2011 Dodge Ram 3500 on 2040-cars

Auto blog

Dodge pumps power to the people with $10 discount per horsepower

Dodge announced an incentive program named Power Dollars, which represents the next step in its mission to bring horsepower to the people. Starting on August 1, the automaker is luring enthusiasts into its showrooms by offering a $10 per horsepower discount on select models. The Power Dollars program applies to the 2019 Challenger (pictured), the 2019 Charger and the 2019 Durango. It's as simple as it sounds: if you buy a 500-horsepower car, you benefit from a $5,000 discount. The more horsepower you choose to put in your garage, the more money you save when you sign the dotted line. The 797-horsepower Challenger Hellcat Redeye comes with a $7,970 discount. At the other end of the spectrum, the Charger SXT powered by a 3.6-liter V6 rated at 292 horsepower is eligible for a $2,920 rebate.  The Grand Caravan has 283 horsepower, so it's not far from the Charger SXT, but it's not included in the program. The Journey with the same 3.6-liter V6 engine isn't in it, either. Dodge launched the Power Dollars program to boost sales, and likely to clear the remaining 2019 models out of its inventory before the 2020s arrive. But the company has another reason to make its muscle cars cheaper, one we don't think we've heard from an automaker yet. "Since bringing the Charger and the Challenger back to the market, Dodge has put 485 million horsepower into the hands of our loyal enthusiasts. The goal is to grow to a half-billion horsepower before the end of the year," explained Tim Kuniskis, the global head of Alfa Romeo, and FCA's head of passenger cars in North America, in a statement. It's 15 million horsepower short of the milestone. It needs to sell about 18,820 examples of the Hellcat Redeye to reach its goal, or approximately 51,370 units of the Charger SXT.   

Fiat Chrysler wins top Total Quality Award for first time

The Strategic Vision Total Quality Awards are 20 years old in 2015, and Chrysler has never topped the awards before. Until now, that is. Fiat Chrysler takes the overall award on the corporate level with six segment leaders from Fiat, Dodge, Jeep, and Ram. The Fiat 500 won Small Multi-Function Car, the 500e won Small Alternative Powertrain, the Dodge Challenger tied at the top in the Specialty Coupe category alongside the very un-coupe Mini Cooper Countryman, the Jeep Wrangler Unlimited took the Entry SUV category, the Dodge Durango won in Mid-Size SUV, and Ram took the overall in Best Non-Luxury Brand. The accolade means FCA has gone from one segment winner in 2010 to overall victory in five years. Cars have gotten so good, says Strategic Vision, that it is harder than ever to win. In fact, says the group, 18 years ago 85 percent of all vehicle brands had more than half a problem per vehicle. This year, no brand has more than half a problem per vehicle. The organization measures "over 155 specific aspects of the customer's experience," and scores are based on input from more than 46,000 customers. Other notables in and near the winner's circle include Volkswagen and General Motors, who tied for second place on the corporate scale, one point behind FCA. The Mini Cooper Roadster scored the highest of any model, the Corvette Stingray Convertible and Coupe scored the second- and third-highest. The Chevrolet Colorado is the first domestic Standard Pickup winner in more than ten years, and the Nissan Titan carried the Full-Size Pickup category. The press release below has all the details on how winners and losers are selected, and the full list of automakers and how they finished. "The Customer's 'Total' Experience Defines Quality, Fiat Chrysler Scores Highest in Total Quality," says Strategic Vision The 2015 Total Quality Awards® SAN DIEGO, Friday, July 17, 2015 — Unknown to many, when some consumer research firms rank a car company's quality performance they often do so by simply "counting problems." In the past, this may have been acceptable, but in today's modern and efficient manufacturing world the difference between the worst brand and best brand is LESS than half-a-problem per vehicle. Thus, any "quality ranking" based on this method is severely lacking in the complete picture of the "Total" Quality experience that customers actually use to judge their product ownership.

Somebody created a Dodge Challenger SRT Demon droptop

The Dodge Challenger SRT Demon is a vehicle built with one purpose in mind: going fast down a drag strip. Weight is the enemy when it comes to acceleration, and one surefire way to add weight to a car is to make it into a convertible. However, that’s exactly what one Demon owner decided to do to their Challenger. Motor Authority spotted this Plum Crazy Demon convertible conversion for sale online, and the dealer and builder even spilled a few details on the car itself. This particular conversion was done by Droptop Customs, a shop with experience, having previously converted a couple Challengers into convertibles for Shaq in Miami. However, ripping the roof off the 840-horsepower Demon is no small task. ThatÂ’s a ridiculous amount of horsepower to handle for a car that has lost a fair amount of structural rigidity from removing the roof. The Droptop Customs sales manager told MA about the changes that were made to make this build work. To begin, the frame rails were reinforced with 1x2-inch pieces of metal. Then, the shop added diagonally-mounted metal braces underneath to resist twist. Even more structural supports were added to the trunk, front and rear shock towers, and gussets were added to the bottom of each door to keep them from moving. Lastly, the shop boxed the connection of the front rails to the engine cradle. No specifics about weight gain were provided. There is one sad bit of news about this Demon, though. The dealer told MA that itÂ’s currently on consignment, despite being listed for sale on FCA dealership Cape CoralÂ’s website. ItÂ’s priced at an eye-watering $145,995. But the new owner wonÂ’t have to manually put down the top! ThatÂ’s right, itÂ’s powered, and itÂ’s supposed to take about 20 seconds to lower or raise into place while stationary. Somehow, the car has only 172 miles on it, so itÂ’s hardly been used. We have no photos with the top up, so youÂ’ll have to settle for top-down photos for now. It looks like a professional job through and through, and we actually dig the convertible look. Plus, who doesnÂ’t love Plum Crazy?