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Fiat Chrysler, GM are trying 7-year 0% loans, online buying to lift plunging sales

With auto showrooms shut during the coronavirus pandemic, Fiat Chrysler and General Motors moved to reboot demand with seven-year, no-interest loans and programs allowing customers to buy vehicles online. Fiat Chrysler Automobiles' new "Drive Forward" marketing program includes online shopping tools that will for the first time allow U.S. customers to complete the purchase of a vehicle through an FCA dealer without setting foot in a dealership, a company spokesman said. The move toward online sales and home delivery breaks with a long U.S. auto sector tradition of manufacturers giving franchised dealers control of sales to consumers. Dealers have fought Tesla 's efforts to sell vehicles directly to consumers through its website. GM and Fiat Chrysler's promotions of extended, no-interest loans — made less costly by the Federal Reserve's recent interest rate cuts — echo the "Keep America Rolling" sales push GM launched to jump start a paralyzed consumer market after the Sept. 11, 2001, attacks. But the pandemic has been pulling auto retailing into the digital age, with dealerships shuttered across the country and sales likely to take a further beating in April as social distancing guidelines remain in place.   Related: Auto sales drop in March as coronavirus hits demand, output   FCA shares were down 4.9% to $6.84 in afternoon trading in New York after the company posted a 10% drop in first-quarter U.S. auto sales, as the pandemic hurt demand and halted production from mid-March. The company, however, did not break out sales by month. General Motors reported its first-quarter sales fell 7% because of significant declines in March, and said customers can use its existing "Shop.Click.Drive." program to find, purchase and arrange for home delivery of a vehicle. A GM spokeswoman said across the Chevrolet, Buick, GMC and Cadillac brands the automaker has seen two to four times greater online site visits and sales leads than before the pandemic. Hyundai said earlier that its U.S. sales fell 43% in March due to the pandemic. "It goes without saying that the entire world is facing a tremendous challenge that is having a significant impact on business and our normal way of life," Randy Parker, vice president for sales at Hyundai Motor America, said in a statement. Toyota said its sales were down nearly 37% in March and 8.8% for the quarter. Nissan reported a 27% drop in first-quarter sales.

Fiat 124, 500L dead for 2021; 500X gets $250 price hike

2020 is the final model year for the Fiat 124 Spider and the 500L, FCA announced Wednesday. The Miata-based roadster and family-ish hatchback will not return for 2021, slicing Fiat's U.S. portfolio to just a single model in one fell swoop.  "For the 2021 model year, the Fiat lineup will feature the Fiat 500X small crossover, which offers unique and functional Italian design, standard all-wheel-drive capability, 9-speed automatic transmission, 30 mpg highway and best-in-class 210 lb-ft of torque," Fiat said in its announcement. "The Fiat 124 Spider and the Fiat 500L will be discontinued after the 2020 model year." A joint-development project between Mazda and FCA, the reborn 124 Spider was originally supposed to be an Alfa Romeo. At what seemed like the last minute, labor issues and an Alfa product development shuffle shunted the project to Fiat. The final product was an interesting blend of Italian and Japanese style and engineering. The engine and exterior design were provided by Fiat; the platform, transmission and interior all came from Mazda. The result was a slightly heavier and more powerful roadster than the Miata on which it was based. As an added bonus, the enthusiast-friendly Abarth model, with the same upgrades Mazda offered on the MX-5 Club, was cheaper trim-for-trim, especially after Fiat's far more generous discounts. Since then, the 124's advantages have been somewhat overshadowed by improvements to the Miata, which got a more potent engine for the 2019 model year.  On the other hand, we wouldn't blame you if you'd forgotten that the 500L was still in production at all. Apart from a core group of loyal buyers, the frumpy hatchback never really caught on in the United States.  Fiat also announced several trim updates and some pricing changes for its sole remaining model. The base 500X gets a $250 price hike (up to $26,335 after a $1,495 destination charge), and Fiat is introducing new packages for the Sport model to give potential customers more flexibility.  The Fiat's platform-mate, the Jeep Renegade, remains cheaper, but its standard engine is the naturally aspirated 2.4-liter Tigershark"4-cylinder, while the 1.3-liter turbocharged engine is a $1,495 upgrade. 

Fiat Chrysler completes sale of Magneti Marelli

Fiat Chrysler Automobiles completed its sale of components maker Magneti Marelli to CK Holdings Co., Ltd., the holding company of Calsonic Kansei Corporation. The Japanese parts supplier paid $6.5 billion (5.8 billion euros), which is a bit less than the $7.1 billion deal that was initially announced in October of 2018. According to Reuters, the price was adjusted based on Magneti Marelli's estimated financial position as of the closing date. The influx of cash allowed FCA to offer a special cash distribution to its shareholders for the first time in a decade. At ˆ1.30 per share, the payout corresponds to a total distribution of approximately ˆ2 billion. The dividend will pay out on May 30. "FCA remains committed to Magneti Marelli, with the new company continuing as a key supplier," FCA CEO Mike Manley said in a statement. "This sale also recognizes the full strategic value of Magneti Marelli, improving our financial position, delivering value to our shareholders and allowing us to enhance our focus on our core product portfolio." Earnings/Financials Chrysler Fiat magneti marelli