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Dodge's divisive splitter guards are now pink and might become black

There is an infinite amount of real problems out there in the world, but for some reason, one of the most dividing issues in the car community relates to a piece of protective plastic on cars. Yes, splitter guards. Since the plastic parts were introduced to SRT variants of the Dodge Challenger and Dodge Charger for 2015, the enthusiast community has been split like a '63 'Vette on the merits and aesthetics of not removing them. Originally, the protectors, which are there to protect the splitter while the car is in transit to dealers, were yellow, which contributed to their popularity. But Dodge has now shifted that color to pink, as Car & Driver reported and Autoblog confirmed.  On one side, upset purists beg they be removed from the cars. They were only put on to protect the vehicles' lower front fascias during shipping and handling, and if left on too long, they will collect dirt and grit and damage the new paint. SRT lead designer Mark Trostle is included in this camp and is quoted saying, "I wish they would take them off." On the other side, there are people who enjoy the contrasting look and see it as a way to stand out or be different.  "Yes, they are designed to be removed before delivery," said Tim Kuniskis, global head of Alfa Romeo and head of passenger cars for Dodge, SRT, Chrysler, FIAT, FCA for North America, in an email to Autoblog. "But today, they have their own Facebook page, and many of our performance enthusiasts have active debates on whether to keep or remove them. Some owners say they are even selling them in the aftermarket!"  The Facebook page he speaks of is called "Hey Pal, You Forgot To Take Your Splitter Guards Off." The private group was started on April 11, 2019, and as of this writing, it is 11,855 members strong. With FCA recently changing the guards to pink, that number will likely continue to grow. "Obviously, they weren't part of the original design," Kuniskis said. "We started with yellow guards and shifted to pink, but they are still so popular that we may shift them yet again to black. Wherever we land, this is another example of how our customers are passionate about every part of their Dodge muscle cars — from the high-horsepower engines that power Charger and Challenger to the splitter guards designed to protect them, so we expect the conversation to continue."  Yellow, pink, black, purple, rainbow, whatever. People will like what they like and hate what they hate. Just do you, and keep the negativity away.

Dodge Durango gets the Blacktop treatment

The Dodge Durango is getting a meaner, more aggressive look as it becomes the latest model from the brand to wear the Blacktop Appearance Package. The upgrades are strictly cosmetic, but they lend the SUV a more assertive demeanor that some buyers like.
Available on the SXT, Limited and R/T (shown above) models, all Blacktop Durangos get black 20-inch wheels, dual exhaust, bod- color fascia and gloss black trim. The grille surround, air dam, mirrors and headlight surrounds all get the inky treatment, as well. The improvements add $1,590 to the cost of the SXT. They come to $1,990 on the Limited but also include HID headlights with LED running lights and a leather interior. Finally, R/T buyers only need to pay $295 for the upgrades. The Blacktop Durango hits showrooms this October.
If you're already in the market for a Durango but want a dash more style with no added performance, the Blacktop might not be a bad way to go. It certainly gives the SUV a bit more edge than it has in stock form. Scroll down to read the full release.

Stellantis wants to outfit cars with AI software to drive revenue

MILAN — Carmaker Stellantis announced a strategy Tuesday to embed AI-enabled software in 34 million vehicles across its 14 brands, hoping the tech upgrade will help it bring in 20 billion euros ($22.6 billion) in annual revenue by 2030. CEO Carlos Tavares heralded the move as part of a strategy that would transform the car company into a “sustainable mobility tech company,” with business growth coming from features and services tied to the internet. That includes using voice commands to activate navigation, make payments and order products online. The company is expanding existing partnerships with BMW on partially automated driving, iPhone manufacturer Foxconn on customized cockpits and Waymo to push their autonomous driving work into light commercial vehicle delivery fleets. StellantisÂ’ embrace of artificial intelligence and expansion of software-enabled vehicles is part of a broad transformation in the auto industry, with a race toward more fully electric and hybrid propulsion systems, more autonomous driving features and increased connectivity in automobiles. Ford and General Motors also are banking on dramatically increased revenue from similar online subscription services. But the automakers face immense competition for monthly consumer spending from movie and music streaming services, news outlets, Amazon Prime and others. Stellantis, which was formed from the combination of PSA Peugeot and FCA Fiat Chrysler, said the software would seamlessly integrate into customers' lives, with the capability of live updates providing upgraded services over time. New products will include the possibility to subscribe to automated driving features, purchase usage-based car insurance or even increase the power of the vehicle with a tune-up to add horsepower. As a baseline, Stellantis generates 400 million euros in revenue on software-generated services installed in 12 million vehicles. To meet the targets, Stellantis will expand its software engineering team of 1,000 to 4,500 in North America, Asia and Europe. More than 1,000 of the expanded team will be retrained in house. Stellantis also announced a new partnership with Foxconn to develop semiconductors to cover 80% of the companyÂ’s needs and simplify the supply chain. The first microchips from the partnership are targeted to be installed in vehicles in 2024.