2019 Ferrari Portofino on 2040-cars

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The Prancing IPO

Owning a Ferrari is something that a lot of car nuts hope to achieve. If you cringe every time you see some celebrity put massive rims on a 458, or paint an F430 neon purple, then you are the kind of person that appreciates what a Ferrari is. It's not a status symbol that will somehow make everyone love you and think you the most amazing person. Rather it is a medium with which to connect yourself to the history and heritage that exists in Modena. The sights, sounds, and smells of the car are worth more than any "thumbs up" you might get driving down the street. The exclusivity of the brand is one of the mechanisms that helps preserve that absolute care it takes to create a Ferrari. Now I don't own a Ferrari, but I appreciate that the Mr. Enzo Ferrari had a very significant part in molding car culture and motorsports. That tradition was carried on by a lot of people after Enzo himself. During my formative years that person was Luca Di Montezemolo. Every time he stepped in front of the camera in his distinctively Italian suit and shoes, I knew Ferrari was in good hands. Just the attitude he had made me feel safe that this very significant part of car culture was in safe hands. He could be giving an interview in Italian and without understanding a single word (well maybe one word, Ferrari) knew he was going to keep the Ferrari in Ferrari. Enter Sergio Marchionne. Now I am a huge Sergio fan. This guy is not your typical auto exec. His office isn't in the highest part of the tallest tower in Auburn Hills, and he doesn't wear a hand-crafted suit made of million thread count cloth. Not dogging in the man's style (his wardrobe is for sure worth more than mine and most others), but basically he is normal guy that doesn't conform to what might be considered the norm. He is his own man. On top of all that, he is a financial wizard. I was skeptical when he took over the reins at Ferrari only because he seemed to have so much on his plate to begin with. In the end I knew a car-guy, albeit one with a CPA/MBA, was in charge. So now when I heard he wanted to spin off Ferrari, I started trying to guess how long it was going to be before the geniuses of Wall Street started pushing Ferrari to pump volume. I saw a horrible future where there was now some entry-level Ferrari with a turbo-six, and four doors...just so every 30 yr-old analyst could flash their Ferrari key at the bar. Then I started thinking about another thing, the value. What is it worth?

Ferrari Classiche gives 250 GT a new lease on life [w/video]

There are plenty of workshops filled with skilled craftsman who'd be glad to restore a classic Ferrari. But many are opting to sending their vintage Prancing Horses back to the factory in Maranello to be worked over by the company's own Classiche department. Like this Ferrari 250 GT SWB Berlinetta Competizione, for example. The car was delivered new to Scuderia driver Dorino Serefani, who rarely drove it and sold it in 1964 to a Frenchman who crashed it. He in turn sold it to a Belgian who brought it back to life, repainted it dark blue and gave it a black interior. Another former F1 driver Jacques Pollet bought it next and repainted it in gray, before another Belgian owner bought it in 1984 and had it resprayed yellow in 1992. That's a lot of color changes over the years, but its next owner had yet another livery in mind. He took to Ferrari Classiche in March of last year and had it brought up to spec, this time selecting a Pininfarina gray with a brown interior. The restoration process took 14 months and involved restoring the engine, bodywork, suspension, and rolling stock. Now after more than a year of work, the process is complete and the owner has retaken delivery of the classic Cavallino just the way he wanted it This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. A new lease of life for a 250 GT SWB An extensive 14-month restoration Maranello, 2 December – 14 months of meticulous work – that's how long it took the Ferrari Classiche Department to restore the engine, bodywork, suspensions and running gear of a 250 GT SWB Berlinetta Competizione to pristine condition. The car arrived in Maranello in March 2014 and work began in the summer of the same year, only finishing last week when it was returned to its delighted owner. Famous names. According to the few documents available, the 250 GT SWB Berlinetta Competizione's first owner was Dorino Serafini, a GT and Formula 1 driver who also delivered a podium position in the 1950 Italian Grand Prix for the Scuderia Ferrari. However, he rarely used this particular car, except in fairly low profile races. In 1964, the 250 GT SWB was purchased by Frenchman Rene Richard. Unfortunately, he crashed it and then sold it on to the Belgian driver Lucien Bianchi who was a brilliant mechanic. After it was repaired, the car was given a dark blue livery with a black interior.

LaFerrari, McLaren P1, Porsche 918 and Agera R take to Assen

It's the show-down (sort of) we've all been waiting for. The battle of the hybrid hypercars from the performance powerhouses of Europe: Ferrari LaFerrari, McLaren P1 and Porsche 918 Spyder. No one publication has managed to get their hands on all three just yet, but this video has - and with a Koenigsegg Agera R thrown in for good measure.
The video was shot by our (unrelated) Dutch compatriots at Autoblog.nl at the TT Circuit Assen in the Netherlands. The track has played host to Champ Cars and all manner of racing bikes, but this could be the ultimate grid of actual production machinery that's ever lined up behind its start/finish line. Shame the weather was rainy and this unsurpassed array of supercars weren't really racing - more showing off for the crowds. But what a show it was. Scope out the footage in the video below.