly Plant between March 21 and 25, as well as the Dearborn Truck Plant between March 21 and 30. There are 12,328 total trucks included in this recall – 8,963 in the United States, 3,348 in Canada, and 17 in Mexico. Only 5,606 of the trucks are in customers' hands, the rest have yet to be sold. Ford is not aware of any accidents or injuries related to this problem, but knows of one incident where steering control was lost, and believes it to be related to this issue. Scroll down for Ford's official statement. Related Video: FORD ISSUES SAFETY RECALL FOR CERTAIN 2015 FORD F-150 VEHICLES IN NORTH AMERICA FOR UPPER I-SHAFT RIVET ISSUE Ford Motor Company is issuing a safety recall for approximately 12,300 2015-model Ford F-150 vehicles in North America for an upper I-shaft that might have been riveted improperly, potentially causing it to separate. If that happens, it could result in the loss of steering control without warning, increasing the risk of a crash. Ford is not aware of any accidents or injuries, but is aware of one report of loss of steering believed to be related to this condition. Affected vehicles include certain 2015 F-150 vehicles built at Kansas City Assembly Plant from March 19, 2015 to March 21, 2015 and certain 2015 F-150 vehicles built at Dearborn Truck Plant from March 21, 2015 to March 30, 2015. There are 12,328 vehicles that might be affected in North America, including 8,963 in the United States and federalized territories, 3,348 in Canada and 17 in Mexico. Of those, 6,722 vehicles are unsold, meaning 5,606 vehicles are in customer's hands. Dealers will inspect the upper I-shaft assembly and replace it if necessary at no cost to the customer.