2014 Dodge Charger Sxt on 2040-cars

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SpeedKore carbon-fiber 1970 Dodge Charger packs a 996-hp Demon engine

SpeedKore Performance does some pretty neat things with carbon fiber. SEMA is always the place to show off new and interesting builds, and SpeedKore has a few new offerings on display. We talked about the lightweight carbon fiber 2018 Dodge Demon late last week, but now that SEMA 2018 is in full swing, we've got a look at something even cooler, an all-carbon, Demon-powered 1970 Dodge Charger "Evolution." SpeedKore Performance is based in Wisconsin and has been churning out SEMA showstoppers for years. In addition to the Demon, take a look at this Shelby GT350R the shop modified a few years back. The Charger Evolution is named so because it further modifies the SpeedKore Charger "Tantrum" that was used in the " Fast and Furious" films. That car used a carbon composite body and was fitted with a 9.0-liter Mercury Racing twin-turbo engine making an absurd 1,650 horsepower. The Evolution might be down on power — only 996 horses thanks to a modified Demon crate engine — but the goal was to create something a little more usable than the Tantrum. Upgrades include a smaller supercharger pulley, larger fuel injectors, a custom cold-air intake, stainless steel headers and a custom exhaust with SLP mufflers. There's also a Dailey Engineering dry sump, upgraded oil cooler, and Saldana radiator. It's also lighter, thanks to even more carbon fiber. SpeedKore had a goal to get the '70 Charger to about 3,200 pounds. To get there, the Evolution employs carbon-fiber bodywork, an aluminum floor, a steel roll cage and a new 2x3-inch steel box frame. SpeedKore's autoclave is large enough to bake a one-piece roof, hood and quarter panels. The bare bodywork has been finished with a clear coat to help prevent fading. The Evolution uses billet aluminum for the door handles, fuel cap and grille, all finished in a bronze-nickel coating to pair with the HRE wheels. In addition to the floor, aluminum was used for the firewall, transmission tunnel and radiator shroud. To slow the Charger down, it uses Brembo brakes with six-piston calipers up front and four-piston calipers in the rear. The suspension uses Penske adjustable coilovers while Michelin Pilot Sport 2 tires wrap 19x10-inch front wheels and 20x12-inch rear wheels. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

2014 Dodge Durango Ron Burgundy ads already have 2.7M views [w/videos]

The guy who once made the Dodge Stratus a punchline of sorts is now a spokesman for the 2014 Dodge Durango, and the move appears to be paying off handsomely for Dodge. Will Ferrell, acting as 1970s-era TV news personality Ron Burgundy, has teamed up with the automaker for co-branded advertisements between the refreshed 2014 Durango and Ferrell's new movie, Anchorman 2: The Legend Continues. Like Ferrell's fictional character, the ads are outrageous, flamboyant and a bit random. They're also successful: Automotive News says that more than 2.7 million people have already watched the videos since they debuted on October 5.
Those views are similar to the numbers that AN's top viral video of the year (e.g. Volkswagen's "Get Happy" Super Bowl ad) received, but there will eventually be as many as 70 videos comprising the Burgundy-Durango spots. According to the report, the videos were created primarily as a viral campaign online, although some are airing on television, too. For Dodge's part, the cost of the videos was significantly lower than a usual television campaign thanks to the fact that Ferrell wasn't paid for the spots since they were made in cooperation with promotional efforts for his new movie.
We've already posted a few of the videos in our previous post, but scroll down for several more - and head over to Adweek for a little added background on how these spots came to be.

Dodge could return to NASCAR, Marchionne says

Fiat Chrysler Automobiles CEO Sergio Marchionne said he'd "love to" bring Dodge back to NASCAR. The news could signal a potential shift in America's favorite motorsport away from today's three-manufacturer arrangement, but we're wondering just how much sense Dodge's return would make amid NASCAR's dwindling television ratings and attendance figures. It took a visit from Ferrari at NASCAR's biggest icon, Daytona International Speedway, for the Ferrari Challenge World Finals to get Marchionne on the subject of Dodge and stock car racing. When asked about the possibility on Sunday, the FCA boss revealed he'd just spoken to NASCAR executive vice president Jim France the night before about Dodge's return. Dodge announced its NASCAR departure in 2009, as it was in the grips of a major bankruptcy alongside cross-town rival General Motors. While GM's Chevrolet brand stuck it out and won three of the last four manufacturer championships, the final Mopar-powered team flipped to Ford in 2012. Marchionne takes the blame for the decision, citing reasons that are, frankly, very good. "I am the guilty party at the table. In 2009 we came out of bankruptcy; we couldn't [justify] racing in NASCAR when I was trying to pay bills and make payroll," Marchionne said, according to Autoweek. "I think we're in a different place now." NASCAR is in a different place, too. The sport has struggled with disappointing television ratings in the past several years, and it's not uncommon to tune into races at some of the sport's marquee tracks, like Bristol Motor Speedway, and see scores of empty seats. Sponsorship dollars are also drying up. That could explain Marchionne's non-committal follow-up comments. "We need to find the right way to come back in," Marchionne said, adding that he'd revisit the idea with Jim France and International Speedway Corporation CEO and NASCAR board member Lesa France Kennedy "in short order." Related Video: