1989 Ford Bronco Custom Sport Utility 2-door 5.0l on 2040-cars

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KBB 2013 Brand Image Awards has some obvious and oddball winners

The sixth edition of the Kelley Blue Book Brand Image Awards have crowned a wide range of winners - in a couple of cases the recipient of the laurels might say more about KBB users than they do about the actual winner. Compiled from the responses of more than 12,000 shoppers on KBB.com over the past year, there are 13 categories broken into non-luxury, luxury and truck segments "representing the combined wisdom of the American car-buying public."
The award categories have been revamped this year, with some dropping off, some new ones appearing and at least one other given a new term. What isn't surprising is that Honda won Most Trusted Brand for the second year running, Best Value Brand for the third year in a row and took Best Overall Brand, which wasn't on last year's list of awards.
On our own shores, in the non-luxury categories Chrysler got Most Refined Brand and Buick took Best Value Luxury Brand. Neither one of those marques won anything in last year's Brand Image Awards, while Cadillac, which won Best Interior Design Brand and Best Comfort Brand last year - those awards disappeared this year - went home without a single accolade.

2015 Ford S-Max adds all-wheel drive, adaptive steering

The Blue Oval's 'One Ford' mantra has seen rapid commonization of the automaker's products across markets, but North America still has to look from afar at most of the company's Max-branded people movers, including this new S-Max. That's a bit of a shame - we like the space efficiency and above-average driving dynamics of the C-Max models we do get, but seeing this updated seven-seat small minivan makes us want the One Ford initiative to extend even further.
The new model's changes include an updated powertrain range including a 1.5-liter EcoBoost four with 158 horsepower, and a larger, 237-horsepower, 2.0-liter model, along with a pair of revised lower-emissions 2.0-liter diesels. The big news, however, is the advent of available all-wheel drive, something that hasn't been offered since the S-Max first went on sale back in 2006.
On the technology front, the S-Max is the first European model to receive Ford Adaptive Steering, a variable-ratio technology we recently sampled in a prototype Fusion that is expected to go into production on the next-generation Edge. The S-Max also receives a new aluminum-intensive integral link rear suspension, packaged to continue to fit up to 32 different seating combinations. Safety equipment is always a prime concern in kinschleppers like the S-Max, and to that end, this new model receives pre-collision assist technology and LED headlamps.

Ford will add lots of carbon fiber to new vehicles

With BMW receiving a bunch of positive press for its usage of carbon fiber to build its i3 and i8 plug-in vehicles, Ford is jumping into that game as well. The US automaker has reached a manufacturing agreement with Dow Chemical to speed up the use of that material in Blue Oval vehicles. Carbon fiber usage will cut weight from Ford's new products, boosting fuel efficiency as a result. Ford will work with DowAksa, a 50/50 joint venture between Dow Chemical and Turkey-based Aksa Akrilik Kimya Sanayii A.S, on a manufacturing partnership. The goal is to speed up technology research to make it cheaper to make cars and trucks with carbon fiber materials. Ford's light-weighting efforts received a boost of sorts this week when its aluminum-body 2015 F-150 was awarded a five-star Overall Vehicle Score in the National Highway Traffic Safety Administration's testing, making this year's version the safest to date. The new body construction cut 700 pounds from the truck's curb weight. Take a look at Ford's press release about DowAksa below. FORD, DOWAKSA TO JOINTLY DEVELOP CARBON FIBER FOR HIGH-VOLUME AUTOMOTIVE LIGHT-WEIGHTING APPLICATIONS Ford and DowAksa formalize agreement to advance the adoption of cost-effective carbon fiber components through technology validation and proof of concept to reduce vehicle weight and increase fuel efficiency without sacrificing strength Agreement provides pathway for a high-volume manufacturing partnership New joint development agreement accelerates joint research announced in January in partnership under new U.S. composites manufacturing institute Ford and DowAksa today signed a joint development agreement (JDA) to formally advance research on cost-effective, high-volume manufacturing of automotive-grade carbon fiber, a material poised to play a significant role in the drive to make vehicles lighter for greater fuel efficiency, performance and capability. The agreement, between Ford Motor Company, Ford Global Technologies and DowAksa – a 50/50 joint venture between The Dow Chemical Company and Aksa Akrilik Kimya Sanayii A.S – will combine DowAksa's feedstock capacity, carbon fiber conversion and downstream intermediates production capabilities with Ford's expertise in design, engineering and high-volume manufacturing. The goal is to produce materials that make cost-effective carbon fiber composite parts that are much lighter than steel but meet automotive strength requirements.