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Dodge, Hyundai crowdsourced-funding sites deemed successes

What's not to love about crowdsourcing? This idea, after all, has given us Kickstarter as well Local Motors, but automakers are starting to use the social platform to sell more cars (or just drum up a little PR). Both Dodge and Hyundai have used "crowd-funding" recently, and while Automotive News is reporting that neither has racked up big sales with this gimmick, both automakers are pleased with the attention.
For Hyundai, it teamed up with website Motozuma.com to help customers crowdsource money for a down payment, and the automaker matched this amount up to $500. Last year, this helped Hyundai sell an extra 1,600 units, a fraction of its total 2012 sales. That figure is far larger than Dodge fared with the Dodge Dart Registry - it netted only two sales and a small number of individual options. This registry did help University of Southern California fraternity crowdsource $18,000 to buy a Dart for a local Meals on Wheels, however. Despite the low sales figures, Dodge and Hyundai are considering their crowdsourcing programs a success since it helped them connect with younger buyers.

2015 Dodge Charger R/T NHRA Funny Car burns rubber into SEMA [w/video]

Fiat Chrysler Automobiles is showing off a completely redesigned Dodge Charger Funny Car at this year's SEMA Show in Las Vegas and it's ready to blow through the NHRA timing lights next year. Initially, the shape might look like any of the other entrants in its class burning through the quarter mile, but this is the first comprehensive rethink for the racecar's aerodynamics since 2006, says Dodge.
Draped in classy red and black Mopar livery, the 2015 Dodge Charger R/T NHRA Funny Car tries to share the front and rear styling with its roadgoing counterpart, plus the scallops along the side, but this racer is all about crossing the finish line first.
The major goals for the redesign included making the body stronger and lighter without sacrificing aerodynamics, and that has been done with materials like Kevlar and carbon fiber. However, engineers have accomplished even more. By moving the cockpit further back, they've increased engine clearance and improved driver visibility.

Dodge restores Brass Monkey wheels to Challenger and Charger SRT Hellcat

For the first part of 2020, Dodge removed the option of its Devils Rim aluminum wheel design in Brass Monkey finish for the Hellcat-powered Challenger and Charger models. Mopar Insiders reports the wheels will return to the menu once Dodge starts production of its two muscle cars again, tidings to please forum members asking why they couldn't order the rims. The standard fit on the regular cars is a 20-inch Low Gloss Black Performance wheel, the options either a 20-inch Machined w/Granite Pocket wheel or a 20-inch Matte Vapor SRT aluminum wheel. On the widebody cars, standard fit is a 20-inch Carbon Black Aluminum wheel, one option being a 20-inch Warp Speed Granite wheel that's the same design as the Matte Vapor but with a different finish. The 20-inch Brass Monkeys are the second option on widebody versions of the Charger Hellcat and Hellcat Redeye, replacing the 20-inch Matte Vapor SRT Aluminum rim available on the non-widebody.   Those choices are on the Dodge configurator. At the time of writing, what's missing from the online tool are the Brass Monkey options for the standard Challengers and the Charger Hellcat Widedody models that MI says are coming. The wider versions of the Challenger Hellcat bolt on a set of 20-inchers that are 11 inches wide; we're told the standard cars will offer Brass Monkey rims in 20 x 9.5 inches. The Charger Hellcat only comes in two widebody versions, so it should get the 20x11-inch Brass Monkey wheels, but the options haven't showed up on the configurator. The sole choices at the moment are the Carbon Black Aluminum and Warp Speed Granite wheels. The other difference to note is that wheres the optional wheels on the Challenger all cost $1,095, the Charger's upgrades cost $1,295. Whenever production begins in Brampton, Ontario, again, the coveted wheels will bring another extra with them: Exterior badges done in a Black and Dark Bronze finish. Related Video: