2005 Ferrari F430 Spider~ceramic Brakes~shields~daytona's~red Calipers~ 2006 07 on 2040-cars

Auto blog

Ferrari introduces trick new augmented reality showroom

Augmented reality is darn cool, giving us a new and highly informative way to look at everyday scenes. We've seen a number of automakers play around with it, from Mini's AR goggles to Land Rover's information-intensive windshield. But while those are merely concepts, Ferrari is bringing augmented reality to the showroom. Literally. The company commissioned an app that uses 3D tracking technology to display a seven-step walkaround program that overlays information on one of the company's products. Want to see different wheel designs? How the air flows over the car's body? Or easily transmit your idea of the perfect Ferrari to friends and family? The app can do it all. It's a seriously impressive piece of technology, and one we could see moving well beyond the Ferrari showroom. Check out the iPad app in the video and let us know what you think of Ferrari's latest sales tool.

Jules Bianchi was supposed to replace Raikkonen at Ferrari

Formula One lost one of its budding talents when Jules Bianchi sadly succumbed to his injuries just days ago. But few knew just how promising his future looked prior to the crash that ultimately took his life. Luca di Montezemolo did, though. In a tribute written for Italy's Gazzetto dello Sport, the former Ferrari chairman revealed that Bianchi had been earmarked to eventually replace Kimi Raikkonen. "Jules Bianchi was one of us," wrote Montezemolo. "He was a member of the Ferrari family and was the racing driver we had chosen for the future, once the collaboration with Kimi Raikkonen came to an end." The news may come as something of a surprise, but doesn't come entirely out of left field. Bianchi had been part of the Ferrari Driver Academy development program. He rose up through the ranks of the feeder formulae largely with ART Grand Prix, the team run by Nicholas Todt, son of the former Ferrari chief and FIA president. He served as a test driver for the Scuderia in 2011, and scored his first and only F1 championship points driving a Ferrari-powered Marussia at the 2014 Monaco Grand Prix. He stood in for Kimi at Ferrari during a test session at Silverstone (where he was pictured above), but tragically crashed during the Japanese Grand Prix, and finally succumbing over this past weekend to the injuries he sustained in the collision nine months prior. Bianchi "would be the one driving for Ferrari after the experience in GP2 and after some fine performances in F1 and in some tests that had our technicians very impressed," wrote Montezemolo. "A bitter destiny has instead taken him away from us, leaving an indelible mark and a great pain inside us." Bianchi is scheduled to be interred on Tuesday in the French Riviera city of Nice, just down the coast from where he made his mark last year. And, in a touching tribute, the FIA has said it will retire the number 17 from the F1 World Championship. The tragic loss leaves Ferrari searching for another driver to replace Raikkonen. The Finnish driver won the championship for Maranello in 2007, was shown the door in 2010, returned to F1 with Lotus in 2012, but has struggled to find his form again. Last season he finished a lamentable twelfth, but has shown better form this season with a second-place finish in Bahrain to sit fifth in the standings. Now 35 years old, Kimi is one of the older drivers on the grid.

Romania's Forza Rossa to join 2016 F1 grid

Bazac's Maranello ties have prompted speculation that Forza Rossa could be as closely affiliated with Ferrari as Hass. Formula One may be in a bit of a crisis at the moment, with two of its smaller teams collapsing into bankruptcy, but there may yet be light at the end of the proverbial tunnel as two new teams are gearing up to take their place. One of those teams is Forza Rossa, and while we haven't much anything about the Romanian entry in in recent months, a new report from Pitpass indicates that plans are well under way – if not without their complications. Forza Rossa is being backed by a number of Romanian parties, including veteran race strategist Colin Kolles (who was most recently involved in the Caterham buyout) and Ion Bazac, former government minister and Ferrari's Romanian importer (pictured above next to Giancarlo Fisichella). Interestingly, the latter's ties to Maranello have prompted speculation that the team could be at least as closely affiliated with Ferrari as Haas (the American team being started by industrial machinery magnate and NASCAR team owner Gene Haas). A third Romanian individual – former soccer player Constantin Cojocar – turns out to have been the one who bought Caterham Sports Ltd, the company which designed and built the cars for the Caterham F1 Team until its recent collapse. The plan was to supply chassis and components to both Caterham and Forza Rossa, but Cojocar evidently had trouble paying the bills and keeping the lights on. Caterham's bankruptcy, however, could present a golden opportunity for Forza Rossa to scoop up the assets of both the team and the manufacturer at a good price, building the new team on the burnt foundations of the old one – even if it has already been granted the go-ahead by the FIA to form its own entry. That, however, won't happen until 2016 at the earliest, whittling down the grid in the meantime from 22 cars to 18. According to the arrangement between the FIA, Formula One Management and the teams, that threshold would oblige at least the leading teams to make up the lost places on the grid by fielding a third car each – something they couldn't prepare in time for US Grand Prix this past weekend, but which could be put into action for next season.