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Lackluster Dodge Dart sales trigger layoffs

Hidden amidst the overall very positive sales figures that Chrysler released earlier this week were a few disappointments, the biggest of which may be the Dodge Dart. While Dodge sales in general were down 11 percent from a year ago, the Dart's poor figures stood out from the rest - with 4,888 units sold, the Dart was down 37 percent in February.
It comes as little surprise, then, that the automaker has announced layoffs at its assembly plant in Belvidere, IL. According to The Daily Herald, Dodge will temporarily lay off 325 workers "to balance vehicle supply with current sales demand." Put more simply, there are more Darts than buyers at the moment...
We don't think the Dodge Dart is a bad car, but it's playing in a market that offers a few standout sellers, like the Chevy Cruze, Ford Focus, Honda Civic and Toyota Corolla. According to AutoPacific analyst Dave Sullivan, as quoted by The Daily Herald, "great incentives on the Dodge Avenger" are also partly to blame for the Dart's poor showing.

Dodge Viper saved from crusher by students, but will it last?

The saga of the Washington state community college hoping to keep its allegedly pre-production Dodge Viper out of the maw of the crusher is going strong. Not only does the school still have the car, but there's a chance that the college might even get to keep it.
The whole situation flared up in March when the South Puget Sound Community College in Olympia, WA, received a notice from Chrysler Group that requested that the school's Viper be destroyed. The automaker had loaned the muscle car to it about a decade ago to use for educational purposes in its auto tech classes. With the Dodge growing long in the tooth, "it is unlikely that these vehicles offer any educational value to students," the company said in its press release on the matter.
However, the college balked at destroying its Viper, despite the fact it had signed a contract with Chrysler Group to do so. The school further claimed that its car was incredibly special because it was a pre-production example and just the fourth one made back in 1992. Although, as we pointed out at the time, the photos of the school's vehicle showed a coupe that looked like a newer Viper GTS.

Viper owners raising money to retake the Nurburgring lap record

Nurburgring lap times – unofficial as they may be – are the locker room comparison contest of the automotive world. For several years, the lap record of 7:12:13 was held by a 2011 Dodge Viper ACR. The Viper and America were the rulers of the roost until the usurper, the Porsche 918, came in a stole the crown. The death knell is ringing for the Viper, and a group of owners are raising money to send the car to the 'Ring for one last chance at glory. The current Dodge Viper ACR is an astonishingly capable car. All of the flaws that make it miserable to live with everyday - stiff suspension, obnoxious exhaust, speed-bump-gouging splitter - make it one of the most formidable road-legal track machines ever created. Unfortunately, that single-purpose nature turned off a lot of customers, and slow sales have led to the end of Viper production. The Viper holds lap records on more than a dozen of tracks, but, like a driver winning the Indianapolis 500, only one belt notch truly matters. The ViperExchange is willing to supply two ACRs and two drivers well versed in the Nurburgring in order to retake the record. The problem with attempting to set the record is mostly down to logistics. According to the GoFundMe page, the total cost to send the cars, pay for the track, the supplies, and operating expenses is about $150,000 and $200,000. The group says this is entirely a volunteer effort and are asking for donations to fund the Viper's return. Those wishing to help replant the stars and stripes and fill the forests of Germany with the truck-like roar of an odd-firing V10 can donate online. If they fall short, donations will be returned. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: GoFundMe Auto News Dodge Coupe Racing Vehicles Performance dodge viper acr nurburgring record lap record