2014 Dodge Durango Sxt on 2040-cars

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FCA axes Dodge Journey and Grand Caravan for 2021

FCA confirmed this week that Dodge will end production of both the Grand Caravan and the Journey after the 2020 model year, leaving the brand without a front-wheel drive crossover for the first time since 2008, and without a minivan for the first time in nearly four decades.  "The year was 1983. Ronald Reagan was President of the United States of America. Lech Walesa was the Nobel Peace Prize Laureate. The Internet was created, and the first mobile phones were introduced to the public. U.S. astronauts completed the first space shuttle spacewalk; Michael Jackson performed the 'moonwalk.' The Baltimore Orioles won the World Series ... and Chrysler hit a home run with the introduction of the first minivan," FCA (then Chrysler LLC) said when it celebrated the minivan's 25th anniversary in 2008.  1984 Dodge Caravan View 9 Photos Since that anniversary, the Dodge variant of FCA's minivan has changed very little. It has received interior and powertrain improvements, including the introduction of the 3.6-liter "Pentastar" V6 in 2011, but its fundamental architecture has remained constant. The lack of attention it received came to light in 2019, when the outdated powertrain disqualified it from new-car sales eligibility in California.  The prior 25 years notwithstanding, the story of the Dodge Journey is somewhat similar. Introduced in 2008 as a 2009 model, it was praised as one of Chrysler's better, more modern offerings when it hit dealerships. Like the Grand Caravan, it later benefited from an interior overhaul and the introduction of the 3.6-liter V6, but its bones remained unchanged for the duration. This lack of attention showed, as the Journey slipped from borderline-competitive to also-ran.  2010 Dodge Journey R/T View 3 Photos The discontinuation of the Grand Caravan and Journey eliminates 40% of the Dodge lineup. The two models represent more than 38% of the brand's sales volume so far in 2020. For 2021, only the Charger, Challenger and Durango will remain. Minivan buyers will still have options at Chrysler, which offers several variants of the Pacifica, including the new Voyager, which is a stripped-down model aimed at budget-conscious buyers who would previously have been drawn to the bare-bones Dodge.  With this latest round of downsizing, Dodge will join Ram, Chrysler, Fiat and Alfa Romeo in the ranks of FCA brands offering four or fewer models; only Jeep will offer more.  Related Video:

Say goodbye to the Dodge Dart and Chrysler 200

Fiat-Chrysler CEO Sergio Marchionne outlined an update to the company's five-year business plan Wednesday, and among the changes, the Dodge Dart and Chrysler 200 sedans will soon be phased out. The company's presentation to investors states that the "market shift from cars to trucks and UVs [utility vehicles is] now seen as permanent shift in demand," and FCA wants to respond as quickly as possible. Killing the 200 and Dart will allow FCA to build more Jeep and Ram models at the Sterling Heights, MI, and Belvidere, IL, plants where the sedans were produced. We already knew FCA was planning to shift 200 and Dart production to Mexico, to free up the Sterling Heights facility for Ram 1500 production, and the Belivdere site for Jeep Cherokee output. The Cherokee will move from its current home in Toledo, OH, to allow for increased Wrangler production. It's no shock that FCA wants to shift its focus to crossovers and trucks. In December 2015, for example, combined sales of the Dodge Dart and Chrysler 200 were 15,310. The Jeep Cherokee, which uses the same platform as the Dart and 200, outsold both models combined, with 24,049 sales. Both the Dart and 200 had troubles from the beginning. Marchionne recently blamed designers for the 200 not receiving a Consumer Reports 'recommended' rating, and the Dart was one of the lowest-scoring cars in a CR reliability study. Featured Gallery 2013 Dodge Dart: Review View 27 Photos Related Gallery 2015 Chrysler 200 View 43 Photos Image Credit: Copyright 2016 Drew Phillips / AOL Chrysler Dodge Jeep RAM FCA confirmed

2014 Dodge Durango Ron Burgundy ads already have 2.7M views [w/videos]

The guy who once made the Dodge Stratus a punchline of sorts is now a spokesman for the 2014 Dodge Durango, and the move appears to be paying off handsomely for Dodge. Will Ferrell, acting as 1970s-era TV news personality Ron Burgundy, has teamed up with the automaker for co-branded advertisements between the refreshed 2014 Durango and Ferrell's new movie, Anchorman 2: The Legend Continues. Like Ferrell's fictional character, the ads are outrageous, flamboyant and a bit random. They're also successful: Automotive News says that more than 2.7 million people have already watched the videos since they debuted on October 5.
Those views are similar to the numbers that AN's top viral video of the year (e.g. Volkswagen's "Get Happy" Super Bowl ad) received, but there will eventually be as many as 70 videos comprising the Burgundy-Durango spots. According to the report, the videos were created primarily as a viral campaign online, although some are airing on television, too. For Dodge's part, the cost of the videos was significantly lower than a usual television campaign thanks to the fact that Ferrell wasn't paid for the spots since they were made in cooperation with promotional efforts for his new movie.
We've already posted a few of the videos in our previous post, but scroll down for several more - and head over to Adweek for a little added background on how these spots came to be.