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Dodge Dart Registry helps you crowdsource money for your next ride [w/video]

To be honest, we're surprised something like this didn't pop up sooner. Chrysler is riffing on gift registries for couples getting married or expecting babies and cross-pollinating it with a social media funding website like Kickstarter to help customers buy its 2013 Dodge Dart. The Dodge Dart Registry allows people to build and customize a new Dart exactly how they want it, then let other people purchase some or all of the components as gifts.
The registry lets you add features like dark headlights, dual exhaust, various wheels and even interior options without choosing a specific trim level. This sounds a lot like the system Scion uses to let its customers configure cars, and this could be a great idea for Dodge. Of course, this system has the added benefit of being a social media affair for you to share with your friends... you know, so they can help pay for some of the parts, too.
The best thing about the registry is that you can configure your dream Dart from the comfort of your home computer, which strikes us as much better than walking around Bed, Bath and Beyond for the better part of an afternoon with an electronic scanner. The one thing that Dodge doesn't offer? "Thank You" cards. Those are on you.

2015 Dodge Viper getting small increase in power

The Viper is used to being the most powerful car in the Dodge and SRT stables, but the arrival of the 2015 Dodge Challenger SRT Hellcat means that's no longer the case. The serpentine supercar is, however, reportedly getting a small boost in output for 2015, amounting to all of five horsepower.
The increase was uncovered by Road & Track courtesy of the SAE J1349 certification process to which Detroit's Big Three automakers submit themselves and which reports the Viper's output at 645 hp instead of the 640 it was rated at until now. There are a hundred factors that could have contributed to the relatively mild boost in output (best guess? nothing at all changed...), but we doubt anyone's going to complain about some extra horses under the hood.
The five-horsepower boost brings the Viper that much closer to the 650-hp Chevy Corvette Z06, not to mention the 707-hp Hellcat, but the Viper's impressive power-to-weight ratio ought to mean it'll have little problem keeping up in a straight line - which is just one of the reasons why Chrysler won't shoe-horn the Hellcat into the Viper: as R&T points out, the supercharged engine is too heavy and the blower makes it too tall to fit in the Viper's engine bay.

We're pretty sure the Challenger SRT Demon won't have 1,121 horsepower, but what if?

Dodge's slow rollout of the upcoming Demon continues, and with it comes endless speculation about what it all means. Every video, every image, and every press release contains some clue that points towards the Demon's final specs. We don't think any of it is random or arbitrary. This week cryptic image, a small plate with a name and two numbers, shows us a little more than last week's license plate. Unfortunately, Dodge will neither confirm or deny anything, meaning we have no way of knowing which rabbit hole to go down. Don't expect to see official horsepower, a quarter-mile time, or an MSRP until the New York Auto Show. The plate is attached to the crate of goodies that comes along with every Dodge Demon. This particular one is labeled with three things: Tom Coddington, serial number 0757, and VIN 001121. The name is simple enough. According to Hot Rod, Coddington was one of the original Ramchargers, a group of engineers in the early 1960s that helped Dodge get involved in drag racing. He was a fuel system specialist, motor consultant, and a rotating garage manager. All of that could be clues. While a name is easy enough to Google, the two numbers can't be broken down so easily. The crazier theory is that the car makes 1,121 horsepower and will do the quarter-mile in 7.57 seconds. Frankly, those numbers are about as likely as the Demon actually being powered by a Rolls-Royce turbofan engine from a Boeing 757 or packing a carburetor with 1,121 CFM. The Demon is going to be street legal, and the costs associated with making a 1,121-hp car meet emissions standards alone are assuredly astronomical. As our friends from Road & Track pointed out, the more likely theory is that 757 is actually the horsepower rating. This seems totally plausible, but it means we still don't know what 1,121 means. Surely it's not a drag strip time, as the standard Hellcat will do 1/4 mile in 11.2 seconds. Like before, if you have any ideas, post them in the comments. Until April, we'll keep trying to solve Dodge's demonic puzzle. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Road & Track, Hot RodImage Credit: FCA New York Auto Show Dodge Coupe Performance dodge demon dodge hellcat