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Car and Driver shows off awesome 1960s ads

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt

These horribly misguided front-drive design studies nearly became the Mustang

As we eagerly await the unveiling of the all-new sixth-generation Mustang, Ford has been giving us some great information over the past few months showing what has gone into shaping its venerable pony car. As many changes as the Mustang has gone through in its 50 years, though, it appears the fourth-gen model played a decisive and pivotal role in the car's future.
As is part of Mustang lore, the front-wheel drive Ford Probe was originally developed as a next-generation Mustang in the Eighties before cooler heads prevailed. The Blue Oval has just released a handful of images showing how bad things could have been - including a full-scale clay model of a front-wheel-drive Mustang (shown above). Fortunately, the FWD Mustang plan was scrapped and Ford went to work designing a rear-wheel-drive replacement for the Fox Body Mustang, with three design studies making it far enough to become full-scale models. These include the soft "Bruce Jenner" Mustang, the over-the-top "Rambo" Mustang and the middle-ground "Arnold Schwarzenegger" Mustang, which finally became the basis for the 1994 'Stang.
By early 1991, the design language of the fourth-generation Mustang had been worked out, and the rest, they say, is history. Scroll down for the fascinating press release telling the story of the fourth-gen Mustang, and be sure to check out the gallery of horribly misguided sketches and various design studies that were all on the table in the late 1980s.

40+ cars that barely avoid the gas guzzler tax

The Gas Guzzler schedule, with mpg ratings and charges that haven't changed since 1991, lays out which fuel-swillers owe what to Uncle Sam.
I started thinking about the "Gas Guzzler Tax" - considerably less well known as The Energy Tax Act of 1978 - when I was driving Dodge's new Challenger SRT Hellcat last week. Unsurprisingly for a car that can burn 1.5 gallons of gas per minute at max tilt, theoretically able to empty a full tank of premium in about 13 minutes, the Hellcat will be subject to the Gas Guzzler Tax schedule when it goes on sale.