1987 Ford Bronco Ii Eddie Bauer Sport Utility 2-door 2.9l on 2040-cars

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Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

2013 Shelby 1000 unleashes its 1,200 horsepower ahead of NY show reveal

True story: Last fall, I had the opportunity to spend a week with Ford's new 2013 Shelby GT500 - the Blue Oval's factory Mustang with 662 horsepower and 631 pound-feet of torque. It's an amazing beast, to be sure. I'm not sure if it was Michigan's damp streets strewn with potholes and wet leaves, but at no point did I ever say to myself, "You know, Ford is on to a really good thing here, but what it really needs is about twice the power." And yet, for people in warmer climes with infrastructure in better nick - or for those whose muscle cars live their lives out on the track, there's apparently sufficient demand to warrant just such a beast.
Quick studies will recall that Shelby American launched its 1000 last year to commemorate its 50th anniversary, but it is returning to the New York Auto Show with a fresh version based on the 2013 GT500 I drove. The 2013 Shelby 1000 whips up 1,200 horsepower on pump gas thanks to beefed-up forced induction, engine internals and cooling. Wisely, it also incorporates an adjustable suspension and big brake package to make sure those ponies have the best chance being safely deployed to the ground.
What price the world's most powerful "production" muscle car? $154,995 for starters - donor GT500 not included. What, no convertible variant?

Ford S-Max Concept previews new look, technology for Euro seven-seater

Ford unveiled today the S-Max Concept, which comes with a new, sleek look and loaded with innovative technology, such as a heart-rate monitoring seat. But if you're heart is set on a minivan sports activity vehicle (SAV) and you live in the States, don't wait for this one - it's a Europe-only product, and we don't expect that to change when the next-gen S-Max is released.
The styling follows Ford's global design language, looking a bit like an overgrown Focus hatchback with the company's signature grille, wraparound headlamps, steeply raked windshield and curved roof line. Ford also implemented details to make the S-Max look longer and faster, such as a feature line on each side of the vehicle and muscular-looking fenders. The engine isn't Ford's most powerful, but the new 1.5-liter EcoBoost four-cylinder engine should be potent enough with turbocharging and other efficiency related technologies.
Ford says the new interior, which seats up to seven people, features high-quality materials and fine detailing, such as an "ultra-soft" leather wrap for the instrument panel and leather and carbon-fiber details on the seats. Ford's Sync connectivity system with MyFord Touch makes the car a wireless hotspot, and there's a tablet docking station for second-row occupants.