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Ferrari posts record profits on restricted volume
Wed, 19 Feb 2014Most automakers are after one thing and one thing only: selling more cars. Because, after all, selling more cars means making more money. Right? Well that's usually the case, but Ferrari has taken a different approach. Rather than try and sell more cars, Ferrari intentionally sold fewer models in 2013, yet it made more money.
The move was implemented after 2012 emerged as the strongest year in the company's history. Instead of pushing to sell even more cars, it opted to maintain a level of exclusivity by selling fewer - 5.4 percent fewer than the year before, to be specific - thereby ensuring that those it did sell were worth more. As a result, in 2013, Ferrari logged record turnover, profits and finances: on 2.3-billion euros of revenue (up 5 percent from the previous year), Ferrari recorded 363.5 million euros in profit last year - that's roughly $500M USD.
Before you go jumping to conclusions, though, bear a few factors in mind. For one, Ferrari's stakeholders aren't pocketing all that cash - they're reinvesting it into the company: over the course of the same year, Ferrari invested some 337 million euros - 464 million dollars - in research and development. And while the company's extensive merchandizing efforts continue to bring in more cash, at 54 million euros ($74M) raised last year, the branding operation still doesn't account for a sixth of overall revenues. Still, it's little wonder that the experts at Brand Finance have named Ferrari the world's most powerful brand for the second year running.
World Car of the Year finalists announced
Fri, 07 Mar 2014To say the 2014 Geneva Motor Show was packed full of news is an understatement as big as the show's home at the Palexpo convention center. Despite everything that we were able to cover during this year's show, there's still more coming out of Switzerland, including the announcement of the finalists for the 2014 World Car of the Year Awards.
We reported on the original list of finalists over three weeks ago, and now, that initial list has been pared down to three finalists for each of the five awards. The finalists were announced at a press conference by frequent Autoblog contributor and co-chair of the awards, Matt Davis (above).
The finalists for the overall title of 2014 World Car of the Year are the Audi A3, the BMW 4 Series and the Mazda3. The World Luxury Car of the Year will be either the Bentley Flying Spur, the Mercedes-Benz S-Class or the Land Rover Range Rover Sport, while the Performance Car of the Year will be awarded to the Chevrolet Corvette Stingray, the Ferrari 458 Speciale or the Porsche 911 GT3 (which, um, yeah...).
Lewis Hamilton cruises to victory at the Singapore Grand Prix
Sun, Sep 16 2018SINGAPORE (Reuters) - Britain's Lewis Hamilton eased to victory from pole position at the Singapore Grand Prix on Sunday as the Mercedes driver extended his championship lead over Ferrari's Sebastian Vettel to 40 points with six rounds remaining. Hamilton held off a mid-race challenge from Red Bull's Max Verstappen to register a record-equaling fourth triumph at the floodlit Marina Bay Street Circuit track, while Vettel finished third to slip further behind in the title race. "Great job everyone, what a weekend... keep pushing, keep pushing, we've got this," Hamilton told his team over the radio soon after crossing the line at the end of the 61st lap. Hamilton's 69th overall victory was his seventh of the season and it was built on the foundations of a stunning qualifying lap on Saturday, when he stormed to pole in a car deemed inferior to the Ferraris and Red Bulls on this circuit. For Vettel and Ferrari it was another disappointing weekend after the car showed plenty of pace through all three practice sessions, the German's cause not helped by a questionable strategy and a poor pitstop. Hamilton won this race from the third row a year ago when Vettel, Verstappen and Kimi Raikkonen collided before Turn One but there was no repeat of such drama this time after the drivers got off to a clean start at the head of the field. There has, however, been a safety car period in every race in Singapore since it joined Formula One in 2008 and it was deployed on the opening lap after Sergio Perez pushed his Force India team mate Esteban Ocon into a wall after Turn Three. "Sorry guys there was no room," Perez told his team over the radio. Vettel got past Verstappen before the safety car emerged and slotted in behind Hamilton, but his race unraveled when the German pitted first on the 14th lap but got stuck in traffic and overtaken by the Dutchman when he made his stop for fresh tires. BACK MARKERS Hamilton was cruising up front but suffered a mini-crisis on the 38th lap when he got stuck in a queue of tail-enders, which allowed Verstappen to get right up behind him. The Dutchman had a look up the inside as Hamilton struggled to pass the back markers but the Briton just stayed ahead and was able to pull clear all the way to the checkered flag once he had a clear track ahead of him. "It definitely got a little bit interesting toward the end with the back markers as you could already feel the draft from the cars when you were five and six seconds behind," Hamilton added.

























