2007 Dodge 2500 6.7l Cummins Diesel on 2040-cars

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How Dodge dealers are earning the right to sell Hellcats

We all hate the idea of the dreaded dealer markup when it comes to buying a highly anticipated new car. Take the 2015 Dodge Challenger SRT Hellcat, for example. You might spend hours reading about its supercharged V8 and speccing the model just right in the configurator, but when it finally comes down to laying down the cash, the dealer adds thousands of dollars as a "market adjustment" on the muscle machine of your dreams. As it turns out, when the Hellcat starts hitting showrooms in the third quarter, Dodge is trying to make sure that's not the case.
Dealer orders for the much-hyped Hellcat recently started, but Dodge boss Tim Kuniskis has put some special caveats in place to ensure that the Hellcat makes it to the road quickly. The initial allocation is based on the number of Dodge products that a showroom has sold in the last 180 days, and a second allotment in December is based on the last 90 days of sales and 30-day turnover. "You sell a lot of Darts for me, Journeys for me, Durangos for me, I'm going to give you the rights to this one, too, because this is a halo of the brand," said Kuniskis to Automotive News.
Furthermore, how quickly the Hellcat sells is also going to decide whether showrooms get more of them. "If you want to market-adjust the car, that's your right. But if your days-on-lot goes above what the other guys that are selling them at MSRP is, they will end up earning the allocation because their days-on-lot will be lower," he said to Automotive News. Obviously, this doesn't prevent dealers from marking up the Challenger SRT, but the strategy certainly discourages it.

Camel-power and Challengers | Autoblog Podcast #510

On this week's podcast, Mike Austin and David Gluckman are in a huddle room, because the studio was already taken. We talk about the Dodge Challenger GT all-wheel-drive and who would want one. (And a correction we'll mention in next week's podcast - the trunk lid on the Challenger does wrap around vertically for a decent-sized opening.) Then David has a new performance metric to introduce, proposed by Nissan. The episode wraps up with the traditional doling out of Spend My Money buying advice, with an update on the feasibility of the one-year Ferrari financial plan. The rundown is below. Remember, if you have a car-related question you'd like us to answer or you want buying advice of your very own, send a message or a voice memo to podcast at autoblog dot com. (If you record audio of a question with your phone and get it to us, you could hear your very own voice on the podcast. Neat, right?) And if you have other questions or comments, please send those too. Autoblog Podcast #510 Topics and stories we mention Dodge Challenger GT Long-term Mazda MX-5 Miata Mazda CX-5 Nissan Camelpower The Alchemist by Paolo Coelho Used cars! Rundown Intro - 00:00 What we're driving - 02:11 Camelpower - 17:28 Spend My Money - 24:39 Total Duration: 44:17 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show on iTunes Podcasts Dodge Car Buying dodge challenger gt

Follow along for the 2018 Dodge Challenger SRT Demon live reveal

Updates: Live Demon premiere in Times Square and a viewing party on Woodward Ave. here in Detroit. The first Hellcat sold for about $800k at a Barrett-Jackson auction. New Pennzoil video with the last Dodge Viper premiering tomorrow. "Making the suits nervous is how we know we're on the right track." No love for accountants. "A modern day version of the Ramchargers." "The harder car companies work to take the driver out of the equation, the harder we work to keep them in." "We want to impress the NHRA more than the PTA." "It would have been easy to take a Hellcat and make it a bit faster." SRT says tuners have it all wrong. This is the way to build a performance drag car. Every Demon comes with a leather-bound manual that shows how to properly set up the car for tracks. 2.3 seconds to 60 mph 9.65 second 1/4 mile 840 horsepower This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Original Post: The 2018 Dodge Challenger SRT Demon is coming tonight, and we'll be bringing you live coverage and updates from New York. There have been months of teasers, trailers, and hints, but some of the big questions have yet to be answered. Dodge is showing the reveal live on the Demon's promo site, ifyouknowyouknow.com. Watch the stream and follow along here for the latest Demon info. The hype started back in January with the first video, "Cage." At the time, all we knew was that the Demon was going to be a hopped-up version of the already juiced up Dodge Challenger SRT Hellcat. After that, we learned that the Demon would be significantly lighter thanks to optional - yes, optional - passenger and rear seats. In addition to the seats, the Demon comes with lightweight wheels wrapped in sticky 315/40R18 Nitto drag radials at all four corners. Dodge showed off the Demon's crate of goodies, but it was a few more weeks before we learned what was inside. The Demon comes with a jack, an electric impact wrench, torque wrench, and a tire pressure gauge. The kit will be used to swap skinny front tires for use on a drag strip. As cool as those 315 section tires look up front, they hurt far more than they help on a drag strip.