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The Prancing IPO

Owning a Ferrari is something that a lot of car nuts hope to achieve. If you cringe every time you see some celebrity put massive rims on a 458, or paint an F430 neon purple, then you are the kind of person that appreciates what a Ferrari is. It's not a status symbol that will somehow make everyone love you and think you the most amazing person. Rather it is a medium with which to connect yourself to the history and heritage that exists in Modena. The sights, sounds, and smells of the car are worth more than any "thumbs up" you might get driving down the street. The exclusivity of the brand is one of the mechanisms that helps preserve that absolute care it takes to create a Ferrari. Now I don't own a Ferrari, but I appreciate that the Mr. Enzo Ferrari had a very significant part in molding car culture and motorsports. That tradition was carried on by a lot of people after Enzo himself. During my formative years that person was Luca Di Montezemolo. Every time he stepped in front of the camera in his distinctively Italian suit and shoes, I knew Ferrari was in good hands. Just the attitude he had made me feel safe that this very significant part of car culture was in safe hands. He could be giving an interview in Italian and without understanding a single word (well maybe one word, Ferrari) knew he was going to keep the Ferrari in Ferrari. Enter Sergio Marchionne. Now I am a huge Sergio fan. This guy is not your typical auto exec. His office isn't in the highest part of the tallest tower in Auburn Hills, and he doesn't wear a hand-crafted suit made of million thread count cloth. Not dogging in the man's style (his wardrobe is for sure worth more than mine and most others), but basically he is normal guy that doesn't conform to what might be considered the norm. He is his own man. On top of all that, he is a financial wizard. I was skeptical when he took over the reins at Ferrari only because he seemed to have so much on his plate to begin with. In the end I knew a car-guy, albeit one with a CPA/MBA, was in charge. So now when I heard he wanted to spin off Ferrari, I started trying to guess how long it was going to be before the geniuses of Wall Street started pushing Ferrari to pump volume. I saw a horrible future where there was now some entry-level Ferrari with a turbo-six, and four doors...just so every 30 yr-old analyst could flash their Ferrari key at the bar. Then I started thinking about another thing, the value. What is it worth?

One-of-a-kind aluminum Ferrari Daytona barn find to be auctioned

Every gearhead loves a good barn find, and this one will probably go down as one of the best. The car in question is a 1969 Ferrari 365 GTB/4 Daytona, which is a special-enough car for its gorgeous looks, impressive performance and appearance in Miami Vice. But this one is extra-special because it's a one-of-a-kind; the only aluminum-bodied Daytona built for street use. It's the latter part of that description that makes it unique. Ferrari did build a few other aluminum Daytonas, but those five cars, according to RM Sotheby's, were built specifically for racing. This one was just a normal street-ready Daytona painted in red with a black leather interior. It was sold to the founder of an Italian automotive magazine, and it changed hands within the country a few times. In 1971, it was imported to Japan where it was driven and enjoyed until its last owner parked it in 1980, where it sat until this year. RM Sotheby's will auction the car at a special Ferrari auction in Maranello on Sept. 9, 2017, where it will be sold alongside a new LaFerrari Aperta. The car will be sold in the condition you see above. The odometer reads 36,390 kilometers (about 22,611 miles), and it's believed the number is accurate. A Ferrari specialist also confirmed that the body, chassis and powertrain all match. The pictures show that the car also includes a comprehensive tool kit that includes a lead hammer for removing/attaching the knock-off wheel nuts. RM Sotheby's expects this car to sell for between ˆ1.4 million and ˆ1.7 million, which is about $1.66 million to $2.02 million at current exchange rates. Of course if the buyer wants to fully restore this car as opposed to simply preserving it, the owner could be looking at some hefty costs to bring it back to like-new condition. Related Video: Featured Gallery 1969 Ferrari 365 GTB/4 Daytona Berlinetta Alloy View 25 Photos Image Credit: RM Sotheby's Ferrari Auctions Coupe Performance Classics RM Sotheby's barn find ferrari 365 gtb4 daytona

Marchionne holds Maranello talks amid Ferrari's struggles

Ferrari president Sergio Marchionne has been in Maranello this week holding key meetings with staff to work out what needs to be done to rescue its season. With the Formula 1 campaign approaching its halfway point, Ferrari is still without the victory that it has been targeting since the first race in Australia. And worse than that, it appears to have fallen behind in the development stakes against Mercedes and Red Bull – leaving it now facing a challenge to finish second in the constructors' standings. On the back of a deeply disappointing British Grand Prix, where the team struggled for pace all weekend, Marchionne has elected to spend the last few days in Maranello to try to get to the bottom of what has gone wrong. For although its early season progress was impacted by the tragedy surrounding technical director James Allison, whose wife died just after the Australian Grand Prix, progress more recently has not been good enough. While Mercedes has been pushing on with upgrades at each race to keep improving its speed, Ferrari is still struggling to understand why its car has such a sensitive set-up that allows it to be competitive only in a very narrow performance window. Rather than sitting back and simply hoping for answers, Marchionne has taken it upon himself to push things forward. Motorsport.com has learned that he has held a series of key meetings at Maranello with the chassis and aerodynamic departments – with a particular focus on speaking to those who report to department heads as well as their juniors. Marchionne is determined to find out whether or not there is a belief from the shop floor that more potential can be extracted from the SF16-H, and if the true state of progress of the car is as he has been led to believe by senior management. It is possible that Marchionne could take action after these meetings to tidy up internal structures – moving around those staff who he believes have not been exploited to their best, and moving aside those whom he believes have been holding things back. It could be this action plan that team principal Maurizio Arrivabene was referring to after Silverstone, when he said that the situation at Maranello was now getting more serious – and that the potential for big change was coming if things did not improve. "After Hungary we cannot fool around any more," said Arrivabene.