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Ford sets world record for biggest Hot Wheels track loop

Take Your Child to Work Day looks like a pretty amazing experience for a child if their parent works at Ford. For the recent event, workers at the Blue Oval set up the world's largest Hot Wheels track loop in the atrium of the company's Research and Innovation Center in Dearborn, MI, and launched toy cars from over three stories. The idea came from Ford dynamometer technician Matt West who had been building progressively larger loops with his son. This one was the biggest ever, though, with a ramp 35.5-feet high and a 12.5-foot loop to crush the previous record of nine feet, nine inches tall. Fittingly, the track was inaugurated with a Ford Mustang Hot Wheels car taking the first run. To support such a massive size, the Hot Wheels track fits into a plywood structure that's bolted together. Beyond just being fun and looking incredibly cool, the stunt was meant to teach kids about mathematics and engineering. Ford Sets World Record for Biggest Hot Wheels Car Track Loop in Support of Take Your Child to Work Day • To help children cultivate an interest in science and engineering, Ford attempted to set a new world record for building the largest Hot Wheels® car track loop as part of this year's Take Your Child to Work Day • Ford Mustang Hot Wheels car started at more than three stories high inside Ford Research and Innovation Center • Old record loop stood at nine feet, nine inches tall DEARBORN, Mich., April 23, 2015 – Ford ran circles around the old Hot Wheels® record loop as part of this year's Take Your Child to Work Day. When the effort was complete, Ford had made a world record attempt with a Hot Wheels car track loop that exceeded 12 feet tall. The world record attempt was the brainchild of Ford dynamometer technician Matt West, who had built increasingly large Hot Wheels loops with his six-year-old son Blade at their home in Monroe, Michigan. The attempt took place in the three-story atrium of the company's Research and Innovation Center in Dearborn in support of Ford's participation in national Take Your Child to Work Day. "It started as part-fun, part-physics lesson with my son at home," said West. "We built one in our playroom, and then built a five-foot- tall loop in our backyard.

Ford wants smart cruise that's speed and grade sensitive

Ford is working to make adaptive cruise control even smarter and more economical for future vehicles. The automaker now has a patent (pdf link) on a system to use information on the grade of the road, traffic data, and a driver's preferences to eke out better fuel mileage over a journey. This solution would essentially put a little hypermiling right into a model's software. The Blue Oval's patent refers to this tech as "route navigation with optimal speed profile," and the system starts by splitting the way to the driver's ultimate destination into many smaller pieces. Each one is analyzed based on GPS data, and traffic info is also constantly updated. Based on the occupants' preferred travel time, all this info is combined to figure out the most efficient speed for each leg of the journey. All of these calculations are actually more than the car's computers can handle, so some of the math is offloaded to a cloud-based network. According to Ford, some of the benefits come when tackling hills while diving. Maintaining a single speed when going up and down steep grades isn't the most efficient method, but current technology can't easily make the necessary adjustments. This system uses the GPS data to adapt the vehicle's speed and leave the situation with better fuel economy. Ford is currently making major investments into autonomous driving technology and has some prestigious partners. While the patent documents don't specifically mention the optimal speed profiles for driverless vehicles, they seem like a natural fit. Over the course of an entire trip, the fuel economy gains would likely be even greater than over a few miles on a relatively flat interstate.

New Ford dedicated hybrid due in 2018, will it fare better than C-Max?

Everyone likes to go after the champ. When it comes to fuel economy, that means taking on the Prius, which is something that automakers not named Toyota have been trying to do for years. Just because no one has been able to beat the Prius for fuel economy numbers isn't stopping them from trying. Hyundai was just caught with a potential Prius-fighter and now we have news that Ford is joining the party. Well, is going to join again. The last time Ford said it was going to challenge the Prius, it didn't go quite as planned. The C-Max hybrid was heavily hyped as a Prius-beater and was originally rated at 47 miles per gallon. Of course, it later needed to be recalculated to just 40 mpg and sales tanked. So, it's back to the Blue Oval drawing board, according to Automotive News, which is reporting that Ford is readying a brand new gas-electric hybrid due in 2018 as a 2019 model year vehicle. A plug-in version is in the works, too, and the car will reportedly share a platform with the upcoming next-gen Focus and Escape models. About those C-Max sales. They have not been stellar for the C-Max hybrid, which started strong but suffered when the reality of the lower fuel economy was realized. So far in 2014 (through the end of July), Ford has sold 11,685 gas-electric models and another 4,759 plug-in Energi versions. The trend for the standard C-Max is downward (from 20,125 during the same time frame in 2013) and upward for the plug-in version (2,915 in the first seven months of 2013).