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Dodge not being dropped by Chrysler, CEO reaffirms

Dodge isn't going anywhere. Despite some rumor and speculation over the future of the crosshair grille and the cars that wear it, Dodge brand boss, Tim Kuniskis, sat down with TheDetroitBureau.com, explaining that the marque isn't going anywhere. His sentiments echo those of SRT boss Ralph Gilles, who told a group of enthusiasts in July that "Dodge is here to stay!"
Dodge's death won't be "a part of a master plan to consolidate brands," Kuniskis told TheDetroitBureau.com. Instead, the brand, which is ultimately under the command of Fiat/Chrysler CEO, Sergio Marchionne, will likely ditch some of its badge-engineered models, like the Dodge Grand Caravan. A more focused Dodge, which was something Gilles has already hinted at, will likely see it exploring areas of the market that haven't been exploited by other Chrysler brands.
Kuniskis, not surprisingly, wasn't willing to delve into any detailed product plans, telling TDB that the size of the brand's lineup "remains to be seen." Regardless of how big the brand actually ends up being (it is presently Chrysler's volume brand - and not by a little), hopefully the statements from Kuniskiss can put the rumors of a Dodge closure to bed.

2019 Dodge Durango GT Blacktop | Blacked-out family hauler

We recently spent a day at FCA's Chelsea Proving Grounds here in Michigan, and after we had had a little too much fun driving the new 2019 Dodge Durango Pursuit, we took a ride in the updated Durango GT. New for 2019, the GT gets a new front fascia borrowed from its R/T and SRT brethren. It also gets standard LED fog lamps. The optional performance hood is inspired by the SRT model, with a single air duct and two heat extractors. In the rear. In addition to its updated styling, this tester was equipped with the Blacktop package, which gives the sporty new flair a menacing edge. It had glossy black wheels (20-inchers) and mirrors, and blacked-out badges on the exterior. At the rear, it had dual exhaust with bright tips. Inside, out tester featured carbon fiber accents, paddle shifters and a trailer brake control. The Dodge Durango GT is still powered by the 3.6-liter Pentastar V6, producing 295 horsepower and 260 pound-feet of torque. It's available in rear- and all-wheel-drive configurations, and can tow up to 6,200 pounds. It shifts gears via an eight-speed automatic transmission. RWD models get 19 mpg city, 26 highway, and AWD models suffer one mpg across the board. Our brief drive reconfirmed what we already knew about the Durango. It's a fun SUV that feels macho yet comfortable. For a vehicle that size, it really is fun to drive, and Dodge did a great job of making it feel like a lifted Charger. It's got plenty of room for the whole family, but you won't have to check your soul at the door. Have a gander at the video above, and be on the lookout for more videos coming from our day at FCA's proving grounds.Related Video:

2014 Dodge Durango

Say what you want about the Dodge Durango, but ever since it came on the scene in 1998, it has occupied its own niche in the SUV market - not too small, not too big, tough, able, not always the best on the road and not always the best off-road. If it were a football player, it would be a tight-end that can block and catch. If it were a hamburger - a double burger with cheese and bacon, but not the Whopper.
As part of a mid-cycle upgrade for what was already a very capable SUV that Chrysler introduced in 2011, and built on the same platform as the Mercedes GL-Class and Jeep Grand Cherokee, the 2014 Durango has gotten some refinements worth noting that have cleaned up its tailoring and toned up its body and powerplant. The result is an SUV that shows itself to be a very good value in a category full of sticker prices that can run away faster than a kid who's been told he has to take ballroom dancing lessons.
Chrysler executives showing us the new Durango made a special point to reiterate that the Dodge brand is not going away, as has been rumored after the company took the Ram and Viper - the cream of the brand - out from under the Dodge umbrella. Turns out Dodge has been the brand attracting the most young people (who knew?) and has a younger average age buyer than Honda. The Dodge brand historically has also attracted buyers who aren't exactly Phi-Beta Cappa, which some companies worry about. Chrysler not so much. Dodge buyers tend to be more the working, high-school-educated, community-college-educated backbone of the work force in America. If they keep coming to Dodge, the Durango is a pretty good piece of hardware to save up for.