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Mopar teases a big Hemi crate engine for SEMA

Mopar has released a new video teaser hinting at the release of a large and powerful crate Hemi engine at SEMA later this month in Las Vegas. The video functions like a lesson on symbolism in an English lit class. It opens with smoke and settles on a pair of backlit, large-clawed paw prints that look to be feline in origin. Then we hear earth-shaking pounding sounds of something larger than the paw prints that stomps over them. Then cue an overhead shot of what looks to be a vintage-model Dodge Charger and its growly Hemi engine entering the frame and then gunning the engine. Mopar already offers three crate Hemi V8 engines, topped by the 6.2-liter supercharged Hellcat, good for 707 horsepower and 650 pound-feet of torque, found in the Dodge Charger SRT Hellcat and marketed for pre-1976 classic muscle cars. So promising that "Something big is coming" is really saying something. Could it be a crate version of the 808-hp Hemi 6.2 that was found in the Dodge Demon, which was rated at 840 hp on racing fuel? Or is it something different? Curiously, Mopar says its reveal is planned for Tuesday, Oct. 30 at the odd time of 4:26 p.m. Could that time be a reference to the 426 Hemi — and specifically the Generation III 426 Hemi "Elephant" that Chrysler made several years ago? That technically qualifies as "bigger," and it would also align with both the muscle car-era Charger and round, earth-shaking footprints shown in the video. Time will prove whether we were right. Related Video: Image Credit: Mopar SEMA Show Chrysler Dodge Performance Classics dodge demon dodge charger srt hellcat

2 men die in Dodge Challenger Hellcat crash at Colorado airport

Two friends died in the crash of a Dodge Challenger Hellcat over the weekend after they shot off the end of an airport runway, authorities said. That someone died in a 707-horsepower Hellcat is, sadly, not unexpected. But two aspects of the story are remarkable. First, the men's ages: The Denver Post reports the crash victims were Lynd Fitzgerald, 71, of Colorado Springs, and his passenger, Roger Lichtenberger, 76, of San Marcos, Calif. Second, their speed: The car was likely moving at over 100 miles per hour, authorities said. The men had permission to use the 8,300-foot runway at Central Colorado Regional Airport in Buena Vista. That's more than a mile and a half long. But when the car left the runway, it went 300 feet before flying over a ravine, hitting the ground, becoming airborne again, flipping end over end across a second ravine, and ultimately landing on its wheels 650 feet past the end of the pavement. Responding police officers tried to provide first aid, but the men were declared dead at the scene. "They were just test-driving this car. They went a little too fast. I don't want to surmise. ... They probably got to the end of the runway and, at that speed, didn't realize they were there so fast. And they lost control. It was just too high a speed and they got to the end of the runway," said Chaffee County Sheriff John Spezze. There were skid marks near the end of the runway, but the sheriff didn't know the length. "I've never seen anything like it," Spezze told the newspaper. "They had permission to be there. There were no laws broken." Related Video:

Star Wars Episode VII ad is a force for Dodge

Happy Star Wars day! Some of you might be bleary eyed and begging for coffee after attending midnight screenings of Star Wars, Episode VII: The Force Awakens last night (*raises hand*) but the show must go on. And for Dodge, that show has been all about Star Wars. While the entirety of FCA joined the tie-in marketing campaign for the long-awaited JJ Abrams blockbuster, Dodge made out the best. According to Wards Auto, the brand's The Force Gathers spot took the top spot in this week's most engaging automotive ads, capturing nearly a quarter of share-of-voice ratings and garnering over a quarter-of-a-million earned online views. Since the ad began airing earlier this month, it's scored over 430,000 views on YouTube alone. The relatively simple ad evokes Darth Vader and his legions of storm troopers. In the 30-second spot, a black Viper leads six long columns of white Chargers, Challengers, and Durangos while John Williams' iconic Imperial March blares in the background. It ends at the stand of an overwhelmed pair of valets outside a screening for Episode VII. We've embedded the spot at the top of the page if you haven't seen it. Check it out, and may the Force be with you. Star Wars, Episode VII: The Force Awakens is in theaters today. Related Video: