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Dodge offers 100 years of solid advice in new ad

This is a cool ad. Dodge, which is celebrating its centennial this year, recruited some of its peers to see what you should and shouldn't do in life. Of course, some are obvious - don't complain, learn from your mistakes and live for now.
Then again, some are less obvious. Some, actually, are downright awesome. Towards the end, each piece of advice is interspersed with clips of Dodge's redesigned Challenger smoking its tires. Really, this ad feels like it'd be worthy of a Super Bowl spot. This commercial's personal nature is really in keeping with some of the big game's most interesting ads, like the Imported From Detroit commercial, the Farmer ad and Maserati's surprise clip from this year's game.
Take a look below and let us know what you think.

Stellantis invests more than $100 million in California lithium project

Stellantis said it would invest more than $100 million in California's Controlled Thermal Resources, its latest bet on the direct lithium extraction (DLE) sector amid the global hunt for new sources of the electric vehicle battery metal. The investment by the Chrysler and Jeep parent announced on Thursday comes as the green energy transition and U.S. Inflation Reduction Act have fueled concerns that supplies of lithium and other materials may fall short of strong demand forecasts. DLE technologies vary, but each aims to mechanically filter lithium from salty brine deposits and thus avoid the need for open pit mines or large evaporation ponds, the two most common but environmentally challenging ways to extract the battery metal. Stellantis, which has said half of its fleet will be electric by 2030, also agreed to nearly triple the amount of lithium it will buy from Controlled Thermal, boosting a previous order to 65,000 metric tons annually for at least 10 years, starting in 2027. "This is a significant investment and goes a long way toward developing this key project," Controlled Thermal CEO Rod Colwell said in an interview. The company plans to spend more than $1 billion to separate lithium from superhot geothermal brines extracted from beneath California's Salton Sea after flashing steam off those brines to spin turbines that will produce electricity starting next year. That renewable power is expected to cut the amount of carbon emitted during lithium production. Rival Berkshire Hathaway has struggled to produce lithium from the same area given large concentrations of silica in the brine that can form glass when cooled, clogging pipes. Colwell said a $65 million facility recently installed by Controlled Thermal can remove that silica and other unwanted metals. DLE equipment licensed from Koch Industries would then remove the lithium. "We're very happy with the equipment," he said. "We're going to deliver. There's just no doubt about it." Stellantis CEO Carlos Tavares called the Controlled Thermal partnership "an important step in our care for our customers and our planet as we work to provide clean, safe and affordable mobility." Both companies declined to provide the specific investment amount. Controlled Thermal aims to obtain final permits by October and start construction of a commercial lithium plant soon thereafter, Colwell said. Goldman Sachs is leading the search for additional debt and equity financing, he added.

Amazon opens contest for The Grand Tour tickets in the US

British enthusiasts already had the opportunity to win tickets to the first taping of The Grand Tour, and now Amazon has opened up a similar chance for customers in the US. In celebration of Prime Day, which starts today, customers in the US can enter The Grand Tour Prime Day Prize Draw. The prize includes travel, $200 to spend, accommodation, and a meet and greet with Jeremy Clarkson, Richard Hammond, and James May. Customers that are interested fulfilling a childhood dream should visit Amazon's website and fill out the entry form soon as the draw closes on July 12. The Grand Tour will launch this fall as an exclusive for Amazon Prime members with the exact city locations for studio records set to be revealed later this summer. Amazon, however, did reveal that the trio will host shows in the UK, US, and Germany. So there's no need to get too upset if you don't win the draw. With Top Gear getting a major shakeup with the departure of Chris Evans, we're itching to see Clarkson, Hammond, and May behind the wheel of cars again. The trio, it seems, is also excited to get the new show rolling as Clarkson posted a drifty video on his Facebook page. The trio are currently in Italy filming a comparison between an Aston Martin DB11, a Dodge Challenger SRT Hellcat, and Rolls-Royce Dawn. The five-second clip has the Challenger Hellcat and DB11 drifting head-on into the camera crew, which is behind the wheel of an Alfa Romeo. News Source: Amazon, FacebookImage Credit: The Grand Tour TV/Movies Alfa Romeo Aston Martin Dodge the grand tour