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FCA goes all-in on Jeep and Ram brands on cheap gas bet

It's no surprise that as SUV and truck sales remain strong in the wake of unusually cheap gas, Jeep and Ram sales are taking off. What is a surprise is that FCA CEO Sergio Marchionne thinks that cheap gas will be a "permanent condition," and feels strongly enough about it to change up North American manufacturing plans. Jeep appears to be the biggest beneficiary of the product realignment. In addition to increasing the sales estimates for the brand worldwide upwards to 2 million units a year by 2018, the brand will get a flood of investment for new product and powertrains. Consider the Wrangler Pickup to be part of the salvo, as well as the Grand Wagoneer three-row announced in 2014 as part of the original five-year plan. The Wrangler four-door will get at least two new powertrains, a diesel and mild hybrid version, in its next generation. That mild hybrid powertrain may utilize a 48-volt electrical system like the one that's being developed by Delphi and Bosch – which the suppliers think will be worth a 10 to 15 percent fuel economy gain at a minimum. Down the road, in the 2020s, the Wrangler could adopt a full hybrid system. The diesel powertrain is planned for 2019 or 2020. The Ram 1500 is also pegged to receive a mild hybrid system, again potentially based on 48-volt architecture, sometime after 2020. Lastly, Jeep and Ram will take over some of the production capacity of existing plants. The Sterling Heights, MI, plant that builds the Chrysler 200 will now build the Ram 1500; the Belvidere, IL, facility that produces the Dodge Dart will take over Cherokee output; the big Jeep facility in Toledo, OH, will be used for increased Wrangler demand. In 2015, according to FCA's numbers, car and van demand went down by 10 percent, but SUV demand went up 8 percent and truck demand 2 percent. Considering that these are high-margin vehicles, FCA can't ignore the math. FCA also won't build any new factories to supplement production to meet demand, but instead are reshuffling production priorities. Think of it this way: FCA is gambling on cheap gas being a permanent part of our lives, at least into the 2020s. By doubling down on SUVs and trucks, the company stands to win big, unless a spike in gas prices changes the landscape. FCA isn't talking about a Plan B, so they're all in. It'll be interesting to see how this plays out.

The first production 1992 Dodge Viper RT/10 is up for grabs

The 1992 Dodge Viper RT/10 was a game-changer both for parent company Chrysler and the U.S. auto industry at large. While it was significant for bringing its automaker out of its dull, post-1980s funk, it also lit a fire under the rest of Detroit. If it hadn't been for the Viper, the world may not have gotten the C5 Chevrolet Corvette Z06 (and its many world-class successors) or the revived Ford GT.  And the very first one is headed to auction.  This Viper is particularly special for two reasons. Not only was it the first production RT/10 to roll off the line at Chrysler's Mack Avenue plant (the Viper wouldn't move to Conner Avenue Assembly until 1996), but it was immediately scooped up by industry icon and then-Chrysler executive Lee Iacocca, who famously ushered fellow great Bob Lutz on stage at the Viper concept's reveal and told him to "build the damn thing." Even if you've never heard of Iacocca, you're certainly familiar with the cars he's influenced, whether you know it or not. Whether it's the Chrysler K-Car platform (and the minivan segment it spawned) or the 1964 Ford Mustang, one of Iacocca's projects has undoubtedly touched your life in one way or another.  Showing just over 6,200 miles, this Viper remained in Iacocca's possession from day one until his passing in 2019. Even without the Iacocca connection, this would be a special lot. VIN #001 is all-original, packing the 8.0-liter V10 engine that made the Viper famous. Dodge's bruiser was also known for being light on superfluous extras, such as anti-lock brakes, which the Viper didn't receive until 2001 — just before the second-generation model was discontinued.  Bonhams projects this Viper will go for between $100,000 and $125,000. That's probably a bargain. Opportunities to own such a unique and significant piece of automotive history come around very rarely, and considering this is about the same amount FCA was charging for a brand-new Viper when it went out production in 2017, it's not an unreasonable price point.  The Viper will cross the block on Jan. 16.

The Fate of the Furious music video shows how much Demons love donuts

The new Dodge Demon is leaking into everything related to The Fate of the Furious in the lead-up to both the car and the film's debut in just over a month. The latest teaser involves Demons doing donuts and burnouts in the Get Off music video, with copious amounts of both tire smoke and hip hop to accompany the tire-shredding shenanigans. It also gives us a look at some of the film's other cars. Get Off is a song by Travis Scott, Quavo, and Lil Uzi that's featured on The Fate of the Furious soundtrack, which is out now. The teaser for the music video features a pack of Dodge Challengers - both Demon and non-Demon spec - along with a line of non-SRT related products. From what we can see, the movie will have a Scion FR-S/Toyota 86, a highly modified C2 generation Chevrolet Corvette, and a Mercedes-AMG GT S. In typical over-the-top fashion, the final shot shows a submarine bursting through ice in pursuit of several cars, including a Subaru WRX. We can't see much else as the full music video hasn't been released, but expect a few more teasers once it does. The Fate of the Furious debuts Friday, April 14, just days after the Dodge Demon's debut at the New York Auto Show. Related Video: News Source: Jetlag on Twitter TV/Movies Chevrolet Dodge Toyota music music video dodge hellcat the fate of the furious