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Marchionne nixes talk of a reborn Dodge Viper

UPDATE: According to Automobile Magazine's Todd Lassa, FCA chief Sergio Marchionne shot down the idea of a reborn Viper, saying "it's not in the plan." Marchionne was referring to Fiat Chrysler's five-year plan, which we've been covering in bits and pieces as the news filters out. But it's not out of the realm of possibility, apparently, as Marchionne reportedly said he'd be happy to see the reptilian supercar back in production. And it's not all bad news, anyway. A reborn Alfa Romeo 8C will get a carbon-fiber chassis holding a mid-mounted twin-turbo V6. With more than 700 horsepower, including an electrically-driven front axle, the car should hit 62 mph in fewer than 3 seconds. Also, three versions of a Maserati Alfieri will be produced, including a convertible. An electrified all-wheel-drive powertrain is planned. So, performance is coming from FCA, it just may not be from Dodge. View 36 Photos First came the mourning for the Dodge Viper, which ended production last year. Then came the Viper's continued sales run as a "Zombie Car;" we just wrote about how the Viper has racked up 11 sales so far this year, two of them in April. Now Car and Driver reports that the two-seater snake will return shorty for its second encore after being discontinued in 2009. The mag isn't equivocal about it, either, writing, "trust us: A new Viper is happening." It won't, however, be the same Viper that brought ten-cylinder brass knuckles to shake down other coupes for their wallets and jewelry. CD says we should expect the same front-mid-engine layout and rear-wheel drive tucked into a new spaceframe. That engine will lose two cylinders, with Chrysler's next-gen, aluminum-block V8 Hemi slotting into the engine bay. The previous Viper's V10 had grown to 8.4 liters and 640 horsepower by the time it drove into the sunset. CD guesses the coming Viper will start with a naturally-aspirated version of the Hemi V8 working up around 550 horsepower. Healthy doses of aluminum and carbon fiber would restrain the car's weight, on top of the weight loss from swapping an iron V10 for an aluminum V8. SRT could tart up the horsepower with a few performance trims, before a supercharged V8 with 700-plus horsepower arrives at some point after launch. The mag also suspects the initial offering will be a convertible, the hardtop appearing "a few years after launch," which could coincide with the more powerful engine. A row-your-own shifter will sit between the seats.

Dodge has released 500 million horsepower onto American roads since 2005

Dodge started using horsepower to measure sales when it launched its Power Dollars rebate program in August 2019. The clever campaign has paid off, and the company reached its goal of putting 500 million horsepower in the hands of enthusiasts two months ahead of schedule. The ongoing Power Dollars program rewards buyers who think big when it comes to their car's specifications sheet. Motorists in the market for a 2019 Challenger, a 2019 Charger, or a 2019 Durango can save $10 for every horsepower their future car's engine generates. There's no replacement for displacement here; the more horsepower you take on, the more discount you'll see when you sign the dotted line. The 797-horsepower Challenger Hellcat Redeye is eligible for a $7,970 discount, for example, while the tamer Charger SXT with a 3.6-liter, 292-horsepower V6 between its fenders costs $2,920 less. The Journey got excluded from the deal. When Dodge announced the program, it explained it had put 485 million horsepower in the hands of enthusiasts since bringing back the Charger and the Challenger in 2005 and 2008, respectively, and it hoped to break the 500 million threshold by the end of 2019. Mission accomplished. Putting horsepower in the bargain bin lured a surprising number of buyers into showrooms. Dodge notably sold 18,031 examples of the Challenger during the third quarter of 2019, a record-setting figure that represents a 21% increase over the same time period in 2018. The Challenger was more popular than the Ford Mustang and the Chevrolet Camaro, its main rivals. The Charger posted its best third quarter in 13 years with 26,060 sales, a 46% increase over the third quarter of 2019, which is remarkable considering its age. Finally, 2019 might end up being the Durango's best year since 2005. As of the third quarter, year-to-date sales are up 6% to 52,622. Enthusiasts who want to configure the Challenger, Charger, or Durango of their dreams need to act quickly, because Dodge will stop taking orders for 2019 model-year cars on October 23 — that's this Wednesday. Those willing to take home a car from a dealer's inventory will be able to claim the Power Dollars rebate until January 2, 2020. 

The 2018 Dodge Demon sounds like nothing else on the road

The Dodge Demon seems to have a torque problem, if making too much to easily contain can be considered a problem. In order to keep all that twist under control, the Demon has a new torque reserve launch system that works all sorts of engineering black magic to build boost without overloading the rear tires and brakes. That system, combined with the sticky Nittos and the fancy new suspension, should lead to some pretty spectacular 60-foot and 1/4-mile times. The way the system works is relatively straightforward. A bypass valve on the supercharger closes, "prefilling" the blower. In order to balance revs and torque, the computer can adjust fuel flow and spark on individual cylinders. The torque reserve kicks in when Launch Mode is initiated and the engine is turning at least 1,000 rpm. The goal is to reach peak boost quicker while efficiently putting down power. The side effect is a distinct exhaust note, which Dodge admits may make it seem like the Demon is broken. That seems to be the root of the "If you know, you know" tagline that the automaker has been using since the first teaser. Those interested can even download a ringtone, which might make it seem like you have a blown-out speaker on your phone. You can get a brief taste in the latest teaser video. In addition to the new info on the Launch Mode, Dodge released a couple of new teaser images. We briefly glimpsed one of these last week. It's a shot of the Demon's performance pages. The number 757 has appeared before, and all the talk of torque leads us to conclude that this is the Demon's torque output. The number 815 was seen in a separate teaser (shown below), which we feel may be the horsepower rating. If those numbers are correct, that would mean an increase of 108 horsepower and 107 lb-ft of torque, totally reasonable numbers given all the Demon's modifications. The license plate photo is another equation or code. This one, 3.9+221=405, is just as cryptic as the others. Look for more news and hints at ifyouknowyouknow.com in the weeks leading to the Demon's reveal. Related Video: Related Gallery Dodge Demon Teasers View 17 Photos Dodge Coupe Performance supercharger dodge demon dodge hellcat