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Watch these Super Bowl car commercials [UPDATE]

On Sunday, February 3, the New England Patriots take on the Los Angeles Rams in Super Bowl 53 at Mercedes-Benz Stadium in Atlanta, Georgia. Some will watch because of the storyline of the old-school dynasty facing off against the new-school wunderkinds, but a large chunk of people will solely be watching for the commercials. Lucky for those who slot into the latter category, many of the manufacturers release their super bowl ads ahead of time, or have simply opted to release the commercials only online. Scroll down to see what car companies have already shown their cards. Audi Audi goes the comedic route in its clip for the Big Game. It starts with a grandpa showing his grandson a gorgeous Audi e-tron GT tucked away in a garage before he's shaken awake. Turns out he was just choking on a cashew in his cubicle at his boring job. Dodge Dodge does what it knows: create enough smoke to punch more holes in the ozone layer. Set to "The Devil Went Down to Georgia (the Super Bowl is in Atlanta, get it!?), a Challenger SRT Hellcat widebody, Charger SRT Hellcat, and Durango SRT are seen ripping through a city, leaving a trail of rubber crumbs in their wakes. Genesis Genesis has not yet released a commercial prior to the Super Bowl, but it is the official luxury vehicle of the NFL. Because of this, Genesis is hosting a fan experience for 10 days before the game. It will showcase the brand's cars, offer games, and have photos opportunities and autograph days. Hyundai Jason Bateman alert! Hyundai is one of the few companies to hook a major celebrity for its advertisement, and the casting is perfect. Bateman plays a doorman who takes people to various terrible events in life, including root canals, the middle seat, and shopping for a car. The ad centers around Hyundai's Shopper Assurance, which is Hyundai's new method for car shopping. Jeep An old 1963 Jeep Gladiator finds its strength in the crusher and transforms into a a new 2020 Gladiator, with a firm declaration that the nameplate is officially back. Kia Through Kia's commercial, a young boy wonders out loud what it'd be like if the millions spent on Super Bowl commercials were used to help others.

Georgia sheriff buys Dodge Charger Hellcat, and the feds want a refund

A sheriffs office in Georgia recently purchased a new 2018 Dodge Charger SRT Hellcat. It's currently being used and driven by Gwinnett County Sheriff Butch Conway. Now the U.S. Department of Justice wants its money back. All $70,000 of it. According to The Atlanta Journal-Constitution, the DOJ described the purchase as extravagant. The purchase was originally approved by the DOJ, with the money coming from asset forfeitures. The government has since questioned whether the car is being used for its intended and stated purpose — undercover and covert operations as well as the Gwinnett County Beat the Heat program. The Beat the Heat program is a nonprofit meant to "to educate drivers about the dangers of distracted driving and illegal street racing" by holding drag nights at local tracks. The Hellcat — along with a 1996 Chevy Impala SS, a 1990 Chevy Corvette and 2004 Volkswagen GLI — are all featured on the Beat the Heat website. All but the Hellcat are privately owned and funded. The DOJ prohibits the use of taxpayer money for "extravagant expenditures" and says the "the vehicle in question is a high-performance vehicle not typically purchased as part of a traditional fleet of law enforcement vehicles." The sheriff's office defended the purchase, stating that Sheriff Conway uses it to commute and "when he participates in field operations, covert and otherwise, with our deputies" and that "Conway maintains that this vehicle is an appropriate purchase, especially for an agency with a $92 million budget and the opportunity this vehicle provides in making our roadways safer." The DOJ has given the sheriff's department until July 31 to repay the money. Gwinnett County intends to comply with the reimbursement. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Will Dodge limit 2015 Challenger SRT Hellcat to 1,200 units?

With over 700 horsepower on tap and a price tag barely over $60k, Dodge appears on paper to have a winner on its hands with the new Challenger SRT Hellcat. But if you want to get your hands on one, you may have to act quicker than this most powerful of muscle cars covers the quarter-mile.
That's because, according to our compatriots over at Edmunds, Dodge may limit production - in the first year, at least - to just 1,200 units. That would amount to barely a quarter of the Challengers that Dodge moves each month, and would also mean only one Hellcat for every two Dodge dealers in the US - which could lead to some serious contention over which stores and which customers can get their hands on the ultimate Challenger.
Reached for comment, SRT spokesman Dan Reid told Autoblog that "there is no plan to limit production of the Challenger Hellcat," echoing the words of Dodge CEO Tim Kuniskis who told Edmunds: "We don't know what the market demand is." Which doesn't mean that it won't restrict production, but doesn't mean that it will, either. It just hasn't decided yet - or announced any such decision, at any rate - over what will be the final allocation strategy for what could be a game-changing muscle car. That is, at least, until new versions of the Mustang and Camaro come along in pursuit of Dodge's bragging rights...