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The Fiat 124 Spider's future is uncertain

Earlier this month, Fiat brand CEO Olivier Francois explained to Autocar that Fiat would re-focus on “the right balance between the two dimensions: the Fiat 500 family and family transportation. There will be no big cars, no premium cars, no sporty cars because they have no legitimacy. We will be present in the C-segment [Ford Focus class] but not much more. All models will sit within 3.5m and 4.5m (11.5 to 14.8 feet). This is where Fiat will play. We need more EVs. And we need more 500 models that look legitimate enough to take higher pricing.” Francois didn't say the 124 Spider is doomed, but Autocar understands that a second generation of the Mazda MX-5/Miata-based roadster is "unlikely." The comments on the 124 Spider come in the wake of Fiat pulling the droptop from the UK market because the car wasn't making money. The CEO said the partnership that created the convertible made sense, yet that while the 124 is profitable overall, "such a car may not be key to the future of the brand. It is not what IÂ’d call a pure, absolute Fiat, but for now, it remains an interesting opportunity.” The 124 Spider costs a touch less than the MX-5/Miata in the U.S., the opposite of UK pricing; nevertheless, the Mazda handily outsells the Italian after three years on sale. If Mazda keeps the fourth generation Miata around for 10 years as it did with the third generation, though, there could be a few years left to enjoy the 124 Spider even in the face of declining sales. The future of the Fiat brand in Europe will be built on the 500 on the next Panda city cars, joined by "a range of larger vehicles suitable for families;" one-third of the city cars sold in Europe are Fiats. The brand's U.S. lineup, aside from Abarths, is four 500-based cars and the 124 Spider. The 500 range will go upscale in order to justify higher prices to pay for electrified 500 and Panda platforms. A new electric 500 is expected next year, Francois describing that car in March as, "A new 500, totally renewed. A new object. Totally electric. It's kind of an urban Tesla, with beautiful style.

Autoblog fan favorite car ads from Super Bowl XLIX

Super Bowl XLIX is in the books, and the New England Patriots emerged victorious. Of course, if you're like us, the big game wasn't so much about the battle between the east coast and west, so much as a fight between the world's automotive advertisers. We collected and collated all of last night's new ads and put them together for you to vote on. And yes, we're limiting this year's contest to last night's new features. That's why you aren't seeing Dodge's epic Wisdom among our collection of commercials, and it's a similar story with Chevrolet's Truck Guy Focus Group series, which highlights the new Colorado. You can still vote for your favorites. We won't be closing the voting on our Super Bowl page, so while the winners and losers are correct as of this writing, it's entirely possible that there could be some changes in the rankings as time goes on. So, without any further ado, here are the winning ads based on your voting. Nissan: With Dad Fiat: Ready For Action Jeep: Beautiful Lands BMW: Newfangled Idea Mercedes-Benz: Fable NASCAR: America Start Your Engines As for those ads that failed to impact you, loyal readers, Toyota was the absolute, undisputed loser. The Japanese brand ran four ads in total – two for Toyota and two for Lexus – and all of them have negative tallies as of this writing. Lexus' Make Some Noise and Lets Play and Toyota's One Bold Choice and My Bold Dad both had very weak showings among the commercials that aired, although they weren't alone. Neither Mazda nor Kia scored particularly well, despite featuring celebrity magic act Penn and Teller and former James Bond, Pierce Brosnan, respectively. Chevrolet was the winner of the losers, as of our writing, recording the fewest downvotes for its audience-punking The Big Game ad. If you want to take a second look at the losing ads, you can head back to our Super Bowl page for the complete collection. But for now, head into Comments and let us know what you think of the results.

Fiat Chrysler, GM are trying 7-year 0% loans, online buying to lift plunging sales

With auto showrooms shut during the coronavirus pandemic, Fiat Chrysler and General Motors moved to reboot demand with seven-year, no-interest loans and programs allowing customers to buy vehicles online. Fiat Chrysler Automobiles' new "Drive Forward" marketing program includes online shopping tools that will for the first time allow U.S. customers to complete the purchase of a vehicle through an FCA dealer without setting foot in a dealership, a company spokesman said. The move toward online sales and home delivery breaks with a long U.S. auto sector tradition of manufacturers giving franchised dealers control of sales to consumers. Dealers have fought Tesla 's efforts to sell vehicles directly to consumers through its website. GM and Fiat Chrysler's promotions of extended, no-interest loans — made less costly by the Federal Reserve's recent interest rate cuts — echo the "Keep America Rolling" sales push GM launched to jump start a paralyzed consumer market after the Sept. 11, 2001, attacks. But the pandemic has been pulling auto retailing into the digital age, with dealerships shuttered across the country and sales likely to take a further beating in April as social distancing guidelines remain in place.   Related: Auto sales drop in March as coronavirus hits demand, output   FCA shares were down 4.9% to $6.84 in afternoon trading in New York after the company posted a 10% drop in first-quarter U.S. auto sales, as the pandemic hurt demand and halted production from mid-March. The company, however, did not break out sales by month. General Motors reported its first-quarter sales fell 7% because of significant declines in March, and said customers can use its existing "Shop.Click.Drive." program to find, purchase and arrange for home delivery of a vehicle. A GM spokeswoman said across the Chevrolet, Buick, GMC and Cadillac brands the automaker has seen two to four times greater online site visits and sales leads than before the pandemic. Hyundai said earlier that its U.S. sales fell 43% in March due to the pandemic. "It goes without saying that the entire world is facing a tremendous challenge that is having a significant impact on business and our normal way of life," Randy Parker, vice president for sales at Hyundai Motor America, said in a statement. Toyota said its sales were down nearly 37% in March and 8.8% for the quarter. Nissan reported a 27% drop in first-quarter sales.