Auto blog

Inner Demon revealed: 840 hp and other jaw-dropping details

After months of teasers, rumors, cryptic messages, and veiled hints, the 2018 Dodge Challenger SRT Demon is finally here, and it's as wonderfully insane as we hoped it would be. Finally we know the facts and figures that Dodge has been hinting at for so long. 840 horsepower. 770 lb-ft of torque. 2.3 seconds to 60 mph. A quarter-mile run of 9.65 @ 140 mph. While pricing hasn't been announced, Dodge is trying to keep it under $100,000. That horsepower figure makes this the most powerful production V8 ever. With those 0-60 and quarter-mile times, it's also NHRA certified as the quickest production car ever. Someone with the means needs to line a Demon up against a Tesla Model S P100D. All that power and all of the Demon's trick launching software and hardware will throw a driver back against their seat with 1.8 Gs. Drivers will be seeing a bit of sky, as the Demon is the first production car to pull a wheelie from a dead stop. Yes, this is all totally and 100 percent street legal. View 48 Photos In order to make all this power, the red-painted supercharged 6.2-liter Hemi V8 has been significantly improved over the Hellcat. It's equipped with a larger 2.7-liter supercharger that turns the boost up to 14.5 psi, redlines at 6,500, and has what Dodge is calling SRT Power Chiller, a system that uses the air conditioning to cool the air coming in through the new Air Grabber hood scoop. In order to keep your engine running time and time again, there is an after-run cooler than cools the supercharger after the car is shut off. The pistons and connecting rods have been strengthened to deal with the higher load. In order to feed enough juice into the engine, the Demon uses dual fuel pumps. We assume that a decent EPA rating wasn't on the top of the engineer's list. Oh, and the Demon can run on 100-octane with the press of a button. With the traditional SRT black and red keys, the Demon actually has three horsepower ratings: 500 with the black key, 808 with the red key, and the full 840 with the red key and 100-octane fuel. Don't worry, even if you have the black key, the Demon will drop the 1/4 mile in 11.59 seconds, still quicker than almost anything around. Most of the rest you already know from the seemingly endless teasers. The Demon wears lightweight wheels with sticky 315/40R18 Nitto drag radials at all four corners.

Dodge pulls New Girl and The Office stars for new Dart spots

Dodge is hoping that a heavy dash of humor helps it move some more units of the Dart with a hilarious ad campaign called Don't Touch My Dart. The spots star actors Craig Robinson, best known for his role as Darryl on The Office, and Jake Johnson from New Girl as neighbors and friends playing a game of one-upmanship over Robinson's new car. Johnson is envious of the ride and just wants to touch it.
The ads are pretty funny if you're a fan of somewhat absurdist humor, and Robinson has just the right amount of over-the-top seriousness to really make the commercials work. They have kind of a Roadrunner and Wile E. Coyote vibe with Johnson constantly in inept pursuit of what he wants, but he clearly isn't getting it.
The first four spots in the campaign are already online, but according to Dodge this is just the beginning. The company says that it's planning about 24 different versions of these ads in various lengths to play on TV and online. You can check out the ads titled First Scratch, Birdhouse Police Garage Door and Voice Touching below, along with the brand's release about the new ads. There's also a pretty good gag on its YouTube page with Robinson protecting his Dart.

Dodge bringing revamped Challenger, Charger to Big Apple

The 2014 New York Auto Show will be a big one for Dodge, as the brand has announced that refreshed versions of the 2015 Challenger and 2015 Charger will debut at the show. This is a particularly big deal for the two-door Challenger which, visually, has remained unchanged since is burst back onto the scene in 2008 and helped reignite the muscle car wars.
As a sort of hint, this announcement was accompanied by the picture you see above - the Super Bee logo in the Challenger's new instrument cluster. According to Dodge, the New York debut of a new "powertrain combination" - possibly with the high-output Hellcat V8 - will leave enthusiasts "abuzz."
As for the Charger, Dodge is promising a full redesign that should be a significant departure from the blunt, angry looks of the current model. At this point, there's no indication that the Challenger's new powertrain could be fitted to the Charger, although considering how mechanically similar these two vehicles have been, it doesn't seem outside the realm of possibility.