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2020 Dodge Challenger 50th Anniversary Commemorative Edition puts on a Smoke Show

To celebrate the semicentennial of the Dodge Challenger this year, last November the muscle car brand announced a Challenger 50th Anniversary Edition. Available in seven of Dodge's high impact colors, Dodge said production would be limited to 1,960 cars, being 70 examples in each of the seven colors. Keeping the good thing going, the brand has just announced another 50th anniversary special, this one a Commemorative Edition with no cap on build numbers. The Commemorative Edition can be ordered on three 2020 Challenger trims, the R/T, R/T Scat Pack, and R/T Scat Pack Widebody, omitting the rear-wheel drive V6 GT model that can be configured as a 50th Anniversary Edition.    The Commemorative car is nearly identical to the Anniversary car. Outside, that means a Satin Black, hand-painted hood and black-wrapped roof and decklid, the Hellcat's air intake headlights, Satin Black fuel filler cap, Gold School-colored wheels, Gunmetal-colored brake calipers on trims that come with red Brembo brakes, and tons of badging all over from the illuminated "50" logos in the headlamps to the Satin Black Dodge logo in the taillamps. The interior gets sepia stitching on the heated and cooled performance seats, more sepia thread on for the Alcantara door bolsters, white gauges with yellow accents, berber floor mats, real carbon fiber trim pieces, and a bunch more badging. Paying homage to its elder, on startup a 1970 Challenger appears in the gauge cluster animation. Dodge says dealers will begin taking orders for the new celebrant this month, with deliveries to commence in the fall. The optional package adds $4,995 to the price of a 2020 Challenger R/T, $5,495 to the price of the R/T Scat Pack, and $5,495 to the cost of the R/T Scat Pack Widebody before the $6,000 cost of the widebody package itself. Whereas the 50th Anniversary car came in any of Dodge's eye-candy colors — F8 Green, Frostbite, Go Mango, Hellraisin, Sinamon Stick, TorRed, or the all-new Gold Rush — the Commemorative Edition is limited to the tamer end of the color palette, available in Granite, Indigo Blue, Octane Red, Pitch Black, Triple Nickel, White Knuckle, and the new Smoke Show hue. That latter color replaces Destroyer Gray, and can be ordered on the Charger as well. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Custom 2014 Dodge Durango R/T proves SEMA can be subtle

The annual SEMA Show in Las Vegas can often be a sensory overload of overwrought madness, with cars that don't even look drivable anymore. But every once in a while, a modestly modified show car graces our presence, like the customized Dodge Durango you see here, which, in addition to giving us our first glimpse at the aftermarket possibilities for the refreshed-for-2014 model, proves that a car doesn't have to be slammed, scooped, donked and Lambo-doored to have presence.
Sure, this Durango has custom hood inserts, dark 22-inch wheels and custom fender flares, but as far as external modifications go, that's it. Inside, Dodge has fitted new door sill guards, an ambient lighting kit, bright pedals, premium floor mats and - of course - Katzkin leather. The automaker has even added wireless internet connectivity as part of the excellent Uconnect infotainment system.
Performance upgrades are minimal on this Durango R/T, which comes packed with Chrysler's 5.7-liter Hemi V8. Larger brakes have been fitted, as have lowering springs (though it certainly doesn't look that much lower) and a custom exhaust.

Dodge has released 500 million horsepower onto American roads since 2005

Dodge started using horsepower to measure sales when it launched its Power Dollars rebate program in August 2019. The clever campaign has paid off, and the company reached its goal of putting 500 million horsepower in the hands of enthusiasts two months ahead of schedule. The ongoing Power Dollars program rewards buyers who think big when it comes to their car's specifications sheet. Motorists in the market for a 2019 Challenger, a 2019 Charger, or a 2019 Durango can save $10 for every horsepower their future car's engine generates. There's no replacement for displacement here; the more horsepower you take on, the more discount you'll see when you sign the dotted line. The 797-horsepower Challenger Hellcat Redeye is eligible for a $7,970 discount, for example, while the tamer Charger SXT with a 3.6-liter, 292-horsepower V6 between its fenders costs $2,920 less. The Journey got excluded from the deal. When Dodge announced the program, it explained it had put 485 million horsepower in the hands of enthusiasts since bringing back the Charger and the Challenger in 2005 and 2008, respectively, and it hoped to break the 500 million threshold by the end of 2019. Mission accomplished. Putting horsepower in the bargain bin lured a surprising number of buyers into showrooms. Dodge notably sold 18,031 examples of the Challenger during the third quarter of 2019, a record-setting figure that represents a 21% increase over the same time period in 2018. The Challenger was more popular than the Ford Mustang and the Chevrolet Camaro, its main rivals. The Charger posted its best third quarter in 13 years with 26,060 sales, a 46% increase over the third quarter of 2019, which is remarkable considering its age. Finally, 2019 might end up being the Durango's best year since 2005. As of the third quarter, year-to-date sales are up 6% to 52,622. Enthusiasts who want to configure the Challenger, Charger, or Durango of their dreams need to act quickly, because Dodge will stop taking orders for 2019 model-year cars on October 23 — that's this Wednesday. Those willing to take home a car from a dealer's inventory will be able to claim the Power Dollars rebate until January 2, 2020.