3.3 Liter V-6, Automatic, Cargo Van, A/c, Am/fm Cd, Power Windows & Locks on 2040-cars

Auto blog

Dodge, Hyundai crowdsourced-funding sites deemed successes

What's not to love about crowdsourcing? This idea, after all, has given us Kickstarter as well Local Motors, but automakers are starting to use the social platform to sell more cars (or just drum up a little PR). Both Dodge and Hyundai have used "crowd-funding" recently, and while Automotive News is reporting that neither has racked up big sales with this gimmick, both automakers are pleased with the attention.
For Hyundai, it teamed up with website Motozuma.com to help customers crowdsource money for a down payment, and the automaker matched this amount up to $500. Last year, this helped Hyundai sell an extra 1,600 units, a fraction of its total 2012 sales. That figure is far larger than Dodge fared with the Dodge Dart Registry - it netted only two sales and a small number of individual options. This registry did help University of Southern California fraternity crowdsource $18,000 to buy a Dart for a local Meals on Wheels, however. Despite the low sales figures, Dodge and Hyundai are considering their crowdsourcing programs a success since it helped them connect with younger buyers.

Bob Bondurant driving school closes a month after entering Chapter 11

On Oct. 2, the Bob Bondurant School of High Performance Driving filed for Chapter 11 bankruptcy protection. In its filing, the 50-year-old racing school said it owed between 50 and 99 creditors an amount between $1 million and $10 million, and had $1 million to $10 million. The school released a statement at the time saying, "Our plan is to emerge from this process as a stronger company and continue to drive this company into the next 50 years." Instead, on Monday, Nov. 12, the Chandler, Arizona-based facility closed its doors with no official explanation. On top of its classes for aspiring racers, law enforcement authorities, and general population students, Bondurant has been the official driving school for Dodge SRT vehicles since 2015. Over the past two years, Dodge has included a one-day training course for any SRT buyers and lessees, redeemable within a year after finalizing the deal for the vehicle. To read the tale of one Hellcat owner at the Hellcat.org forum, even the school's instructors didn't see the closure coming. Forum member Av62nv arrived at Bondurant Monday to start his four-day experience. After a lengthy pause in the middle of the day, Av62nv wrote that the instructor walked in and told the class, "Sorry guys, don't know how to say this, but as some may know the school is in Chapter 11 bankruptcy, and it looks like 7 now. We are closed." Another poster in the forum, CubeMan, wrote that "Technicians and staff loaded their toolboxes, and paychecks have apparently bounced." Apparently family scion Jason Bondurant arrived and tried to explain; the short of it was that the good thing had come to an abrupt end, but there was "a chance it could come back." Other posters in the forum noted how they have reservations as far out as June 2019, or haven't been able to get to their classes yet because of delivery delays with their SRT cars, and have no idea what's happening. The website is still up, but a Bondurant spokesman confirmed the closure to Classic Cars, and a note on the school door reads, "School is closed. Direct all inquiries to Pat Bondurant." Pat is Bob Bondurant's wife, who married the former race driver in 2010 at the Monaco Grand Prix. A month ago, Bondurant's Chapter 11 bankruptcy statement said, "We will continue operating and serving our students and corporate groups as usual while we develop new business relationships to ensure the vitality of the company in the future." Obviously, that won't happen.

Tempted by the Demon, dealers find way to thwart Dodge, jack up prices

It's the eternal story of short supply, big demand - and car dealers eager to exploit that dynamic, especially when it involves a hot car. A few weeks ago, when Dodge announced that it devised a way to attempt to prevent price-gouging on those 840-horsepower 2018 Dodge Demons, you just knew the dealers would dream up some devilish end-run. And sure enough, despite the manufacturer's best intentions, Demon order slots are being offered with five-figure markups. Here's how things were supposed to work: With a run of just 3,000 cars, Dodge knew it had to do something to address dealer greed, so it announced an allocation system: Cars purchased at or below the $86,090 MSRP would be the first orders filled and delivered. If a dealer sells an allocated Demon for more than sticker, that car goes to the end of the line for production and delivery. Dodge also ensured dealers wouldn't stockpile or hoard Demons by limiting the number of orders a dealer can submit and allocating cars to dealers based on how many Challenger and Charger Hellcats the dealer has sold. But Automotive News reports that some dealers are using intermediaries to auction off their Demon allocations on eBay. Three sellers last week said they were representing dealers in South Carolina, Tennessee and Louisiana, and auctioning off the right to buy a car in one of the priority spots at MSRP. The minimum bid for the right to buy the car at sticker? From $10,000-25,000. And previous transactions on eBay might have run as high as $75,000. So early buyers are definitely paying an upcharge - but it's a thing apart from the bottom line on the order form, where it appears they are paying MSRP. In other words, a scheme that violates the spirit of what FCA tried to do. A source at FCA told Automotive News the automaker was monitoring the practice but could do little to stop it. And the report quoted a Hellcat owner who said his dealership was ignoring Dodge's strictures altogether and offered him a Demon at MSRP plus $60K. But take heart. Not all car dealers are cynically opportunistic - or rather, some see an opportunity for doing good, not making buck. Automotive News says Bill Marsh Chrysler in Traverse City, Mich., plans to sell its single allocated Demon for $1 under MSRP - and is auctioning off the right to buy it, with the dealership's existing customers eligible to bid. The auction's proceeds will benefit four Traverse City charities.