2002 Dodge Ram 1500 on 2040-cars

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Over 1,000 Ram pickups lap Nurburgring in world record parade

How many Ram trucks would you think you'd see in one place anywhere outside the US? If you by any chance happened to be at the Nurburgring Nordschleife track in Germany the past weekend, you would have seen a great deal of them, as Ram enthusiasts grouped together to set a Guinness World Record. The record called for as many pick-up trucks as possible to form a parade, with the previous, Mexican-set record having consisted of 638 trucks; the earlier Ram-specific record featured 451 trucks. On November 5th, as many as 1,152 Ram trucks gathered at the 'Ring, and of course a lap of the Nordschleife track was the place for the actual parade. This video, which is more than a half-hour, shows the multitude of Rams slowly lapping the track, with flags waving in the cold November air. Honking horns was strictly prohibited, and the Rams did not off-road through the Adenauer Forst S-bend's grass. This is also one of the rare Nurburgring videos where no-one crashes into the railings at great speed. The parade was arranged by a vehicle trading company called AutoGlobalTrade, which originally aimed for 1,317 trucks to arrive at the Nurburgring, but the official number is still something to be proud of. The majority of the trucks were German, with some Rams having arrived from neighboring countries. Related Video: News Source: RamWorldRecord via PistonHeadsImage Credit: EMS Nordschleife TV Weird Car News Dodge RAM Truck Videos

Star Wars Episode VII ad is a force for Dodge

Happy Star Wars day! Some of you might be bleary eyed and begging for coffee after attending midnight screenings of Star Wars, Episode VII: The Force Awakens last night (*raises hand*) but the show must go on. And for Dodge, that show has been all about Star Wars. While the entirety of FCA joined the tie-in marketing campaign for the long-awaited JJ Abrams blockbuster, Dodge made out the best. According to Wards Auto, the brand's The Force Gathers spot took the top spot in this week's most engaging automotive ads, capturing nearly a quarter of share-of-voice ratings and garnering over a quarter-of-a-million earned online views. Since the ad began airing earlier this month, it's scored over 430,000 views on YouTube alone. The relatively simple ad evokes Darth Vader and his legions of storm troopers. In the 30-second spot, a black Viper leads six long columns of white Chargers, Challengers, and Durangos while John Williams' iconic Imperial March blares in the background. It ends at the stand of an overwhelmed pair of valets outside a screening for Episode VII. We've embedded the spot at the top of the page if you haven't seen it. Check it out, and may the Force be with you. Star Wars, Episode VII: The Force Awakens is in theaters today. Related Video:

The Hemi deserves to die | Opinion

Hi. I'm Byron and I love V8s. I want them to stick around for a long, long time. But not all V8s are created equal, and I will not mourn the passing of the modern Hemi. You shouldn't either. While we may agree that its death is untimely, if you ask me, that's only because it came far too late.  Stellantis’ announcement of its new, turbocharged inline-six that is all but guaranteed to kill off the Hemi V8 has led to quite a few half-baked internet takes. The notion being suggested by some, that automotive media were brainwashed into believing the Hemi was in need of replacement, is so far divorced from reality that I openly guffawed at the notion. Journalists have been challenging Chrysler, FCA and now Stellantis for years to deliver better high-performance engines. The response has always been the same: “Why?” Why replace a heavy V8 with a lighter, all-aluminum one? Why repackage powertrains for smaller footprints and better handling vehicles? Why be better when “good enough” sells really, really well? I too mourn the departure of good gasoline-burning engines, but since when was the Hemi one? HereÂ’s a quiz: Name every SRT model with an all-aluminum engine. TimeÂ’s up. If you named any, you failed. They donÂ’t exist. This isnÂ’t GMÂ’s compact, lightweight small-block, nor is it a DOHC Ford Coyote that at least revs high enough to justify its larger footprint. The Hemi is an overweight marketing exercise that happened to be in the right place at the right time. That time was 2003, when Chrysler was still Chrysler — except it was Daimler-Chrysler and the "merger of equals" was doing a bang-up job of bleeding the company's cash reserves dry while doing virtually nothing to address its mounting legacy costs. "That thang got a Hemi?" was emblematic of the whimsical, nostalgia-driven marketing of the colonial half of the "marriage made in heaven." That was 20 years ago. 20 years prior to that, emissions-choked American V8s were circling the drain faster than a soapy five-carat engagement ring in a truck stop sink.