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FCA-Renault merger faces tall odds delivering on cost-cutting promises

FRANKFURT/DETROIT — Fiat Chrysler Automobiles and Renault promise huge savings from a mega-merger, but such combinations face tall odds because of the industry's long product cycles and problems translating deal blueprints into real world success, industry veterans told Reuters. BMW's 1994 purchase of Rover, and Daimler's 1998 merger with Chrysler both made sense on paper. The companies promised to hike profits by combining vehicle platforms and engine families. Both combinations proved unworkable in reality, and were unwound. Renault and Nissan, which have been in an alliance since 1999 designed to share vehicle components, have only managed to use common vehicle platforms in 35% of Nissan's products despite an original target of 70%, according to Morgan Stanley. FCA and Renault have raised the stakes for themselves by ruling out plant closures. That increases the pressure to achieve more than $5 billion in promised annual savings from pooling procurement and research investments. The two companies have yet to fill in many of the blanks in the merger plan put forward by Fiat Chrysler. Renault's board is expected to act soon to accept the proposal, but that would lead only to a memorandum of understanding to pursue detailed operational and financial plans. A final deal and the legal combination of the two companies could take months to complete if all goes well. Pressure to cut automotive pollution is driving the latest round of consolidation. Automakers are looking at multibillion-dollar bills to develop electric and hybrid cars and cleaner internal combustion engines. Fiat Chrysler and Renault are betting they can design common electric vehicle systems, then sell more of them through their respective brands and dealer networks, cutting the cost per car. Developing all-new electric vehicles can bring more opportunities to share costs from the outset, industry experts said. "With the emergence of connected, autonomous, electric and shared vehicles, carmakers face immediate investments, so new opportunities for sharing costs have emerged," said Elmar Kades, managing director at Alix Partners. However, most electric vehicles lose money. This is a challenge for city car brands in Europe in particular. Both Renault and Fiat rely heavily on this segment for sales.

Ram confirms Fiat Ducato vans to form new Promaster series for US

Chrysler has officially confirmed that Ram will develop an all-new large van for the US market based on the Fiat Ducato. The commercial rig will go on sale in the third quarter of next year, joining the Ram C/V on the company's professional van line. Expect to see the Promaster face off against the Ford Transit and revised Chevrolet Express.
Chrysler is pretty skimpy on details when it comes to the Promaster, but it has said the vehicle will make use of "familiar Ram Truck styling cues." The van will reportedly also bow with powertrains targeted specifically at the North American market.
Chrysler and Ram made the announcement ahead of the LA Auto Show alongside news that the company will launch a new Ram commercial truck division.

The Plymouth Prowler was so cool you could get a Prowler-shaped trailer for it

Like many car enthusiasts, we at Autoblog have a tendency to spend our free time browsing online car listings for unusual vehicles. One of our editors' latest finds is this 1997 Plymouth Prowler with less than 300 miles on the clock. And as we looked at it and discussed it in our work chat room, we were reminded just how cool the Prowler was. It was one of the rare automobiles to go from concept to reality almost unchanged. It was even more remarkable Chrysler pulled it off considering its open wheels, aluminum chassis and dramatic body work. The 1997 model year was the very first for the Prowler, and it was only offered in the metallic purple that the show car wore. That show car made its debut in Detroit in 1993. You can see it in the photo above. Besides some tweaked bumpers and reworked headlights, they're hard to tell apart. The Prowler, inspired by hot rods like custom 1932 Fords, helped kick off the retro craze of the late 1990s and early 2000s, leading to Chrysler's own PT Cruiser and other vehicles such as the VW New Beetle, BMW-built Mini Cooper and Ford Thunderbird. The production car boasted some impressive technology, but it also had a number of drawbacks. It featured an aluminum chassis, and it had a rear-mounted transmission connected to the engine via a torque tube similar to the contemporary C5 Corvette. On the flip side, this hot rod-inspired roadster ended up with a 3.5-liter V6 making 214 horsepower, rather than a rumbly V8. This was because there wasn't room in the narrow nose for a V8. It was also saddled with a four-speed automatic, the only available transmission. The interior, while having cool hot rod touches like the body-color instrument panel, AutoMeter tachometer on the steering column and stylish hoops on the seats, was plasticky and sourced heavily from the Chrysler parts bin. These were issues on a car that cost the equivalent of nearly $60,000 in today's money. Chrysler did make efforts to improve the Prowler over time. The most significant improvement was the introduction of a high-output V6 for 1999 making 253 horsepower, which actually resulted in acceleration appropriate for a performance car at the time. Then again, it still had that four-speed automatic. Plymouth also offered the car in a variety of colors and some special editions with two-tone paint. The one sad thing about the Prowler is that Chrysler recognized some of the shortcomings of the car, and it even built a show car that fixed the issues.