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Dodge Challenger Hellcat drift video is pure horsepower porn

We could listen to the whining, snarling 6.2-liter Hemi V8 in the Dodge Challenger and Charger Hellcats all day long. The noise just sounds like power that's being barely restrained and is everything about a muscle car that's right. The team at Pennzoil apparently understands that allure, too. The oil company has a new video where it lets the engine roar for over a minute, while a Challenger does some big, smoky drifts through an abandoned city. The whole stunt is edited together in a slickly produced way that looks fantastic. Although, the big finale might go a little too far and starts straining believability. Nonetheless, the Hellcat's wonderful noise is still the star of this show. Related Video:

Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

New Dodge Charger SRT Widebody likely teased in brief video

This morning, we saw a new, extremely brief teaser for a new version of the Dodge Charger SRT. We don't know exactly what the car is, but rumors and spy shots suggest that the big sedan could be getting the same treatment as the multiple Dodge Challenger widebody models. The teaser of course cuts just before you can see anything truly telling, but there are a few details we can glean. Hopefully we won't have to wait too long for the full reveal. The car appears to be painted B5 Blue, one of a number of knockout colors in FCA's portfolio. Through the cover we can see that the car gets the upgraded grille that we saw last summer. A pair of inlets helps feed more air into the engine bay. The lower intakes on the front bumper appear to be all new and much larger than anything else we've seen on the Charger so far. It's unclear what exactly that means, but it does give an already bold design an even more aggressive appearance. Over the past couple of years, Dodge revealed widebody versions of the Challenger R/T Scat Pack, Hellcat, Hellcat Redeye and the widebody only Dodge Demon. Each car is faster and more powerful than the last. The bulging fenders allow for a revised suspension setup, wider wheels and tires and a wider track for more stable handling. It makes an already big car even bigger, though you do get genuine improvements when it comes to performance handling.