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2015 Ford F-150 named Truck of Texas, Lincoln and Jeep also awarded at Truck Rodeo

The Ford Motor Company has a lot of reasons to celebrate after winning eight categories in this year's Texas Auto Writers Association's annual Truck Rodeo. Most important among them, the Blue Oval's latest 2015 Ford F-150 earned the prestigious Truck of Texas award, ending the Ram 1500's two-year winning streak. The 2015 Lincoln MKC also grabbed the honor as the CUV of Texas, and Ford was named Truck Line of Texas.
FoMoCo even took trophies for best technology with its extensive use of aluminum on its latest F-Series and best commercial vehicle for the new Transit 250. It wasn't a total sweep, though, because the Jeep Grand Cherokee grabbed the title of the SUV of Texas for the fifth straight time.
This year's event put 60 auto writers in 75 pickups, SUVs and crossovers and challenged them to find the best in a plethora of categories. All of the winners are listed below, and scroll down to read the full announcements from the Texas Auto Writers Association and Ford.

Ford patent seeks to monitor driver health while on the road

Ford now has a patent on tech to monitor drivers' changing health behind the wheel and potentially share that information with their healthcare provider. The rather simple idea revolves around a vehicle that would have an account-based system to keep track of people. In an emergency, this technology could even contact paramedics. Ford's patent is titled Medical data acquisition and provision, and the implementation really only requires specialized software and sensors. The documents acknowledge that many people don't keep close track of themselves medically, and this could be a solution. In the company's description, the tech would only gather a person's heart rate and weight. A wireless device in the vehicle would ensure that the info is being collected on the right person. Certain thresholds could also be programmed, and drivers and their doctor could be warned if there's a problem. The solution, while intriguing, might be a little too Big Brother for those with privacy concerns. According to the patent, if a person's healthcare provider wants to take a look at the stored data, than the owner needs to grant permission first. Then, the system can send the info wirelessly. Just because it's been patented doesn't necessarily mean it will hit the market, but an increasing number of people are keeping closer tabs on their health with devices like the Fitbit band. Ford's tech could potentially find some fans among these folks.

Ford books $2.6B pretax quarterly profit

While its crosstown competitors at General Motors are smarting over a drastic drop in net income to $200 million in the second quarter, Ford has reason to celebrate. The Blue Oval has announced its own Q2 financial results, including a growing net income of $1.3 billion, a $78 million increase over last year. Pretax profits for the company reached $2.6 billion, up $44 million from 2013, but total revenue dropped slightly to $37.4 billion, down from $37.9 billion. Profits per share before one-time charges totaled 40 cents per share, beating Wall Street analysts' expectations of 36 cents a share.
Regionally, the Blue Oval performed strongly, as well. North America posted a record quarterly pre-tax profit of $2.4 billion, a $119 million increase. Europe also showed signs of turn around with its first profit in three years of $14 million after a loss of $306 million in Q2 2013. Ford is actually predicting profitability in the troubled region in 2015. Asia Pacific operations also performed well with $159 million in profits, up $29 million from last year. The only region where the business posted a loss was South America.
According to Automotive News, Ford also announced more precise plans about the changeover to build the aluminum-intensive 2015 F-150. In August, the Dearborn plant will shutdown for eight weeks to retool and its Kansas City plant will do the same next year.