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Amazon is showcasing its big push into cars and transportation at CES

From making cars talk using Alexa's voice to managing data from factories full of robots, Amazon wants a big piece of the action in transportation, and next week at CES will unveil more about its strategy to achieve that goal than ever before. The Seattle retail and cloud services powerhouse plans to use the annual technology show in Las Vegas to unveil its plan to be a major player in self-driving vehicle technology, connected cars, electric vehicles and management of the torrents of data generated by automakers and drivers, company executives told Reuters. Amazon Web Services, which provides large-scale cloud computing and data management services, is central to Amazon's strategy. "We really are extending ourselves more and more out in the ecosystem from manufacturing to connected car," Jon Allen, head of professional services in Amazon Web Services' automotive practice, said in a telephone interview. "The takeaway message on this is if you go to CES this year we really are taking it as a 'One Amazon' view." Until now, Amazon has shown its transportation strategy to investors — and rivals — one piece at a time. Amazon has invested in self-driving software startup Aurora. It also has signed deals with automakers to deliver packages to vehicle trunks, help develop electric vehicle charging networks and use AWS to network their factories. The Seattle company will share the CES stage with partners such as virtual reality firm ZeroLight, electric vehicle startup Rivian, Canada's BlackBerry Ltd and video game software development company Unity Technologies. "It's our attempt to weave everything together in a single experience for our customers," Dean Phillips, AWS' automotive technical leader, told Reuters. "Customers don't distinguish AWS from Alexa from Amazon.com. It's Amazon."   Related: As GM readies Alexa convenience for vehicles, we ponder its dark side   At CES, ZeroLight and GM's Cadillac will demonstrate how they are partnering to develop an online vehicle configuration experience that will allow high-fidelity images of vehicles that consumers build online to be taken with them on visits to dealers, Phillips said. The process can open the door to dealers better meeting customer needs by knowing what users focused on when building their dream car. It has already boosted profit per vehicle at Volkswagen's Audi brand by an estimated 1,200 euros ($1,340), he said.

Top Gear season 25 opens with a V8 roadtrip through America

Great news for fans of BBC Top Gear: the first episode of season 25 is here. Viewers of BBC America will catch the season opener on March 3, and for the American audience this episode is definitely suitable watching. The episode has been dedicated to V8 sportscars almost in its entirety, as it's been wrapped around a Western roadtrip with a motorsport bias. The three hosts get to choose three V8 sports cars, with the basic idea of finding the best all-rounder. Matt LeBlanc goes for a Hennessey-tuned GT350R, Rory Reid chooses a Jaguar F-Type SVR, and Chris Harris shakes up the pack by selecting a McLaren 570GT. It's a nicely varied trio, with V8 power still showing what it's good for. There are various challenges along the way, just like there should be on a Top Gear roadtrip episode – even if the road surface itself isn't always ideal. But things smoothen out, all the way to a NASCAR oval and an airport runway; the flooded Bonneville salt flats aren't suitable for shenanigans, so substitutes have to be found. The trio also hit dirt roads, and have to evade a buggy-driving Ken Block during a "moonshine run to the border." Fans of Sabine Schmitz will be pleased to find her piloting a chain car racer, which consists of two American junk cars with a Honda CRX chained in the middle. It must make sense to someone. The Star In A Reasonably Priced Car segment has been retained for this season. This time it's the British actor Rob Brydon driving the Toyota GT86, on a very wet lap around the show's Dunsfold Aerodrome track that must be a cult classic by now. All in all, the season 25 opener is exactly what it says on the tin. There's nothing out of the ordinary, but it still has excellent cinematography, V8 roar and some nice landscapes. Classic Top Gear. Cowboy duels, Sabine Schmitz chain car racing, @RobBrydon, a @kblock43 car chase and #TheStig The latest episode of #TopGear is available on @BBCiPlayer now. Outside the UK? See local listings here: https://t.co/HPPhbUErDu pic.twitter.com/87F53C8oYb — Top Gear (@BBC_TopGear) February 26, 2018 Related Video:

Chevy Camaro is a good sport, wishes Ford Mustang Happy 50th

It was 1966 when Chevrolet launched its challenger to the wildly successful Ford Mustang, the Camaro. While the competition between the two brands was already healthy, the arrival of the Camaro set off one of the most intense, model-to-model rivalries in the industry.
That competitive spirit hasn't stopped Chevy and the Camaro from wishing Ford's iconic muscle car a Happy 50th Birthday as the Ford's April 17 anniversary rolls around. These two cars have been linked over the years, and while the rivalry took a break for a few years in the 2000s, today's competition between the Camaro and Mustang is as fierce as it's ever been.
You might recall that this friendliness when it comes to major milestones isn't too rare. Ford put on quite a display for General Motors' hundredth anniversary back in 2008. As the Camaro's fiftieth birthday approaches in 2016, we wouldn't be surprised to see the Mustang sending its best wishes to its Bowtie rival.