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LaFerrari trading at double its list price

If you've been looking at the seven-figure price tags (plus or minus) on the latest batch of hypercars, and wondering how their manufacturers could possibly charge that much, consider that their predecessors typically traded at well above their list price as it is. The Ferrari Enzo, for example, listed for "only" $650k, but with production limited to 349 units, demand far outstripped supply, driving the mark-up into seven-figures. In fact Enzos are still selling for a million or more at auction. Surely Ferrari deserves a piece of that action itself, at least as much as the speculators... hence the $1.7 million sticker price on its successor LaFerrari.
Here's the thing, though: according to the latest reports, buyers are paying that much again just for the privilege of getting their hands on a LaFerrari. In other words, they're paying double the already sky-high asking price: as much as $3.4 million to put it in the same ballpark as the Lamborghini Veneno (whose production was even more limited) and the latest Legend edition of the Bugatti Veyron Vitesse roadster.
The story gets a bit more sane with its rivals, though: according to the analysis reported by Oracle Finance, the McLaren P1 is commanding "only" a $500k premium over list, and the Porsche 918 Spyder "just" $335k extra. However even less expensive new models from high-end automakers like the Lamborghini Huracán and Porsche Macan are reportedly commanding $50k and $10k premiums, respectively.

Enzo Ferrari would have turned 120 yesterday

Former race driver-turned company founder Enzo Ferrari was born 120 years ago Sunday, and the Italian sports car maker is celebrating the anniversary with a photography exhibit of his life at the Enzo Ferrari Museum, on the site of his birthplace in Modena. The exhibit includes images of il Commendatore during various stages of his life, from childhood to his career as an Alfa Romeo race driver, then a manager and manufacturer. Ferrari died Aug. 14, 1988 at the age of 90. Born outside of Modena, Italy in 1898. His father, Alfredo, owned a small metal engineering shop that built bridges and roofs for the state railway. Enzo started out as an Alfa Romeo racing driver in 1924 but quickly transitioned to his true talent, preparing the race cars under the Scuderia Ferrari name. He ran Alfa Romeo's factory team before striking out on his own, first under the name Auto Avio Costruzioni in 1939, then as Scuderia Ferrari, which he founded in 1929 in Modena, fielding mostly Alfa racing cars and motorbikes. The 125 S was the first official car to bear his name in 1947, powered by a V12. Ferrari under his watch went on to produce other classics including the 288 GTO, the Dino series and the 365 Daytona. The iconic businessman reluctantly agreed to start producing street cars only thanks to the pleading of his accountants, who argued for the need for revenue to cover the overhead of racing and two different factories destroyed during World War II bombings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. According to a 1979 People Magazine profile, he once reacted indignantly to the distraught wife of a Ferrari race team driver who was anguished over her husband risking his life "for a hunk of iron." "It's not just a hunk of iron," Ferrari replied. "It has a heart and soul, and I give if life." Nowadays, Ferrari is looking to expand its product portfolio to hybrids and an SUV, the latter of which might've made Enzo squirm. "He was a man with extraordinary vision and ability to manage people and resources as well as a strong entrepreneurial spirit and exceptional courage," current Ferrari Chairman and CEO Sergio Marchionne said in a statement.

Mike Tyson's 1995 Ferrari F50 packs one helluva punch

Despite a reputation as a bit of a letdown following the now legendary Ferrari F40, the Ferrari F50 is still one of the most raw and unfettered sports cars to ever grace public roads. RM Sotheby's auctions is now selling a pristine 5,694-mile example that was once owned by former professional boxer Mike Tyson. Like Tyson, the F50 and its Formula One derived V12 is sure to leave a lasting impact on anyone that crosses its path. Though the celebrity tax varies from car to car, Hagerty's valuation tool says even a heavily used F50 is still a million-plus dollar car. RM Sotheby's expects the car to sell for between $2.2 and $2.4 million, slightly more than the $2.25 million estimate for a nearly flawless example, which this car appears to be. According to the listing, the car has never been driven hard and has been well maintained throughout its life. The 1990s weren't Ferrari's best years for design with soft edges and questionable fascias. Likewise, the F50 is a love it or hate it sort of design. The paint appears to be in good condition and free of any damage. The bare carbon fiber and leather interior shows little to no wear. The gated manual shifter connected to a 4.7-liter naturally-aspirated 520 horsepower V12 is a combo that's gone out of vogue. The engine is derived from the one that powered the Alain Prost's 1990 Ferrari 641 Formula One car. This car is number 73 out of 349 and one of only 50 built to US spec. Tyson sold the car with roughly 4,900 miles, with the rest accumulating since about 2005. The car's service records are incomplete, though it has had an a couple of engine-out services along a full electronic updates, a new rear seal, rebuilt oil and water pumps, the dashboard pod removed, serviced, and reinstalled, the lighting system upgraded, the ride height actuator replaced, new tires, new fuel bladders, a full brake system service, and new main seals. In addition, the car comes with two sets of tools in the front deck, owner's manuals and warranty booklet in their leather folio, wheel socket, car cover in bag, both the removable hardtop and emergency soft top with bag, utility light, its window sticker, and the "circus trunk" containing roll bars, and a carbon rear tonneau cover. Look for the car to head across the auction block on Saturday March 11. No Internet bidding, but if you have the cash to pony up the you probably can afford to be there in person. Related Video: