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Dodge Dart Registry helps you crowdsource money for your next ride [w/video]

To be honest, we're surprised something like this didn't pop up sooner. Chrysler is riffing on gift registries for couples getting married or expecting babies and cross-pollinating it with a social media funding website like Kickstarter to help customers buy its 2013 Dodge Dart. The Dodge Dart Registry allows people to build and customize a new Dart exactly how they want it, then let other people purchase some or all of the components as gifts.
The registry lets you add features like dark headlights, dual exhaust, various wheels and even interior options without choosing a specific trim level. This sounds a lot like the system Scion uses to let its customers configure cars, and this could be a great idea for Dodge. Of course, this system has the added benefit of being a social media affair for you to share with your friends... you know, so they can help pay for some of the parts, too.
The best thing about the registry is that you can configure your dream Dart from the comfort of your home computer, which strikes us as much better than walking around Bed, Bath and Beyond for the better part of an afternoon with an electronic scanner. The one thing that Dodge doesn't offer? "Thank You" cards. Those are on you.

Dodge muscle cars, armored Jeep to star in Furious 7 [w/video]

We're less than a month away from the smorgasbord of speed, stunts and shooting that is Furious 7, and it arrives in theaters on April 3 as one of the first big films of the year. Starring Fast and Furious regulars Vin Diesel, Paul Walker and Dwayne "The Rock" Johnson, plus Jason Statham as the big villain, this entry looks to be another exciting addition to the franchise. With such a major movie that features cars as much as the actors, it shouldn't be a surprise that an automaker is getting in on the action as a promotional partner. FCA US supplied nearly 30 vehicles for the film, including prominent roles for a 2015 Dodge Charger, Challenger R/T and armored Jeep Wrangler Unlimited. To really play up the connection, the automaker has laid out a global advertising campaign featuring its models. The marketing includes a variety of unique spots with the cars appearing online and in music videos. Among them in the US is a TV ad called Flash to the Future (embedded below) for the Challenger. Hopefully, Furious 7 can live up to all its pre-release hype. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Cars, Movies and Music Come Together as Dodge Partners with Universal Pictures and Atlantic Records on 'Furious 7' 'Furious 7' opens April 3 and features 2015 Dodge Challenger, Dodge Charger R/T and 'armored' Jeep® Wrangler Unlimited Dodge launches multitier marketing initiative to promote action-thriller, including 'Flash to the Future' television ads for U.S. markets and across international countries, and Furious 7 web landing page at www.dodge.com/en/furious-7 Dodge vehicles also showcased in new music videos of songs from Atlantic Records 'Furious 7: Original Motion Picture Soundtrack,' available in stores and at online retailers March 17 March 9, 2015 , Auburn Hills, Mich. - Dodge, which has been a part of the blockbuster Fast & Furious franchise since its inception, announced today a promotional partnership with Universal Pictures for "Furious 7," in theaters April 3, and a first-ever partnership with Atlantic Records on music videos that support the label's "Furious 7: Original Motion Picture Soundtrack," available March 17 and available now for pre-order at http://smarturl.it/furious7.

Bob Bondurant driving school closes a month after entering Chapter 11

On Oct. 2, the Bob Bondurant School of High Performance Driving filed for Chapter 11 bankruptcy protection. In its filing, the 50-year-old racing school said it owed between 50 and 99 creditors an amount between $1 million and $10 million, and had $1 million to $10 million. The school released a statement at the time saying, "Our plan is to emerge from this process as a stronger company and continue to drive this company into the next 50 years." Instead, on Monday, Nov. 12, the Chandler, Arizona-based facility closed its doors with no official explanation. On top of its classes for aspiring racers, law enforcement authorities, and general population students, Bondurant has been the official driving school for Dodge SRT vehicles since 2015. Over the past two years, Dodge has included a one-day training course for any SRT buyers and lessees, redeemable within a year after finalizing the deal for the vehicle. To read the tale of one Hellcat owner at the Hellcat.org forum, even the school's instructors didn't see the closure coming. Forum member Av62nv arrived at Bondurant Monday to start his four-day experience. After a lengthy pause in the middle of the day, Av62nv wrote that the instructor walked in and told the class, "Sorry guys, don't know how to say this, but as some may know the school is in Chapter 11 bankruptcy, and it looks like 7 now. We are closed." Another poster in the forum, CubeMan, wrote that "Technicians and staff loaded their toolboxes, and paychecks have apparently bounced." Apparently family scion Jason Bondurant arrived and tried to explain; the short of it was that the good thing had come to an abrupt end, but there was "a chance it could come back." Other posters in the forum noted how they have reservations as far out as June 2019, or haven't been able to get to their classes yet because of delivery delays with their SRT cars, and have no idea what's happening. The website is still up, but a Bondurant spokesman confirmed the closure to Classic Cars, and a note on the school door reads, "School is closed. Direct all inquiries to Pat Bondurant." Pat is Bob Bondurant's wife, who married the former race driver in 2010 at the Monaco Grand Prix. A month ago, Bondurant's Chapter 11 bankruptcy statement said, "We will continue operating and serving our students and corporate groups as usual while we develop new business relationships to ensure the vitality of the company in the future." Obviously, that won't happen.