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Dodge Challenger SRT Hellcat gets 22 mpg

With its crazy 707 horsepower on tap and roughly $60,000 starting price, the 2015 Dodge Challenger SRT Hellcat has been one of the most talked about cars of the summer, maybe even the year. However, there's always been one lingering question about the behemoth that Dodge has waited to answer until now - its fuel economy. The EPA ratings for the muscle car are finally out, and the numbers are actually pretty impressive for a vehicle with this much power.
A 2015 Challenger Hellcat with the eight-speed automatic is rated at 22 miles per gallon highway, 13 mpg city and 16 mpg combined. Opting for the six-speed manual drops those figures to 21 mpg highway, 13 mpg city and 16 mpg combined.
"As the fastest muscle car ever, the Challenger Hellcat can run 10-second ETs [elapsed times] at the track, and then get 22 miles per gallon on the drive home. With a starting price of $59,995, there's nothing else that even comes close," said Dodge and SRT President Tim Kuniskis in the company's release.

Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

As Dodge Challenger changes, hybrid or however else, it's sure to stay retro

Unverified rumors claim Dodge will make major technical changes to the Charger and the Challenger (pictured) to comply with looming regulations. They'll likely be lighter than they currently are, they could get smaller in nearly every direction, and you can safely bet that they'll incorporate some degree of electrification. The retro-inspired, heritage-laced design is here to stay, however. Mark Trostle, Dodge's horsepower-addicted chief of design, told Muscle Car & Trucks that looks deserve a big chunk of credit for making the Charger and the Challenger as popular as they are. Horsepower and quarter-mile times help sell cars, but it's the "magic of their design" that lures buyers into showrooms to check out the modern-day muscle cars in the metal. "I wouldn't want to ruin something that's been so successful for us," Trostle concluded. He compared the Challenger to the Jeep Wrangler, another design icon in the Fiat-Chrysler Automobiles (FCA) portfolio. The offroader entered its fourth generation in 2018; every part of it is new, and it's not a Xerox copy of its predecessor, but it's still immediately recognizable as a Wrangler. Trostle hinted he's planning this type of evolutionary design for the next-generation Challenger. After all, it's part of the company's history, and heritage is something no amount of money can buy.  While it sounds like development work on the next-generation Challenger is ongoing, Dodge isn't finished with the current-generation car yet. The nameplate will celebrate its 50th birthday during the 2020 model year, and it's reasonable to assume Dodge has something special planned for it.