2014 Dodge Durango Limited on 2040-cars

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Dodge Durango to stay classy with Ron Burgundy as spokesperson [w/video]

The upcoming 2014 Dodge Durango has a lot of things going for it, including its 290-horsepower V6 and 360-hp Hemi V8 engine options, an eight-speed automatic and aggressive looks. And now it will have Ron Burgundy, the fictional television news anchor played by comedian Will Ferrell, as a spokesperson, Adweek reports. He follows in the footsteps of other non-fictional Chrysler brand spokespeople such as Eminem, Clint Eastwood and the late Paul Harvey.
Though the star of 2004's Anchorman and the upcoming Anchorman 2 is wildly popular, we're not sure we see a Dodge spokesperson in Burgundy. (Please, no womanizing or scotchy, scotch, scotch before test test drives). But at this point there's no turning back: Chrysler's chief marketing officer Olivier Francois previewed three ad spots at the Association of National Advertisers (ANA) Masters of Marketing conference in Phoenix on Friday, and says Chrysler has already filmed 68(!) Durango ads with the fictional newsman.
According to Adweek, one of the ads previewed had Burgundy highlighting the SUV's glovebox size, and in another he compared its horsepower to a white horse standing next to him. Will this help Dodge Durango sales improve? We can only wait and see. In the meantime, feel free to share your thoughts in Comments, and check out the trailer for Anchorman 2 below.

2019 Dodge Challenger, Charger salute troops with Stars and Stripes Edition

For the New York Auto Show, Dodge is showing off a new style package for the 2019 Dodge Challenger and Charger that goes by the name Stars and Stripes. As you may have guessed, the new package is military-themed as a salute to American troops. And since Dodge claims the Challenger and Charger have more active military buyers than any other car in their respective segments, this seems like a good move. What makes the Stars and Stripes models unique starts with a black and silver center stripe along with black wheels, badging, and American flag fender decals. Cars with four-piston Brembo brake calipers get the calipers painted in bronze. This matches the interior, which is finished in black cloth with bronze stitching everywhere from the steering wheel to the door panels. The finishing touches are bronze embroidered stars on the seats. The whole package is available on Scat Pack and R/T versions of the Challenger and Charger, plus the Challenger GT and the Charger GT RWD. It also adds $1,995 to the base price of each car. Besides the Stars and Stripes package, Dodge has expanded availability of two other packages. The first is the Painted Satin Black Appearance Package, which was initially exclusive to the Demon and Challenger Hellcat, but will now be available on the Charger Hellcat. It adds a hand-painted hood, roof, trunk and spoiler to the car and runs $3,450. The other package is the Brass Monkey Package. It's now available on Challenger and Charger Scat Pack, R/T and Challenger GT and Charger GT RWD models. It adds bronze-painted 20-inch wheels, satin black badging, fuel door lid and spoiler, and it costs $795.

2018 Dodge Durango Pursuit SUV is the tall arm of the law

Dodge is adding to its police car portfolio with the 2018 Durango Pursuit, a specially-prepped police version of the automaker's SUV. Available with an optional 360-horsepower Hemi engine, the Durango Pursuit comes with everything you'd expect in a truck built to protect and serve. We'll try to avoid too many Blues Brothers cop car references but, yes, this Dodge includes some serious "cop shocks" and that aforementioned "cop engine," among many other modifications. The Hemi engine produces 360 horsepower and 390 lb. ft. of torque, all of which is routed to an eight-speed automatic transmission and full-time AWD system. According to Dodge, this is the most popular powertrain fitted to the existing Charger Pursuit police car. The brakes have been strengthened and are capable of bringing the Durango Pursuit from 60-0 mph in 134 feet. The Durango Pursuit also adds a two-speed transfer case, which should prove handy when bad guys try to escape by venturing off road. "Unofficial testing results at the Michigan State Police 2018 model-year vehicle evaluation event created such a stir among law enforcement agencies that we simply had to find a way to build this vehicle," said Steve Beahm, Head of Passenger Car Brands, Dodge/SRT, FCA North America. Despite the apparent buzz around this police vehicle, Dodge has said the Durango Pursuit V-8 AWD will only be available "for a limited time." And as you've already guessed, you have to be in law enforcement to place an order for one — sorry to disappoint. Other notable features of the Durango Pursuit include 8.1 inches of ground clearance, a tow rating of 7,200 pounds, heavy-duty oil cooler and water pump, 220-amp alternator, a spare tire mounted beneath the rear of the truck to free interior space, a spotlight wiring prep package, along with trailer sway control. Dog lovers will be pleased that K-9 units have been taken into consideration, too. The Durango Pursuit is available with a tri-zone climate control package, to make certain badge-wearing four-legged constables remain comfortable while fighting crime. Related Video: Dodge SUV Police/Emergency police car