1995 Ferrari 355 F355 Convertible Spider / Major Engine Out Service March 2013 on 2040-cars

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Ferrari renews partnership with Marlboro [UPDATE]

Formula One and Big Tobacco may have parted ways years ago, but the alliance between Ferrari and Marlboro continues on, apparently as strong as ever. Though neither party has made any official announcement or revealed any details of the arrangement, reports from the motorsport press indicate that the Scuderia and Philip Morris – the tobacco company which owns the Marlboro brand – have signed an extension of their longstanding partnership. Marlboro first arrived in Maranello way back in 1973, ramping up over the years to become its main sponsor by '93. The Italian outfit changed its name to Scuderia Ferrari Marlboro after the tobacco brand parted company with McLaren in '97. After tobacco advertising was ultimately banned in 2006 (at least in Europe), Ferrari was forced to remove the Marlboro branding from its cars, but the name stuck – and so did the logo, in various forms of obscurity and subliminality through 2010. The Marlboro name was dropped from the team's handle in 2011, but that didn't stop the two from renewing their partnership. And now they've reportedly extended again through 2018. Though the deal hardly comes as a surprise (even given the complete lack of discernible public association between the two), we don't doubt that Maurizio Arrivabene – the former Marlboro exec who recently took over the struggling team – had something to do with it. UPDATE: A spokesman for Scuderia Ferrari downplayed the significance of the story, telling Autoblog by correspondence that "the contract is extended through 2018 and details are confidential." UPDATE 2: Philip Morris International responded to our inquiry with the following statement: "Our agreement with Ferrari has been extended beyond 2015, but we are not in a position to provide financial or other details. This partnership provides us with opportunities such as enabling our adult consumers and business partners to experience motor racing through Ferrari factory visits and attending F1 races."

2015 Ferrari California T [w/video]

I'll never forget the day I bought my very first Ferrari. It was a bright-red F40, I'd saved up for it for what felt like an eternity and I couldn't wait to get home so I could park it next to my other four-wheeled piece of pride and joy, a stealth-black Lamborghini Countach, so I could compare their blunt-edge, wedge-like shapes and massive spoilers in microscopic detail.
The year was 1987, and the event felt like the pinnacle of my life's achievement. Though both of my Italians had been die-cast in 1/18th scale, I coveted the two supercars with the verve of a true collector, taking in the intricacies of their engine bays, opening their doors and turning their working steering wheels. In reality, the two could have hardly been more different, and yet they both looked like finely crafted perfection to my seven-year-old eyes, their questionable day-to-day practicality completely overshadowed by their unquestionably exotic shapes.
More than two decades later, I'm belting myself into the driver's seat of the 2015 Ferrari California T, the first turbocharged Ferrari since the F40 went out of production in 1992. The Tuscan countryside spreads out ahead, a twisting barrage of two-lane roads on the agenda, and I can't help but reminisce of my much younger self as I twist the red key and thumb the equally red ignition button on the steering wheel.

LaFerrari gets shakedown from Fernando Alonso

Fernando Alonso is quite cool behind the wheel, as evidenced by an earlier video where he gave a full interview while actively hooning a Ferrari F12 around the Nürburgring. So when you see the Spaniard somber-faced and sweating while hustling a Ferrari LaFerrari around the Scuderia's Fiorano test track, you know the new hypercar is pretty demanding.
Alonso doesn't give commentary on this one (except to the engineers at the end), but he does wrestle the 949-horsepower hybrid around the track. It does look like a handful. Take a look below for the full video.