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Lackluster Dodge Dart sales trigger layoffs

Hidden amidst the overall very positive sales figures that Chrysler released earlier this week were a few disappointments, the biggest of which may be the Dodge Dart. While Dodge sales in general were down 11 percent from a year ago, the Dart's poor figures stood out from the rest - with 4,888 units sold, the Dart was down 37 percent in February.
It comes as little surprise, then, that the automaker has announced layoffs at its assembly plant in Belvidere, IL. According to The Daily Herald, Dodge will temporarily lay off 325 workers "to balance vehicle supply with current sales demand." Put more simply, there are more Darts than buyers at the moment...
We don't think the Dodge Dart is a bad car, but it's playing in a market that offers a few standout sellers, like the Chevy Cruze, Ford Focus, Honda Civic and Toyota Corolla. According to AutoPacific analyst Dave Sullivan, as quoted by The Daily Herald, "great incentives on the Dodge Avenger" are also partly to blame for the Dart's poor showing.

2018 Dodge Durango GT Rallye gets Charger and Viper-inspired styling

The third-generation Dodge Durango has been on sale since 2011. Essentially a long-wheelbase Jeep Grand Cherokee, the Durango's styling draws a lot of influence from cars like the Dodge Charger and Challenger. For 2018, the three-row SUV will be available with an optional GT Rallye appearance package. Think of this as a V6 model with the face from the more powerful Durango R/T. The appearance package is a $1,495 option on the mid-range Durango GT and is only available for a limited time. Like the R/T, the GT Rallye's front fascia is heavily inspired by the Dodge Charger Daytona. It ditches the standard crosshair design for a slim mesh grille, and adds a Viper-inspired hood scoop and vent. It also gets LED fog lights. The GT Rallye is available in both rear- and all-wheel drive. Customers can also add the Blacktop package and Brass Monkey wheels. Mechanically, nothing changes. The Durango GT Rallye is still powered by the 295-horsepower 3.6-liter V6. The Durango GT starts at $38,990. Related Video: Design/Style Dodge SUV

2018 Dodge Durango SRT Quick Spin | The modern hot-rod wagon

I love big, overpowered SUVs. Except for Mercedes-AMG, no one makes fast wagons anymore. Models like the BMW X5 M and the Porsche Cayenne Turbo S fill that niche, combining a powerful engine with copious amounts of room for cargo and passengers. These SUVs are too porky to handle well on a track and too big and wide to properly tackle a curvy backroad. But with a soft suspension and a 0-60 mph time of less than 5 seconds, they are perfect for cruising city streets and pulling away from unsuspecting Ford Mustangs and Chevy Camaros. That makes the 2018 Dodge Durango SRT perfect for the Woodward Dream Cruise. Dream Cruise is an annual car meet along Woodward Avenue, just northwest of Detroit. While literally any motorized vehicle is welcome, the street is mostly filled with American cars from the height of the domestic auto industry. For a late 20-something like myself, watching and partaking in the Dream Cruise fills me with a sense of nostalgia for a time and place that never existed for me, just like watching John Wayne in anything from "Stagecoach" to "True Grit" makes you long for horseback rides in the Old West. The Durango SRT, with a pushrod Hemi V8, 392 cubic-inch badging on the fenders and muscular styling, enhances the experience. Sure, it's not nearly as cool as Mopar stalwarts like the 1969 Plymouth Roadrunner or the 1970 Dodge Daytona, but it's filled with the same sense of purpose. Dip into the throttle and listen to that eight-cylinder chorus erupt with a sound that's wholly unique. Not even the pushrod V8s from GM snarl and crack like this 6.4-liter Hemi. It's the same sort of sound you'll hear from countless Dodge, Chrysler and Plymouth products during Dream Cruise. You don't need to go fast to get the full understanding of the Durango SRT's purpose. Ignore the SRT-tuned suspension and heavy steering. What you really want to do is open the SRT menu and adjust the custom settings. Set the engine and transmission in track mode and put everything else in the street setting. You'll get all the available power and straight-line performance combined with a nice, cushy ride. We're not sure what FCA has planned for the future. While the industry moves toward electrification and autonomous ride-sharing vehicles, the automaker is pouring money into vehicles like the Durango SRT, the Dodge Challenger SRT Demon and the Alfa Romeo Giulia Quadrifoglio. Future prospects look hazy.