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Ferrari set to hit new sales goal early to boost profits

As much as some of us would like to believe otherwise, building cars is a business. Most automakers are out to sell as many cars as they can build, chasing ever growing sales and profits. Ferrari is playing a different sort of game. For years, the Italian automaker has artificially limited the number of cars it produces. But the company does have plans to ramp up production to 9,000 units a year. According to Automotive News, Ferrari will hit that goal in 2018, a full year earlier than expected. A report says that in 2018, Ferrari will double the number of shifts at its plants. Sometime next year, Ferrari CEO Sergio Marchionne is expected to announce the automaker's first SUV, a vehicle that's sure to push that 9,000-unit limit to the max. SUV sales are up across the board. The number-one selling models at companies like Porsche, Jaguar and Lexus are all SUVs. The goal is to double profits to $2.35 billion by 2022. Limiting total output has a two-fold benefit. First, it maintains a level of exclusivity and prestige, making the cars more desirable. Secondly, it allows Ferrari to operate under different fuel economy and emissions standards than larger, mainstream automakers. It's difficult to hit some goals like that when your "entry-level" model is powered by a 591-horsepower twin-turbocharged V8. Related Video:

Toyo Tires will bring another wild catalog of rides to SEMA

Toyo Tires carts all kinds of toys to SEMA every year, the rubber company planning another 30 or so automotive exhibits this year in two locations. One of them, the Baja 911, comes with a pedigree not usually associated with the bewildering wares hawked at the Las Vegas show. TJ Russell was once lead fabricator for Singer Vehicle Design, now he's the head of Russell Built Fabrication in Sun Valley, CA. Sticking with the marque he knows well, Russell started with a 1991 Porsche Carrera 4 cabriolet, fitted the interior with a full roll cage, then built a hardtop around it to design a desert runner channeling the old Rothmans safari 911s. Underneath that bodywork lives a box-plate trailing arm suspension with 12 inches of travel, working 15-inch Fifteen52 FIA-approved Gravel wheels and 30-inch Toyo Open Country A/T II tires. Power comes from a purpose-built 3.8-liter air-cooled flat-six with about 350 horsepower — 100 hp more than stock — in a car that weighs 400 pounds less than the original. Oh, and as documented on Instagram with the tagline "All race outside, all business inside," the interior's full of quilted, cross-stitched leather, and Toyo says Russell's going to do a low-volume run of the Baja 911 starting early next year. ruffian-ford-mustang-sema-01 View 10 Photos Chris Ashton built a 1970 Ford Mustang Fastback called the Ruffian Mustang, inspired by the Trans Am Racing Series. The exterior changes are more subtle than one might think – the chin spoiler, hood scoop, and side mirrors are barely exaggerated versions of those on the original car, the intake vents astride the front lights and the steel bumpers teleported from 1970. Changes outside include de-chromed and flush-mounted glass, vented hood, front fenders that are dropped an inch, rear fender vents, dual side-exit pipes, and gargantuan fender flares over staggered Signature One wheels and Toyo Proxes 888 tires. The interior's fitted with a roll cage and race car workings. In spite of the Boss 427 badging, the engine's a 625-hp Chevrolet LS3 V8. button-built-ferrari-355-sema-01 View 13 Photos The Button Built Ferrari BB355TT picks up from last year's stanced BB328GTS widebody that gave many Internet denizens heart attacks. Laid up on a 1999 355 Berlinetta, the BB version appends a widebody kit designed Mitchell Button, rendered by Khyzyl Saleem and drenched in Azzuro la Plata, a color from Ferrari's Scagliette palette first used on a 1967 275GTB Le Mans racer.

Last Ferrari 275 GTS/4 NART Spider could top $26m at auction

One of the prettiest convertible Ferraris built, the NART Spider is also one of the rarest – only ten cars ever left the factory. This specific car was the last off the line, and has the additional distinction of being the only NART Spider sold new in Europe. It was also the only one painted in the Grigio Scuro shade of medium grey from factory. It has been redone in a tasteful red, which is an interesting change from the usual bright Ferrari color. It is also the third-to-last Ferrari 275 to be built altogether. The NART name stands for North American Racing Team, and the drop-top production run is credited to the U.S. Ferrari distributor Luigi Chinetti, who wanted to boost the 275 model's sales with a limited edition convertible model. Originally, Ferrari planned to build 25 cars, but despite the racing pedigree only ten found owners. The first NART Spider finished second in class at the 1967 12 Hours of Sebring, and the model also has some Steve McQueen cool about it due to a starring role in The Thomas Crown Affair. This car, chassis #11057, was sold new in Madrid to a Spanish Foreign Legion colonel, and spent its first 14 years in Spain. In the early 1980s it was bought by a Swiss collector, who had it restored for the first time, and in the mid-90s it moved to the UK. The current paint scheme dates back to 2001, while the interior's beige leather re-trim is from 2009. Despite a gradual change in appearance, it is a fully numbers-matching car that still retains the 300-horsepower Colombo V12 it received at the Maranello factory. A similar NART Spider was auctioned at RM Auctions' Monterey event in 2013, for a staggering $27.5 million. That specific example, finished in a brighter hue was estimated at 17 million tops, so it will be interesting to see whether this darker car will surpass its estimate at the auction held on May 14th. Related Video: Featured Gallery RM Sotheby's 1968 Ferrari 275 NART Spider View 16 Photos Image Credit: RM Sotheby's Auto News Ferrari Auctions Convertible Classics Steve McQueen RM Sotheby's ferrari 275