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The mad genius of killing the Dodge Dart and Chrysler 200

Sergio Marchionne isn't crazy. At least not with respect to the recent announcement that Fiat Chrysler Automobiles will cease production of the Dodge Dart and Chrysler 200. Instead of crazy I'd call this CEO ruthlessly pragmatic, and perhaps short-sighted. The latest revisions to FCA's most recent five-year plan tell some truths about the company's finances. In other words, it can't afford to build mainstream sedans. With only 87,392 units sold in 2015, the Dart is an also-ran in the segment. The axe falls easily there - Chrysler hasn't had a compact-car hit since the second-generation Neon. The 200 isn't so cut and dried: Last year sales increased 52 percent, and the 177,889 total for 2015 is more than those for the Subaru Legacy and Kia Optima. But looking at the overall FCA picture the Chrysler 200 has to go, at least from a short-term perspective. The vehicles that make big money – Ram trucks; Jeep's Cherokee, Grand Cherokee, and Wrangler – can't be made fast enough. FCA can't afford to idle the 200's Sterling Heights, MI, assembly plant to cut back on inventory when other plants are running flat out. It seems crazy to throw away 265,000 sales, but FCA is leaving money on the table by not building more profitable vehicles. The Wirecutter's Senior Autos Editor (and former Autoblogger) John Neff agrees. "As bold as it looks from the outside, he's really making a safe bet that their money is better spent on designing better and building more crossovers and trucks. He's probably right about that." But according to Jessica Caldwell, Executive Director of Strategic Analytics at Edmunds, "FCA's strategy of eliminating the Dart and 200 might be short-sighted if gas prices were to rise and Americans, once again, flocked to small vehicles. FCA must have plans to expand the lineup of small SUVs and position them as small-car alternatives in terms of price and fuel efficiency for this strategy to make sense." FCA's latest announcement focuses mainly on the profitable brands and nameplates. There's hardly a mention of Chrysler, Dodge, or Fiat. And future planning is where the plot holes appear. This realignment cuts dead weight from the product portfolio, but FCA's latest announcement focuses mainly on the profitable brands and nameplates. There's hardly a mention of Chrysler, Dodge, or Fiat. So what's Sergio up to? David Sullivan of AutoPacific thinks Marchionne is still looking for another CEO to hug.

2020 Dodge Charger R/T and Scat Pack get Daytona Edition Packages

Dodge announced the Charger SRT Hellcat Widebody Daytona 50th Anniversary Edition late last year, limited to 501 examples, one of which has already gone to that big NASCAR infield in the sky. For the rest of the Daytona fandom, Mopar Insiders says Dodge has just opened the order books for the Daytona Edition Package available on the standard Charger R/T and Scat Pack. When optioned with the package, both trims get a Mopar cold air intake under the hood, a black spoiler, and a satin black Daytona graphic across the rear decklid and fenders. Both sedans also upgrade their side mirrors to automatically adjust downward when the transmission is put in reverse, plus an automatically-dimming driver's side mirror. Inside, they share power driver's and passenger's seats in Nappa leather and Alcantara with the Daytona logo, heated seats front and rear, a premium-stitched dash panel with gloss black instrument cluster rings, and a power tilt and telescoping steering wheel. Additional upper and lower LED lighting in the front of the cabin, plus illuminated rear cupholders, memory functions for the driver's seat, radio, and outside mirrors, and black-edge premium floor mats complete the interior changes.  The Charger R/T sits on 20 x 9-inch Lights Out painted wheels, and installs a heated steering wheel and security alarm. The Charger Scat Pack sits on 20 x 9.5-inch forged and painted aluminum wheels, and affixes more satin black decals on the roof and the hood on top of a Daytona badge on the grille. The mirrors are luxxed up further than on the R/T, being powered and heated as well as fold-away, and including a blind-spot warning. Inside the Scat Pack, a Daytona badge on the instrument panel mixes with Carbonite accents throughout the interior.  The Daytona Edition Package can be ordered in any of the 12-strong color palette, including Frostbite (pictured), Hellraisin, and Sinamon Stick that are new for 2020. The kit adds $3,495 to the prices of both cars, so before any other options, the 2020 Charger R/T Daytona comes to $41,385 after destination, the 2020 Charger Scat Pack Daytona comes to $44,985. Related Video:

NHTSA probing Ram recall pace, communication

The National Highway Traffic Safety Administration has announced that it's looking into Chrysler Group's handling of a pair of recalls affecting roughly one million Ram pickup trucks. Reuters is reporting that the regulatory agency is focusing on the availability (or lack thereof) of parts and "poor communications" from the automaker in its investigation.
"Customers have been advised in accordance with the regulations governing recalls," Chrysler spokesman Eric Mayne told Reuters via email. "We are continually replenishing our supply of replacement parts. Chrysler Group regrets any inconvenience our customers may have experienced."
NHTSA disagrees, arguing that the recalls, which affect 972,000 trucks from 2003 to 2012, are being delayed by the lack of parts.