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The Prancing IPO

Owning a Ferrari is something that a lot of car nuts hope to achieve. If you cringe every time you see some celebrity put massive rims on a 458, or paint an F430 neon purple, then you are the kind of person that appreciates what a Ferrari is. It's not a status symbol that will somehow make everyone love you and think you the most amazing person. Rather it is a medium with which to connect yourself to the history and heritage that exists in Modena. The sights, sounds, and smells of the car are worth more than any "thumbs up" you might get driving down the street. The exclusivity of the brand is one of the mechanisms that helps preserve that absolute care it takes to create a Ferrari. Now I don't own a Ferrari, but I appreciate that the Mr. Enzo Ferrari had a very significant part in molding car culture and motorsports. That tradition was carried on by a lot of people after Enzo himself. During my formative years that person was Luca Di Montezemolo. Every time he stepped in front of the camera in his distinctively Italian suit and shoes, I knew Ferrari was in good hands. Just the attitude he had made me feel safe that this very significant part of car culture was in safe hands. He could be giving an interview in Italian and without understanding a single word (well maybe one word, Ferrari) knew he was going to keep the Ferrari in Ferrari. Enter Sergio Marchionne. Now I am a huge Sergio fan. This guy is not your typical auto exec. His office isn't in the highest part of the tallest tower in Auburn Hills, and he doesn't wear a hand-crafted suit made of million thread count cloth. Not dogging in the man's style (his wardrobe is for sure worth more than mine and most others), but basically he is normal guy that doesn't conform to what might be considered the norm. He is his own man. On top of all that, he is a financial wizard. I was skeptical when he took over the reins at Ferrari only because he seemed to have so much on his plate to begin with. In the end I knew a car-guy, albeit one with a CPA/MBA, was in charge. So now when I heard he wanted to spin off Ferrari, I started trying to guess how long it was going to be before the geniuses of Wall Street started pushing Ferrari to pump volume. I saw a horrible future where there was now some entry-level Ferrari with a turbo-six, and four doors...just so every 30 yr-old analyst could flash their Ferrari key at the bar. Then I started thinking about another thing, the value. What is it worth?

Amazing LaFerrari tribute watch more intricate than the real thing [w/video]

The Enzo had no companion watch, but its successor, the Ferrari LaFerrari, does. Created by Hublot "entirely in parallel with the car" and "alongside the Ferrari teams," the MP-05 LaFerrari tribute watch is a similar test of how much gobsmacking gadgetry can be packed into a chassis. The manually-wound watch has 11 barrels set in a spine down the center that work together to provide a 50-day power reserve. So yes, it does need to be wound, but only once every seven weeks.
Hublot says the movement, engineered in-house, has 637 components. It has more pieces than any other movement Hublot has ever designed, and it gets a tourbillon to further showcase the "demonstration of watchmaking virtuosity." The face is sapphire crystal, the case is black PVD titanium and features an open case-back, the strap is rubber with a PVD titanium buckle. Time is told via the barrels to the right of the the spine on the right - it's 10:05 on the watch above. To the left are the barrels displaying the amount of power remaining.
Hublot hasn't disclosed the price, so you know what that means. There will be 50 tribute watches made, each sent in a presentation case wrapped in Schedoni leather and carbon fibre and including the miniature power tool you need to wind the timepiece. You can read all about it in the press release below, and for true watch geeks there's also an in-depth wrists-on video of the MP-05, performed by ABlogtoWatch.com.

The SP275 RW Competizione is the latest one-off from Ferrari

They say money can't buy happiness, but I disagree. I'd be very happy if I had enough cash to have Ferrari's Special Projects team build me a bespoke variant of any one of its current crop of cars. The group's latest creation, the SP275 RW Competizione you see here, was shown for the first time at the year-ending Finali Mondiali event at Daytona International Speedway. Details are scarce, but the 275SP appears to be based on the Ferrari F12 Berlinetta in either standard or TdF guise. (The F12 TdF debuted at last year's Finali Mondiali.) Based on design elements like the louvers behind the wheels, it seems likely that the new model started as a TdF. That means special touches like a front-mid-mounted 769-horsepower V12 and rear-wheel steering. It also means a 0–60 mph time of 2.9 seconds. It's difficult to say how much the 275SP weighs, though the F12 TdF is about 240 pounds lighter than the standard F12 Berlinetta. Looks are subjective, so you'll have to decide for yourself whether the new styling queues, like a redesigned front fascia, hood, doors, and glass, are an improvement. It's unlikely you'll find this particular shade of gold on another Ferrari. To my eyes, it looks like the Solarbeam Yellow hue that's available on the Mercedes-AMG GT for $9,900. The takeaway should be that if you have the means, Ferrari Special projects will build whatever you want. Look to the F12 TRS or the F12 SP America for more examples. Money may not buy happiness directly, but it will sure as hell buy you a nice Ferrari. Related Video: Featured Gallery Ferrari SP275 RW Competizione View 16 Photos Image Credit: Copyright 2016 Drew Phillips / Autoblog Design/Style Ferrari Coupe Supercars ferrari f12 berlinetta ferrari f12 ferrari f12 tdf