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2013 Dodge Dart gets all Moparized

Last year, Chrysler announced it would be offering more than 150 Mopar parts and accessories on the 2013 Dodge Dart, and we got a look at some of these parts firsthand at the Chicago Auto Show. Showing off all the optional parts at once would surely create a gaudy monstrosity, so Chrysler chose to equip this particular Dart GT with just a handful of Mopar goodies, which still gave the car a nice and tasteful custom look that is available straight from the dealership (and with a full warranty, too).
Decked out in a factory color called Header Orange Clear Coat - also a very appropriate show car hue - this car added exterior styling parts such as the vented, carbon fiber hood, the bolt-on front chin spoiler and a matte black decklid spoiler. Looking inside the car, you'd think the red-accented interior is part of the Mopar parts bin, too, but this is actually what the standard Dart GT cabin will look like when it goes on sale.

2013 Dodge Challenger R/T hits the Redline

Dodge has added a bit of spice to its Hemi-powered Challenger for 2013, offering up this new Redline package that makes its official debut at the Chicago Auto Show. The R/T Redline builds on the Rallye Redline kit that was created for the V6 Challenger, and we like how these subtle changes add to the muscle coupe's already classic styling.
In addition to the black chrome 20-inch wheels with red accents, the R/T Redline adds subtle graphics along the beltline. Inside, cars equipped with the six-speed manual transmission get a performance tuned exhaust that allows the engine to send a full 375 horsepower and 410 pound-feet of torque to the rear wheels. (Redline Challengers with the five-speed automatic produce 372 hp and 400 lb-ft.)
The Redline package retails for $1,995 and can be had on both Challenger R/T and R/T Plus models. Scroll down for the full press blast.

Dodge Dart Registry helps you crowdsource money for your next ride [w/video]

To be honest, we're surprised something like this didn't pop up sooner. Chrysler is riffing on gift registries for couples getting married or expecting babies and cross-pollinating it with a social media funding website like Kickstarter to help customers buy its 2013 Dodge Dart. The Dodge Dart Registry allows people to build and customize a new Dart exactly how they want it, then let other people purchase some or all of the components as gifts.
The registry lets you add features like dark headlights, dual exhaust, various wheels and even interior options without choosing a specific trim level. This sounds a lot like the system Scion uses to let its customers configure cars, and this could be a great idea for Dodge. Of course, this system has the added benefit of being a social media affair for you to share with your friends... you know, so they can help pay for some of the parts, too.
The best thing about the registry is that you can configure your dream Dart from the comfort of your home computer, which strikes us as much better than walking around Bed, Bath and Beyond for the better part of an afternoon with an electronic scanner. The one thing that Dodge doesn't offer? "Thank You" cards. Those are on you.