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Ferrari 400 Superamerica fetches record $7.6 million at auction

RM Auctions and its new partners at Sotheby's are no strangers to setting records at classic car auctions – especially when it comes to Ferraris. And now they've set another with the sale of this gorgeous 1962 Ferrari 400 Superamerica SWB Cabriolet. Sold as part of the father-and-son Paul & Chris Andrews Collection last weekend, chassis number 3309 SA fetched a whopping $7,645,000. That's a fair bit more than the similar, green over red, open-headlight example which the same auction house sold just a couple of months ago for $6.38 million, and far outstrips the $4,070,000 paid earlier this year at Gooding & Co.'s Scottsdale auction for a white Aerodinamico coupe. A 1963 Ferrari 400 Superamerica LWB Coupe Aerodinamico also sold for $2.86 million at the Andrews Collection sale. Succeeding the earlier 410 Superamerica, the 400 Superamerica was the Bugatti Veyron of its day: extremely expensive, exceedingly rare, and incredibly fast. Only 47 examples were made, seven of which were bodied by Pininfarina, and this was the last of them: a convertible with removable hard top and covered headlights. This was the show car which Ferrari exhibited at both the Geneva and New York auto shows upon its completion, originally in red over tan, before its first owner took it to the Bonneville Salt Flats. It subsequently bounced between a few owners over the following decades, undergoing restorations along the way and picking up numerous awards. It most recently served as the centerpiece of the Paul and Chris Andrews Collection in Fort Worth, TX, which RM Sotheby's liquidated over the weekend. The Superamerica was, of course, the top lot sold, but far from the only one: the auction featured another 15 seven-figure lots, including Packards, Duesenbergs, and more. All told, the event brought in a massive $53,887,585, setting a new record for a private automobile collection auction after every one of the lots sold.

Is the $1.4M LaFerrari sold out?

If you look at the stratospheric sticker prices on the latest generation of hypercars and wonder how an automaker could possibly justify it, bear in mind a few factoids. For one thing, even when the sticker prices start lower, they quickly balloon past the million-dollar mark. For another, automakers charge that much because they can, and don't seem to have much trouble selling them all.
Case in point: the new LaFerrari. While presenting the state-of-the-art supercar on CNBC, Ferrari North America CEO Marco Mattiacci revealed that all 499 examples that will be made of the hybrid hypercar - including those 120 earmarked for North America - have already been spoken for. This despite the $1.4 million asking price that makes it the most expensive Ferrari ever made.
Or the most expensive new Ferrari, we should say, because prices for the most collectable machines ever to roll out the gates at Maranello continue to rise. Figure you'll save a little and get LaFerrari's predecessor? Trading hands these days at prices approaching $2 million (around three times its original $660k MSRP), the Enzo is even more expensive. And that's just the scarlet tip of the iceberg.

Ferrari set to hit new sales goal early to boost profits

As much as some of us would like to believe otherwise, building cars is a business. Most automakers are out to sell as many cars as they can build, chasing ever growing sales and profits. Ferrari is playing a different sort of game. For years, the Italian automaker has artificially limited the number of cars it produces. But the company does have plans to ramp up production to 9,000 units a year. According to Automotive News, Ferrari will hit that goal in 2018, a full year earlier than expected. A report says that in 2018, Ferrari will double the number of shifts at its plants. Sometime next year, Ferrari CEO Sergio Marchionne is expected to announce the automaker's first SUV, a vehicle that's sure to push that 9,000-unit limit to the max. SUV sales are up across the board. The number-one selling models at companies like Porsche, Jaguar and Lexus are all SUVs. The goal is to double profits to $2.35 billion by 2022. Limiting total output has a two-fold benefit. First, it maintains a level of exclusivity and prestige, making the cars more desirable. Secondly, it allows Ferrari to operate under different fuel economy and emissions standards than larger, mainstream automakers. It's difficult to hit some goals like that when your "entry-level" model is powered by a 591-horsepower twin-turbocharged V8. Related Video: