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2020 Dodge Challenger Drag Pak comes solely with supercharged power

The Dodge Challenger Drag Pak has returned for 2020, five years after the last one arrived, and two years after it began development. And while in many ways it looks like past Drag Paks, there are a number of tweaks that should make this the fastest and most capable factory drag car yet from Mopar. Unlike the last model, only a supercharged 354-cubic-inch (5.8-liter for the imperically challenged) V8 is available. Mopar says it's more powerful than its predecessor, though exact horsepower wasn't given. It did confirm that the previous car was capable of a stunning 1,200 horsepower. The engine is coupled solely to a three-speed automatic transmission with a manual shifter. 2020 Dodge Challenger Drag Pak View 17 Photos Supporting the massive engine are many chassis, suspension and driveline enhancements. The independent rear suspension and axles are gone in favor of a solid axle from Strange and a four-link suspension. The front remains stock except for double-adjustable Bilstein shocks. The engine is mounted to a subframe member that's beneficial both to weight distribution and center of gravity. The car gets high-performance brakes and custom Weld Racing wheels with "DRAGPAK" engraved on them. The interior features a welded-in roll cage certified for quarter-mile times as quick as 7.5 seconds. Helping keep the car planted without increasing drag too much are front and rear spoilers from the road-going Challenger, a new addition compared with the previous car. Every Drag Pak car also comes standard with a wheelie bar and parachute. Dodge will only build 50 of these cars, and they'll only be offered as race cars that aren't legal for the street. The cars will be eligible for competing in sportsman classes in NHRA and NMCA drag racing series. Pricing and availability hasn't been set yet, but will be revealed sometime next year.

Dodge Viper recall requires small-handed mechanics

It has been over a year since Chrysler first announced its recall of 3,660 2003-2004 Dodge Vipers because the airbag could suddenly deploy. The repairs are finally beginning, and it appears to be a nightmare for mechanics.
According to the automaker's filing with the National Highway Traffic Safety Administration, the airbag control module can fail, which causes the bag or the seatbelt pre-tensioner to deploy without warning. It took over a year to design the new parts, according to The New York Times. However, Chrysler finally has a new "jumper harness with an in-line diode filter circuit" ready to fix the problem.
The dilemma now moves to the mechanics who have to actually install the part. A 47-step guide from Chrysler explains that the procedure should take about two hours. It's not an easy job, though. Most of the dashboard has to be taken apart, and the instructions include this helpful bit of advice: "Installing the jumper harness and filter box into position is not an easy task. Patience, perseverance, and small hands are required." We wish the best of luck to them. The fix comes just in time for the Vipers to enjoy the summer sun.

2014 Dodge Durango Ron Burgundy ads already have 2.7M views [w/videos]

The guy who once made the Dodge Stratus a punchline of sorts is now a spokesman for the 2014 Dodge Durango, and the move appears to be paying off handsomely for Dodge. Will Ferrell, acting as 1970s-era TV news personality Ron Burgundy, has teamed up with the automaker for co-branded advertisements between the refreshed 2014 Durango and Ferrell's new movie, Anchorman 2: The Legend Continues. Like Ferrell's fictional character, the ads are outrageous, flamboyant and a bit random. They're also successful: Automotive News says that more than 2.7 million people have already watched the videos since they debuted on October 5.
Those views are similar to the numbers that AN's top viral video of the year (e.g. Volkswagen's "Get Happy" Super Bowl ad) received, but there will eventually be as many as 70 videos comprising the Burgundy-Durango spots. According to the report, the videos were created primarily as a viral campaign online, although some are airing on television, too. For Dodge's part, the cost of the videos was significantly lower than a usual television campaign thanks to the fact that Ferrell wasn't paid for the spots since they were made in cooperation with promotional efforts for his new movie.
We've already posted a few of the videos in our previous post, but scroll down for several more - and head over to Adweek for a little added background on how these spots came to be.