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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

Dodge Demon's A/C helps its supercharged Hemi make more power

Staying cool is one important key to performance. Simply, more air means more power, and cool, dense air is better than hot air. While forced induction might help make copious amounts of horsepower, turbos and superchargers produce heat. Intercoolers help, but the new Dodge Demon and its supercharged Hemi need a bit of an extra boost. In Drag Mode, the Demon's engine commandeers the car's air conditioning system to help chill things out. The Demon will have the first production application of a liquid-to-air charge air cooler chiller system. Literally, the car's air conditioning system is used to cool the air going into the engine, dropping temps by up to 45 degrees Fahrenheit. Dodge claims the system helps achieve "temperatures previously unattainable by pressure-charged street-legal production vehicles." As cool as this may sound, the technology isn't new. Ford had a prototype system in the early 2000s called SuperCooler, though that system never made it to production. While the Demon's system doesn't have a super cool name like the one from Ford, the pair essentially work in the same way. In theory, it should have the same effect as a bottle of nitrous. According to Autoweek, Ford's system bumped up the output of the F-150 Lightning by about 50 horsepower. Turns out that air conditioning isn't always a huge power suck. Related Video:

2015 Dodge Charger R/T Scat Pack Quick Spin

"Scat Pack" is plucked from The Big Book of Dodge Nameplates to describe what is basically the average of the Charger R/T and Charger SRT 392. Unnecessary horsepower always seems to go down better with a dose of heritage. If you think it's a silly name, just be thankful Dodge didn't call it an S/RT or an R/T-S. In previous years, a similar formulation was known as the SRT8 Super Bee. Going by another name, it's still as sweet and wears the same hurried-looking pollinator on the grille. We do wonder: What has displeased him so, and why does he have wings and wheels? The packaging is at least fresh. All Chargers get updates for 2015, including improved interiors and a Dart-on-steroids exterior redo. The new lines work especially well on the more aggressive models, including this Scat Pack car. Like the Super Bee before it, the Scat Pack gets the 6.4-liter engine from SRT 392; for 2015 it gets a slight output boost to 485 horsepower and 475 pound-feet of torque, respective increases of 15 and 5. It does without the SRT three-mode suspension and comes with cloth seats (leather is an option) to keep the price down. The Scat Pack also has slightly smaller Brembo front brakes, narrower wheels, and different rubber. It does, however, cost eight grand less and is just as quick in a straight line. Intriguing. Driving Notes Scat Pack cars get an electronically controlled active exhaust that we'd call hyperactive. It's loud all the time, opening its widest at startup, idle, and when you ask for any appreciable amount of power. Sport mode supposedly makes a difference, but we couldn't discern loud from louder. It's a delicious and appropriate loudness, with a brassy trumpet tone to it, and the engine makes top-fuel noises at full tilt. The squeal of the rear tires can be heard from every stoplight no matter the road conditions. A light touch avoids leaving a mark if you're so inclined. We weren't. When the tires eventually smear into the realm of traction, this thing is pretty quick – hitting 60 miles per hour takes 4.5 seconds. There's also an adjustable launch control mode if you want to cut out some of the wheelspin. The eight-speed transmission shifts smoothly. Quicker, more-palpable shifts are had in Sport mode, but occasionally the transmission still needs a moment to drop down from seventh or eighth when you mash the throttle. Despite its two overdrive gears, this Charger is still loud on the highway. In a good way. Probably.