2013 Ford Escape Titanium on 2040-cars

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Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

BMW Neue Klasse X revealed, 2025 Mini Countryman JCW and SE driven | Autoblog Podcast #824

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Senior Editor Jeremy Korzeniewski. In the news, BMW revealed the Neue Klasse X EV, Jeep Wrangler drops the V8, Ford Mustang gets a 810-horsepower supercharger kit and Shell leans into EV charging. We look back on the life and designs of Marcello Gandini. We discuss the various automatic shifters that are now on the market. We talk about driving the Mercedes-Benz CLA, as well as the 2025 Mini Countryman JCW and the electric Countryman SE. Finally, we help a listener pick a newish truck or SUV for around $40,000 in this week's "Spend My Money" segment. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast #824 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown BMW Vision Neue Klasse X Revealed: Looking to the past to build a better future Jeep Wrangler bids farewell to the V8 with 2024 Rubicon 392 Final Edition Ford Performance supercharger kit gets Mustang 810 hp with a warranty Shell to unload 1,000 retail locations in pivot to EV charging Marcello Gandini dies at 85. Here's a look at some of his famous designs A discussion on automatic shifters Cars we're driving 2024 Mercedes-Benz CLA 250 4Matic 2025 Mini Countryman JCW and SE Spend My Money Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: Design/Style Green Podcasts BMW Ford Jeep Mercedes-Benz MINI Electric Luxury Performance

2023 Cadillac Lyriq driven, Celestiq coming | Autoblog Podcast #736

In this episode of the Autoblog Podcast, Editor-in-Chief Greg Migliore is joined by Senior Editor, Green, John Beltz Snyder. JBS is fresh off the first drive of the 2023 Cadillac Lyriq, and our hosts have some thoughts about the upcoming Cadillac Celestiq. Greg has been spending time with the Lincoln Navigator. The next-generation Ford Ranger is coming, and we've got some thoughts about it. We also discuss some of the electric pickups coming our way (and some that will almost certainly not come to fruition). Finally, in this week's "Spend My Money" segment, a reader selling a Tesla Model Y, and is looking to replace it with another EV and a hybrid, with a budget of $70,000. Send us your questions for the Mailbag and Spend My Money at: Podcast@Autoblog.com. Autoblog Podcast #736 Get The Podcast Apple Podcasts – Subscribe to the Autoblog Podcast in iTunes Spotify – Subscribe to the Autoblog Podcast on Spotify RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Rundown Driving the 2023 Cadillac Lyriq Cadillac Celestiq is coming, could cost over $300,000 Driving the 2022 Lincoln Navigator Next-gen Ford Ranger spied Electric pickup trucks in the works Spend My Money: An EV and a hybrid for under $70,000 Feedback Email – Podcast@Autoblog.com Review the show on Apple Podcasts Autoblog is now live on your smart speakers and voice assistants with the audio Autoblog Daily Digest. Say “Hey Google, play the news from Autoblog” or "Alexa, open Autoblog" to get your favorite car website in audio form every day. A narrator will take you through the biggest stories or break down one of our comprehensive test drives. Related video: