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Junkyard Gem: 1986 Dodge Ram 50

After years of selling the Isuzu Faster with Chevrolet LUV badges here, GM replaced it with the S-10 in 1982. Ford sold Mazda Proceeds with Courier badges for even more years, but ditched the Courier once the Ranger became available as a 1983 model. Chrysler was able to put truck beds on Omnirizons at that time, but didn't have the deep pockets to develop its own rear-wheel-drive small pickup; for this reason, Dodge-badged Mitsubishi Forte pickups continued to be available in the United States all the way through the 1994 model year. Here's one of those trucks, found in a Colorado car graveyard. The first Chrysler-imported Mitsubishi Fortes showed up in the United States as 1979 models. The Dodge-badged version was known as the D-50, while Plymouth dealers got theirs with Arrow badges. The Dodge D-50 became the Ram 50 for the 1981 model year, while the final Plymouth Arrow trucks were sold as 1982 models. Just to make things more interesting, Mitsubishi started selling its own vehicles in the United States beginning with the 1983 model year. That meant that the Ram 50 had to compete for sales with a near-identical twin sporting Mitsubishi badges. Things in the Chrysler-Mitsubishi universe got even more exciting a bit later, when there were four marques selling essentially the same car here simultaneously: the Mitsubishi Mirage, Plymouth Colt, Dodge Colt and Eagle Summit. All of the Dodge D-50s and Ram 50s came with Mitsubishi power under their hoods. This one has a 2.0-liter SOHC straight-four rated at 88 horsepower and 108 pound-feet. For a while, a 2.3-liter Mitsubishi diesel was available in the Ram 50. It had been discontinued by 1986, however. This one has the base five-speed manual transmission. It appears that this truck was being used for long-term storage of many, many boxes of random household stuff when it was banished to this place. Much of the stuff was scattered on the ground nearby. Perhaps it was parked at a rent-a-storage facility and got evicted for lack of rent payments. Much of the contents consisted of stacks of newspapers and magazines from the 1960s and 1970s. Here's an Art Buchwald column about then-Vice President Spiro Agnew from February 23, 1971. Here's a Beetle Bailey strip from the same year. There's plenty of history in the junkyard, if you know where to look. There must have been a half-ton of paper in this truck when it arrived here. Sadly, some family's photo albums were here as well.

Autoblog Podcast #393

Episode #393 of the Autoblog Podcast is here, and this week, Dan Roth, Steven Ewing, and Michael Harley talk about Monterey Car Week, the Woodward Dream Cruise and Dodge Charger Hellcat, and the latest round of mid-engine Corvette rumors. Dan also had the chance to speak with Jeffrey Rothfeder, author of Driving Honda, a new book that takes a look inside the automaker. We start with what's in the garage and finish up with some of your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Check out the new rundown below with times for topics, and you can follow along down below with our Q&A. Thanks for listening! Autoblog Podcast #393: Topics: Monterey Car Week Jeffrey Rothfeder (Driving Honda) interview Woodward Dream Cruise + Dodge Charger Hellcat Mid-Engine Corvette rumors just won't die In The Autoblog Garage: 2014 Jaguar F-Type V6 S Convertible 2015 Chevrolet Silverado 2500HD 4X4 CNG 2014 Nissan NV200 SV Hosts: Dan Roth, Steven Ewing, Michael Harley Runtime: 02:10:41 Rundown: Intro and Garage - 00:00 Monterey Car Week - 37:08 Jeffrey Rothfeder - 52:17 Woodward 2014 - 01:28:11 Mid-Engine Corvette - 01:44:30 Q&A - 01:56:53 Get the podcast: [UStream] Listen live on Mondays at 10 PM Eastern at UStream [iTunes] Subscribe to the Autoblog Podcast in iTunes [RSS] Add the Autoblog Podcast feed to your RSS aggregator [MP3] Download the MP3 directly Feedback: Email: Podcast at Autoblog dot com Review the show in iTunes Podcasts Rumormill Chevrolet Dodge Jaguar Nissan Pebble Beach mid-engine corvette dodge charger hellcat

Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question