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Dodge, Hyundai crowdsourced-funding sites deemed successes

What's not to love about crowdsourcing? This idea, after all, has given us Kickstarter as well Local Motors, but automakers are starting to use the social platform to sell more cars (or just drum up a little PR). Both Dodge and Hyundai have used "crowd-funding" recently, and while Automotive News is reporting that neither has racked up big sales with this gimmick, both automakers are pleased with the attention.
For Hyundai, it teamed up with website Motozuma.com to help customers crowdsource money for a down payment, and the automaker matched this amount up to $500. Last year, this helped Hyundai sell an extra 1,600 units, a fraction of its total 2012 sales. That figure is far larger than Dodge fared with the Dodge Dart Registry - it netted only two sales and a small number of individual options. This registry did help University of Southern California fraternity crowdsource $18,000 to buy a Dart for a local Meals on Wheels, however. Despite the low sales figures, Dodge and Hyundai are considering their crowdsourcing programs a success since it helped them connect with younger buyers.

I sold my Viper, but the memories I'll keep

The following is written by auto industry veteran Tow Kowaleski. The words are his own, but the memories now belong to everyone thanks to his willingness to share. If you're an industry veteran with a story to share, contact us at tipsATautoblogDOTcom.
It became the flame that started the fire of belief in the next life of Chrysler.
I just sold a car. Nothing new. Millions do it every day. But my car was a 1995 Dodge Viper, so maybe it was a bit more unique since just 12,000 were built. And like others selling a car that's been a part of the family for close to 20 years, this was a confluence of emotions for me. I was sad to see it go, but happy to have the cash and one less big, shiny, under-utilized object in my life.

2019 Dodge Challenger SRT Hellcat Redeye Drivers' Notes | Wide awake

Editor-in-Chief Greg Migliore — I've always wondered how Dodge would evolve the Challenger. There was only one real generation, not counting the rebadged Mitsubishi. Past and present, it's always looked the same. With the Hellcat, Demon, and now my personal favorite, the Hellcat Redeye Widebody, it makes total sense. There's no need to redesign it every few years. Just tweak it and add cool features — like flared fenders and the 797-hp Hellcat engine. It's all you need. This thing makes a statement. The Redeye is the car your neighbors want a ride in. I parked in our office building's basement, and co-workers heard me gunning the engine — two stories up. It's a growl. It has bass. It's angry. It gets a little metallic sometimes, depending on how and when you lay on the gas. I launched fairly hard at every traffic light. Sometimes I'd rev at idle. The Monroney that came with our test car lists the fuel economy as zero (it actually gets 13 city and a respectable 22 highway). But still. You get the point. I've always liked how the Challenger drives. It's big. It's heavy. The hood looks like the deck of an aircraft carrier. It's not trying to be a track rat. Go fast in a straight line. That's what you do. Take a hard left and maybe you skid a little bit. Maybe that's the idea. You don't eat cheeseburgers because they're good for you. You eat them because they taste good. Hey, cheeseburgers have protein. And vitamins. Healthy isn't the right description, but there are some benefits. The same reasoning applies to this Challenger. The interior is attractive, well-furnished and comfortable. The leather-trimmed seats are supportive. I love the saddle brown color. I used to say the coupe's low roof and bulky A-pillars were a problem. Then I got over that. You're driving nearly 800 hp, so sit up and be on your toes. The trunk is huge, too. I could have put a car seat in the back, had I needed to. You can live with the Challenger. And the Redeye is perhaps the best version yet. The starting price is about $60 grand. That's a steal. The price of our tester is $92,290. That's insane. The $6,000 widebody pack is the thing I'd recommend most out of all the options. Get the nice leather, too. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.