1985 Ferrari Testarossa Monospecchio on 2040-cars

Auto blog

Weekly Recap: Ferrari looks to reclaim old success with new manager

Clearly, Ferrari doesn't race for fourth place, and this week, major changes continued at the Scuderia. It was a rough year for Ferrari, and the Scuderia conducted its season-ending tests in Abu Dhabi this week with a view toward a fresh start in 2015 with new leaders and a new ace driver. Though plenty of other Formula One teams were disappointed with their finishes in 2014, Ferrari was perhaps the most eager to put this season in its rear-view mirror. The Scuderia finished a distant fourth in the Constructors standings with 216 points, well behind No. 1 Mercedes (701 points), and Ferrari failed to win a single race as the Silver Arrows dominated the grid. It was an especially bitter pill for a team that claims 16 Constructors championships and 15 Drivers titles – the most in history – and is the only surviving team from F1's first season, 1950. Clearly, Ferrari doesn't race for fourth place, and this week, major changes continued at the Scuderia. Ferrari named Philip Morris executive Maurizio Arrivabene as team principal. He replaced Marco Mattiacci, who held the job for only seven months after taking over for Stefano Domenicali, who resigned in April amid the Scuderia's early-season struggles. Phillip Morris (through its Marlboro brand) is a key Ferrari sponsor, and that played a role in Arrivabene's ascension. Still, he's no stranger to F1, and has been intimately involved in the Ferrari-Marlboro partnership. He also has served as the sponsors' representative on the FIA's F1 Commission since 2010. In a statement, new Ferrari chairman Sergio Marchionne said: "We decided to appoint Maurizio Arrivabene because, at this historic moment in time for the Scuderia and for Formula One, we need a person with a thorough understanding not just of Ferrari, but also of the governance mechanisms and requirements of the sport." Arrivabene's background is primarily in marketing and communication, and most recently he held the title of vice president of consumer channel strategy and event marketing for Philip Morris. He has been with the company since 1997. Arrivabene now leads a team that's rife with change. Marchionne took over in October when longtime boss Luca di Montezemolo quit in a disagreement about Ferrari's future, and the company itself will be spun off from parent Fiat Chrysler Automobiles in 2015.

Ferrari IPO worth $1 billion to launch imminently

Or maybe not. Back in July, we reported that Ferrari's initial public offering could come any day, based on what FCA honcho Sergio Marchionne told reporters at an international economic forum. Marchionne himself ensured investors that the Maranello automaker was "days away" from filing the paperwork. That didn't happen. Now it's October, and the rumormill is churning about all things Ferrari IPO on the news that the company has filed amended IPO documents with the SEC on September 22. Like last time, the launch is apparently imminent – as early as today, reports CNBC – and sources are hearing an offer of $1 billion in stock, or roughly 10 percent of what FCA believes Ferrari to be worth. Back in July, Marchionne insisted that Ferrari was worth as much as $11 billion, despite experts at the time pointing out that this was much higher than even the company's internal assessment of the brand's value. Bloomberg is also reporting that demand for Ferrari stock may exceed supply by as much as 10 times, even before the IPO. Much of this value (as much as half) is derived from the brand as intellectual property, as opposed to its assets or profitability. Part of the brand value equation is Marchionne's attempt to reposition Ferrari as a "luxury" brand, as Business Insider notes – the word "luxury" is mentioned 151 times in the document. The broad universe of branded Ferrari goods, like luxury clothing and toys, are a strong illustration of Ferrari's power as a brand. For traditionalists and Ferrari fans jittery at the thought of their beloved manufacturer subject to the whims of shareholders, a few calming notes. Tech Times reports that the documents confirm that Ferrari will remain incorporated as an Italian company. More importantly, there's no indication at present that Ferrari's new emphasis on "luxury" will change their product plans, meaning ever-faster exotic cars will continue to roll out of Maranello for now.Related Video:

Ferrari SF-15T will look to reclaim former F1 glories in 2015

The parade of cars for the 2015 Formula One World Championship continues apace, as Scuderia Ferrari has unveiled the vehicle that fans of the Italian team will doubtlessly be hoping drivers Sebastian Vettel and Kimi Raikkonen will pilot to victory. After the questionable styling of last year's vehicles, this new Ferrari continues the trend of more aesthetically pleasing designs. The vacuum-cleaner-like snout of last year's F-14T has been replaced with a longer, rounded bill that feeds more gracefully towards the cockpit. The new front end is arguably the most noticeable change for 2015, while changes elsewhere on the open-wheeler's body are mere evolutions of last year's design. In fact, that's kind of the theme around the SF-15T. The brake-by-wire system, clutch and gear ratios (which are locked after the first race) have all been optimized based on last season's experiences, while the weight of the car has increased by just 11 kilograms, as per sporting regulations. Take a look at Ferrari's batch of images showing its new challenger, and let us know whether you think this new design will fare better than last year's troubled F-14T. TECHNICAL FEATURE OF THE SF-15T The SF15-T the sixty first car built by Ferrari specifically to take part in the Formula 1 World Championship. It is the second car made by Ferrari since the reintroduction of turbo engines in 2014. The first year of these new regulations was extremely challenging for the Scuderia and the lessons learned have been applied vigorously to the SF15-T to create a car that is in every respect a large step forwards with respect to the F14-T. Chassis The most striking visual difference between the SF15-T and its predecessor is the lowering of the front end of the car in accordance with the change of regulations for the 2015 season. After a few seasons of rather unappealing aesthetics, the 2015 rules permit the SF15-T an attractive nose shape which also brings excellent aerodynamic performance. Aside from the nose area, the regulations for 2015 are largely unchanged. This has given the Team a stable base on which to engineer a much stronger chassis than the year before: A casual glance at the back of the car reveals a much more tightly packaged rear end which allows more downforce to be extracted from the critical surfaces around the rear of the car. The rear wing family has been extensively redesigned to deliver stable performance in corners while producing a larger DRS effect on the straights.